Tongue Brush Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Tongue Brush sales on Amazon US totaled 233,000 units in July 2026 (▼ 4.9% vs. the prior month), generating an estimated $1,899,349 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.5% of unit volume and 64.1% of revenue, while a typical listing is priced at $8.60. The keyword itself pulled 20,367 Amazon queries over the same period (▲ 0.6% MoM).
Zooming out to the 12-month window ending July 2026, the tongue brush Top 50 moved 2,314,900 units and $18,516,071 in cumulative sales — an average of 192,908 units and $1,543,006 per month. Monthly throughput topped out at 244,900 units in June 2026 and dipped to 138,650 in May 2026, leaving the latest reading 27.3% higher than August 2025.
Tongue Brush Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
233K
▼ 4.9% MoM
Monthly Revenue 2026/07
$1.9M
▼ 4.9% MoM
Top 10 Market Share 2026/07
66.5%
Tongue Brush Market Share & Sales Concentration on Amazon US — July 2026
The most-sold tongue brush listing on Amazon US in July 2026 is ASIN B01LAY47D0 (Brand: mastermedi), which sold 50,000 units at $9.95 apiece — equal to 21.5% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 155,000 units and $1,218,090 in July 2026 — 66.5% of unit volume and 64.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Tongue Brush' on Amazon
July 2026
Is 66.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01LAY47D0
MasterMedi Tongue Scraper for Adults with Multicolor Travel Cases (2 Pack), 100% Stainless Steel, Reduce Bad Breath, Tongue Scrubber, Easy to Use, Tongue Cleaner for Oral Care & Hygiene
50K
▲ 0.0%vs. prior month
$497.5K
latest month
12-month trend
B088M39G17
Cafhelp 2-Pack Tongue Scraper, 100% 304 Surgical Stainless Steel Tongue Cleaner for Both Adults and Kids, Professional Reduce Bad Breath Metal Tongue Scrapers, Help Your Oral Hygiene (with 2 cases)
20K
▲ 0.0%vs. prior month
$99.8K
latest month
12-month trend
B08QWYMMYL
Amazon Basics Clean Plus Soft Bristle Toothbrushes with Angled End-Tuft, Cheek and Tongue Cleaner, Full Size, 10 Count, 1 Pack (Previously Solimo)
20K
▲ 0.0%vs. prior month
$103.8K
latest month
12-month trend
B0D7JPW811
Mouthology Tongue Scraper for Adults (2 Pack), Reduce Bad Breath, Metal Tongue Scraper, Tongue Cleaner, Tongue Scraper, Stainless Steel Tongue Scraper, Tongue Cleaner for Adults, Tongue Scrubber
10K
▲ 0.0%vs. prior month
$99.8K
latest month
12-month trend
B0DNZ4GBYV
Mini Disposable Toothbrushes with Toothpaste and Toothpick, Tongue Cleaners, Reduce Bad Breath, Tongue Scraper, Prepasted Toothbrush, Pick for Work or Travel (Mint, 20pcs)
10K
▼ 50.0%vs. prior month
$87.1K
latest month
12-month trend
B01EJGV99G
Tung Tongue Cleaning Kit with Brush & Gel for Fresh Breath, USA Made | Includes TUNG Brush & Zinc Gel to aid in cleaning the tongue, support fresh breath, help fight halitosis & may reduce odor.
10K
▲ 25.0%vs. prior month
$99.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Tongue Brush Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
mastermedi is the best-performing tongue brush brand in July 2026, moving 50,000 units across 1 ASIN for 32.3% of Top 10 volume. Cafhelp follows with 20,000 units (12.9%), ahead of Amazon Basics on 20,000 units (12.9%).
Volume is spread across 9 brands, with the top three holding 58.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.77 to $9.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
mastermedi
1 ASIN in Top 10
32.3%
Units
50K
Revenue
$497.5K
Avg. price
$9.95
B01LAY47D0
$9.95·★4.7·103.2K revsMasterMedi Tongue Scraper for Adults with Multicolor Travel Cases (2 Pack), 100% Stainless Steel, Reduce Bad Breath, Tongue Scrubber, Easy to Use, Tongue Cleaner for Oral Care & Hygiene
Units sold50K
Cafhelp
1 ASIN in Top 10
12.9%
Units
20K
Revenue
$99.8K
Avg. price
$4.99
B088M39G17
$4.99·★4.6·19.2K revsCafhelp 2-Pack Tongue Scraper, 100% 304 Surgical Stainless Steel Tongue Cleaner for Both Adults and Kids, Professional Reduce Bad Breath Metal Tongue Scrapers, Help Your Oral Hygiene (with 2 cases)
Units sold20K
Amazon Basics
1 ASIN in Top 10
12.9%
Units
20K
Revenue
$103.8K
Avg. price
$4.77
B08QWYMMYL
$4.77·★4.6·7.4K revsAmazon Basics Clean Plus Soft Bristle Toothbrushes with Angled End-Tuft, Cheek and Tongue Cleaner, Full Size, 10 Count, 1 Pack (Previously Solimo)
Units sold20K
Trending Tongue Brush Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0872YT3KD booked 9K units at $9.99, with ▲ 50.0% MoM change. On the growth side, B0FHBWRWY8 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0CJSVXKYC close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0872YT3KD
Papablic Baby Tongue Cleaner for Infant Oral Aged 0-2, Disposable, 40 Pack | Baby Oral Cleaner, Disposable Infant Mouth Cleaner Newborn, Upgrade Gum Cleaner with Paper Handle, For Infants Ages 0-2 Years
Price
$9.99
Rating
4.7
Reviews
4K
Latest month sales
B0FHBWRWY8
PRIMALS Copper Tongue Scraper - Fresher Breath & Improved Oral Health - Natural Ayurvedic Cleaner for Daily Detox - Rust-Resistant, Eco-Friendly with Travel Cloth Pouch Included (1 Count)
Price
$24.99
Rating
4.7
Reviews
156
Latest month sales
B0CJSVXKYC
GuruNanda Kids Tongue Scraper (2-Pack) with Travel Case, Stainless Steel, Aids in Fresh Breath - Travel-Friendly Tongue Cleaner (Green/Pink/Orange)
Unlock to view ASIN details and product titles
Price
$4.99
Rating
4.7
Reviews
752
Latest month sales
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