Tumi Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Tumi sales on Amazon US totaled 4,400 units in July 2026 (▼ 38.0% vs. the prior month), generating an estimated $396,294 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 84.1% of unit volume and 73.9% of revenue, while a typical listing is priced at $235.24. The keyword itself pulled 19,402 Amazon queries over the same period (▼ 45.8% MoM).
Zooming out to the 12-month window ending July 2026, the tumi Top 50 moved 62,550 units and $6,062,267 in cumulative sales — an average of 5,213 units and $505,189 per month. Monthly throughput topped out at 9,400 units in December 2025 and dipped to 2,250 in May 2026, leaving the latest reading 33.8% lower than August 2025.
Tumi Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
4.4K
▼ 38.0% MoM
Monthly Revenue 2026/07
$396.3K
▼ 45.3% MoM
Top 10 Market Share 2026/07
84.1%
Tumi Market Share & Sales Concentration on Amazon US — July 2026
The most-sold tumi listing on Amazon US in July 2026 is ASIN B0772RGLXL (Brand: SwissGear), which sold 1,000 units at $74.25 apiece — equal to 22.7% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 3,700 units and $292,920 in July 2026 — 84.1% of unit volume and 73.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Tumi' on Amazon
July 2026
Is 84.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0772RGLXL
SWISSGEAR 1900 ScanSmart Laptop Backpack, Fits Most 17-Inch Laptops, TSA-Friendly Lay-Flat Design, RFID Protection, and Tablet Pocket, Black, 31L, 18.5-Inch
1K
▼ 50.0%vs. prior month
$98.3K
latest month
12-month trend
B09B28RY25
LIGHT FLIGHT LIGHT FLIGHT Travel Backpack for Women, 15.6 inch Laptop Daypack | Fits 15.6 Inch Laptop, Personal Carry-on Size, Water Resistant Nylon, Gold Zipper, Commute Daypack for College Travel Work
800
▼ 20.0%vs. prior month
$18.9K
latest month
12-month trend
B0D2KTMB21
BAGSMART TSA Approved Toiletry Bag, 3 Pack Clear Makeup Cosmetic Bag Organizer, Quart Size Travel Bag for Toiletries, Carry-on Travel Accessories Essentials, Black-3pcs
800
▼ 20.0%vs. prior month
$9.6K
latest month
12-month trend
B07TYHPS4P
SwissGear Travel Tech Elite Laptop Backpack – Fits Laptops up to 16” – ScanSmart TSA-Friendly Backpack with USB Port, Shoe Compartment & Organizer Pockets – Black
300
▼ 25.0%vs. prior month
$39.4K
latest month
12-month trend
B08BX98J9S
Samsonite Omni 2 Hardside 3 Piece Set - Includes Global Carry-On, Medium, & Large Checked Suitcases - 360° Dual Spinner Wheels - Integrated TSA Lock & Expansion - Amazon Exclusive - Midnight Black
200
▼ 50.0%vs. prior month
$62.4K
latest month
12-month trend
B01M0LQOIL
Samsonite Freeform Hardside Carry-On Luggage with Spinner Wheels - Hardshell Suitcase - TSA, Airline-Approved - Expandable Hard Shell, Smooth Rolling Wheels for Lightweight Travel - White
200
▼ 77.8%vs. prior month
$24.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Tumi Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SwissGear is the best-performing tumi brand in July 2026, moving 1,300 units across 2 ASINs for 35.1% of Top 10 volume. LIGHT FLIGHT follows with 800 units (21.6%), ahead of BAGSMART on 800 units (21.6%).
With 5 brands splitting the Top 10 and 78.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.16 to $64.63, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SwissGear
2 ASINs in Top 10
35.1%
Units
1.3K
Revenue
$137.7K
Avg. price
$64.63
B0772RGLXL
$74.25·★4.6·28.1K revsSWISSGEAR 1900 ScanSmart Laptop Backpack, Fits Most 17-Inch Laptops, TSA-Friendly Lay-Flat Design, RFID Protection, and Tablet Pocket, Black, 31L, 18.5-Inch
Units sold1KB07TYHPS4P
$55.00·★4.5·3.3K revsSwissGear Travel Tech Elite Laptop Backpack – Fits Laptops up to 16” – ScanSmart TSA-Friendly Backpack with USB Port, Shoe Compartment & Organizer Pockets – Black
Units sold300
LIGHT FLIGHT
1 ASIN in Top 10
21.6%
Units
800
Revenue
$18.9K
Avg. price
$21.99
B09B28RY25
$21.99·★4.7·6.7K revsLIGHT FLIGHT LIGHT FLIGHT Travel Backpack for Women, 15.6 inch Laptop Daypack | Fits 15.6 Inch Laptop, Personal Carry-on Size, Water Resistant Nylon, Gold Zipper, Commute Daypack for College Travel Work
Units sold800
BAGSMART
1 ASIN in Top 10
21.6%
Units
800
Revenue
$9.6K
Avg. price
$10.16
B0D2KTMB21
$10.16·★4.6·364 revsBAGSMART TSA Approved Toiletry Bag, 3 Pack Clear Makeup Cosmetic Bag Organizer, Quart Size Travel Bag for Toiletries, Carry-on Travel Accessories Essentials, Black-3pcs
Units sold800
One Amazon dataset. Two ways to use it.
Every number in this tumi report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card