Two Piece Swimsuit Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Two Piece Swimsuit sales on Amazon US totaled 21,750 units in July 2026 (▼ 20.6% vs. the prior month), generating an estimated $724,878 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.1% of unit volume and 45.4% of revenue, while a typical listing is priced at $30.76. The keyword itself pulled 5,781 Amazon queries over the same period (▼ 68.9% MoM).
Zooming out to the 12-month window ending July 2026, the two piece swimsuit Top 50 moved 109,900 units and $3,583,625 in cumulative sales — an average of 9,158 units and $298,635 per month. Monthly throughput topped out at 27,400 units in June 2026 and dipped to 2,600 in October 2025, leaving the latest reading 166.9% higher than August 2025.
Two Piece Swimsuit Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21.8K
▼ 20.6% MoM
Monthly Revenue 2026/07
$724.9K
▼ 21.8% MoM
Top 10 Market Share 2026/07
45.1%
Two Piece Swimsuit Market Share & Sales Concentration on Amazon US — July 2026
The most-sold two piece swimsuit listing on Amazon US in July 2026 is ASIN B0DGQQYHZJ (Brand: Herseas), which sold 2,000 units at $27.99 apiece — equal to 9.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 9,800 units and $328,847 in July 2026 — 45.1% of unit volume and 45.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Two Piece Swimsuit' on Amazon
July 2026
Is 45.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DGQQYHZJ
Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets
2K
▼ 33.3%vs. prior month
$63.2K
latest month
12-month trend
B088FNMN1Y
Suvimuga Women Halter Triangle Bikini Set 2 Piece String Swimsuit
1K
▲ 0.0%vs. prior month
$25K
latest month
12-month trend
B0DY55T334
Daci Womens Tankini Swimsuits with Skirt Tummy Control Swimwear
1K
▼ 50.0%vs. prior month
$34K
latest month
12-month trend
B08K7K18MN
CUPSHE Women's Bikini Set Reversible Bottom Two Piece Swimsuit
1K
▲ 0.0%vs. prior month
$38K
latest month
12-month trend
B0F3XHYRGJ
ROSEWE Double Straps Tankini Swimsuits for Women 2 Piece Bathing Suits
1K
▲ 11.1%vs. prior month
$40K
latest month
12-month trend
B0CJJ7CZQL
Blooming Jelly Women Color Block High Waisted Tummy Control Bikini Sets
900
▼ 10.0%vs. prior month
$31.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Two Piece Swimsuit Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Herseas is the best-performing two piece swimsuit brand in July 2026, moving 2,000 units across 1 ASIN for 20.4% of Top 10 volume. Daci follows with 1,700 units (17.3%), ahead of ROSEWE on 1,700 units (17.3%).
Volume is spread across 8 brands, with the top three holding 55.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $27.99 to $39.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Herseas
1 ASIN in Top 10
20.4%
Units
2K
Revenue
$63.2K
Avg. price
$27.99
B0DGQQYHZJ
$27.99·★4.3·2.6K revsHerseas Women High Waisted U Wired Texured 2 Piece Bikini Sets
Units sold2K
Daci
2 ASINs in Top 10
17.3%
Units
1.7K
Revenue
$53.6K
Avg. price
$30.99
B0DY55T334
$33.99·★4.4·1.9K revsDaci Womens Tankini Swimsuits with Skirt Tummy Control Swimwear
Units sold1KB0FSDCN25W
$27.99·★4.1·267 revsDaci Women's Scoop Neck 2 Piece Bikini Set
Units sold700
ROSEWE
2 ASINs in Top 10
17.3%
Units
1.7K
Revenue
$68K
Avg. price
$39.99
B0F3XHYRGJ
$39.99·★4.2·2.4K revsROSEWE Double Straps Tankini Swimsuits for Women 2 Piece Bathing Suits
Units sold1KB0F1MFLSPF
$39.99·★4.3·2.4K revsROSEWE Modest Tankini Swimsuits for Women 2 Piece Athletic Bathing Suits
Units sold700
Trending Two Piece Swimsuit Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0F3XHYRGJ booked 1K units at $39.99, with ▲ 11.1% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F3XHYRGJ
ROSEWE Double Straps Tankini Swimsuits for Women 2 Piece Bathing Suits
Price
$39.99
Rating
4.2
Reviews
2.4K
Latest month sales
B0D9K6LQT9
Aqua Eve Halter Triangle Bikini Set Two piece Low Rise Swimsuit
Price
$19.99
Rating
4.3
Reviews
1.2K
Latest month sales
B0FSDCN25W
Daci Women's Scoop Neck 2 Piece Bikini Set
Unlock to view ASIN details and product titles
Price
$27.99
Rating
4.1
Reviews
267
Latest month sales
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