Tofu Litter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Tofu Litter sales on Amazon US totaled 231,500 units in July 2026 (▼ 0.4% vs. the prior month), generating an estimated $5,471,831 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 76.9% of unit volume and 69.1% of revenue, while a typical listing is priced at $29.57. The keyword itself pulled 20,820 Amazon queries over the same period (▼ 0.9% MoM).
Zooming out to the 12-month window ending July 2026, the tofu litter Top 50 moved 2,479,400 units and $58,183,725 in cumulative sales — an average of 206,617 units and $4,848,644 per month. Monthly throughput topped out at 232,400 units in June 2026 and dipped to 173,800 in May 2026, leaving the latest reading 15.5% higher than August 2025.
Tofu Litter Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
231.5K
▼ 0.4% MoM
Monthly Revenue 2026/07
$5.5M
▼ 2.6% MoM
Top 10 Market Share 2026/07
76.9%
Tofu Litter Market Share & Sales Concentration on Amazon US — July 2026
The most-sold tofu litter listing on Amazon US in July 2026 is ASIN B0009X29WK (Brand: Dr. Elsey's), which sold 100,000 units at $22.99 apiece — equal to 43.2% of every unit tracked in this report and 5.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 178,000 units and $3,781,160 in July 2026 — 76.9% of unit volume and 69.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Tofu Litter' on Amazon
July 2026
Is 76.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0009X29WK
Dr. Elsey's Ultra UnScented Clumping Clay Cat Litter 40 lb. Bag
100K
▲ 0.0%vs. prior month
$2.1M
latest month
12-month trend
B07DGYXWX1
World's Best Cat Litter, Multiple Cat, Unscented, Odor Control, 15 lb Bag | Controls tough multi-cat odors and lasts 2x longer; natural corn litter, quick clumping, flushable, 99% dust free
20K
▲ 0.0%vs. prior month
$383K
latest month
12-month trend
B07DK2BQGF
Boxie Probiotic Cat Litter, 40 Day Control, Clumping Clay Kitty Litter, Odor Eliminating Probiotics, Dust-Free, No Fragrances No Fillers, 16 lb
10K
▲ 0.0%vs. prior month
$239.9K
latest month
12-month trend
B09F8CP448
Arm & Hammer Ultra Last Clumping Cat Litter, Unscented, MultiCat, 18 Lbs | Clumping Formula, 99% Dust Free, Pet Friendly, Baking Soda Odor Control
10K
▲ 0.0%vs. prior month
$159.9K
latest month
12-month trend
B0GPHXCMJQ
Feline Pine Platinum Non-Clumping Cat Litter 17lb | Plant-Based Cat Litter, Natural Odor Control, Low Dust, Unscented Formula, Lightweight, Safe for Kittens
10K
▲ 0.0%vs. prior month
$205.2K
latest month
12-month trend
B09ZFF4KM4
Sustainably Yours Natural Cat Litter, Small-Grain Formula, Exceptional Clumping & Odor Control, Virtually No Dust, Soft on Paws, Corn & Cassava Plant-Based, Unscented, 10 lbs
8K
▲ 14.3%vs. prior month
$175.9K
latest month
12-month trend
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Best Tofu Litter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr. Elsey's is the best-performing tofu litter brand in July 2026, moving 100,000 units across 1 ASIN for 56.2% of Top 10 volume. World's Best Cat Litter follows with 31,000 units (17.4%), ahead of Arm & Hammer on 20,000 units (11.2%).
With 7 brands splitting the Top 10 and 84.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $16.98 to $22.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr. Elsey's
1 ASIN in Top 10
56.2%
Units
100K
Revenue
$2.1M
Avg. price
$22.99
B0009X29WK
$22.99·★4.4·69.8K revsDr. Elsey's Ultra UnScented Clumping Clay Cat Litter 40 lb. Bag
Units sold100K
World's Best Cat Litter
3 ASINs in Top 10
17.4%
Units
31K
Revenue
$574.3K
Avg. price
$16.98
B07DGYXWX1
$19.15·★4.3·3.8K revsWorld's Best Cat Litter, Multiple Cat, Unscented, Odor Control, 15 lb Bag | Controls tough multi-cat odors and lasts 2x longer; natural corn litter, quick clumping, flushable, 99% dust free
Units sold20KB0CTKSN1VD
$21.35·★4.2·1.7K revsWorld's Best Cat Litter Poop Fighter, Urine & Poop Odor Defense, 15 lb Bag | Neutralizes urine and poop odor with plant-based blockers; natural corn litter, quick clumping, flushable, 99% dust free
Units sold7KB004JLTJUS
$10.45·★4.3·897 revsWorld's Best Cat Litter Comfort Care, Unscented, Odor Control, 8 lb Bag | Gentle odor control for sensitive cats and lasts 2x longer; natural corn litter, quick clumping, flushable, 99% dust free
Units sold4K
Arm & Hammer
2 ASINs in Top 10
11.2%
Units
20K
Revenue
$365.1K
Avg. price
$18.50
B09F8CP448
$15.99·★4.3·7K revsArm & Hammer Ultra Last Clumping Cat Litter, Unscented, MultiCat, 18 Lbs | Clumping Formula, 99% Dust Free, Pet Friendly, Baking Soda Odor Control
Units sold10KB0GPHXCMJQ
$21.01·★4.5·205 revsFeline Pine Platinum Non-Clumping Cat Litter 17lb | Plant-Based Cat Litter, Natural Odor Control, Low Dust, Unscented Formula, Lightweight, Safe for Kittens
Units sold10K
Trending Tofu Litter Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0DYZ9Z1Z7 booked 4K units at $33.98, with ▲ 0.0% MoM change. On the growth side, B0FB91ZCY9 leads positive momentum with ▲ 233.3% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DYZ9Z1Z7
PrettyLitter Health Monitoring Cat Litter, Lotus Flower, 6 lb. Bag | Up to 1 Month Supply, Non-Clumping, Advanced Odor Control, Automatic Litter Box Compatible, Color Changing Silica Crystals
Price
$33.98
Rating
4.3
Reviews
1.8K
Latest month sales
B004JLTJUS
World's Best Cat Litter Comfort Care, Unscented, Odor Control, 8 lb Bag | Gentle odor control for sensitive cats and lasts 2x longer; natural corn litter, quick clumping, flushable, 99% dust free
Price
$10.45
Rating
4.3
Reviews
897
Latest month sales
B0FB91ZCY9
pidan Tofu Cat Litter with Bentonite,Clumping,Mix Litter Plant Based 2Pack | Plant Based Litter,Dust-Free,Less Scattering,Ultra Absorbent and Fast Drying Natural Ingredients Pea Dregs(5.3lb×2bags)
Unlock to view ASIN details and product titles
Price
$23.79
Rating
4.5
Reviews
335
Latest month sales
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