Toddler Hair Clips Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Toddler Hair Clips sales on Amazon US totaled 178,900 units in July 2026 (▲ 14.8% vs. the prior month), generating an estimated $1,410,661 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.7% of unit volume and 47.8% of revenue, while a typical listing is priced at $8.56. The keyword itself pulled 26,530 Amazon queries over the same period (▲ 17.4% MoM).
Zooming out to the 12-month window ending July 2026, the toddler hair clips Top 50 moved 1,740,300 units and $13,989,865 in cumulative sales — an average of 145,025 units and $1,165,822 per month. Monthly throughput topped out at 180,600 units in December 2025 and dipped to 85,100 in May 2026, leaving the latest reading 5.9% higher than August 2025.
Toddler Hair Clips Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
178.9K
▲ 14.8% MoM
Monthly Revenue 2026/07
$1.4M
▲ 15.5% MoM
Top 10 Market Share 2026/07
49.7%
Toddler Hair Clips Market Share & Sales Concentration on Amazon US — July 2026
The most-sold toddler hair clips listing on Amazon US in July 2026 is ASIN B0BGXXT1XM (Brand: JASVERLIN), which sold 20,000 units at $7.99 apiece — equal to 11.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 89,000 units and $673,800 in July 2026 — 49.7% of unit volume and 47.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Toddler Hair Clips' on Amazon
July 2026
Is 49.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BGXXT1XM
JASVERLIN Glitter Butterfly Hair Claw Clips, Y2K Hair Accessories 50 Pcs | 10 Colors Sparkly Mini Y2K Clips for Women Parties, Festivals and Everyday Styling Secure Claw Design
20K
▲ 100.0%vs. prior month
$167K
latest month
12-month trend
B09GYPGLZZ
Kitsch Mini Hair Clips for Women - Tortoise & Black, 16 Pcs | Stays In Place Without Pulling or Snagging, Durable & Sturdy Plastic Small Hair Clips For Bangs, Stylish Hair Accessories
10K
▲ 0.0%vs. prior month
$71.1K
latest month
12-month trend
B0BQSDN34D
Kitsch Elastic Hair Tie Cutter Tool - Multicolor, 3pc Set | No Pull Hair Ties No Damage & Easy Removal of Hair Rubber Bands, Hair Elastics, Toddler Hair Ties - Hair Braiding Tools
10K
▲ 0.0%vs. prior month
$54.1K
latest month
12-month trend
B07RDHTDRM
40 Pack Black 2 Inch Barrettes Women Metal Snap Hair Clips Accessories
9K
▼ 10.0%vs. prior month
$44.1K
latest month
12-month trend
B0CC58H7JV
Auroray 32 Colors Small Hair Rubber Bands with 16 Styling Tools, 2000 Pcs Elastic Girl Baby Hair Ties, Mini Bands with Elastic Cutter, Hair Accessories Xmas Stuff for Girls Baby Toddlers Kids
9K
▲ 12.5%vs. prior month
$89.9K
latest month
12-month trend
B09GYNVRG6
Kitsch Mini Claw Clips for Women - Tortoise & Black, 6pcs | Stylish Small Hair Clips for Kids – Stays In Place Without Pulling or Snagging – Durable & Sturdy Plastic
8K
▼ 11.1%vs. prior month
$56.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Toddler Hair Clips Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Kitsch is the best-performing toddler hair clips brand in July 2026, moving 28,000 units across 3 ASINs for 31.5% of Top 10 volume. JASVERLIN follows with 20,000 units (22.5%), ahead of auroray on 14,000 units (15.7%).
With 7 brands splitting the Top 10 and 69.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.31 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Kitsch
3 ASINs in Top 10
31.5%
Units
28K
Revenue
$181.8K
Avg. price
$7.31
B09GYPGLZZ
$7.99·★4.6·4K revsKitsch Mini Hair Clips for Women - Tortoise & Black, 16 Pcs | Stays In Place Without Pulling or Snagging, Durable & Sturdy Plastic Small Hair Clips For Bangs, Stylish Hair Accessories
Units sold10KB0BQSDN34D
$5.99·★4.6·2.8K revsKitsch Elastic Hair Tie Cutter Tool - Multicolor, 3pc Set | No Pull Hair Ties No Damage & Easy Removal of Hair Rubber Bands, Hair Elastics, Toddler Hair Ties - Hair Braiding Tools
Units sold10KB09GYNVRG6
$7.94·★4.6·4K revsKitsch Mini Claw Clips for Women - Tortoise & Black, 6pcs | Stylish Small Hair Clips for Kids – Stays In Place Without Pulling or Snagging – Durable & Sturdy Plastic
Units sold8K
JASVERLIN
1 ASIN in Top 10
22.5%
Units
20K
Revenue
$167K
Avg. price
$7.99
B0BGXXT1XM
$7.99·★4.6·3.8K revsJASVERLIN Glitter Butterfly Hair Claw Clips, Y2K Hair Accessories 50 Pcs | 10 Colors Sparkly Mini Y2K Clips for Women Parties, Festivals and Everyday Styling Secure Claw Design
Units sold20K
auroray
2 ASINs in Top 10
15.7%
Units
14K
Revenue
$139.9K
Avg. price
$9.99
B0CC58H7JV
$9.99·★4.6·3.9K revsAuroray 32 Colors Small Hair Rubber Bands with 16 Styling Tools, 2000 Pcs Elastic Girl Baby Hair Ties, Mini Bands with Elastic Cutter, Hair Accessories Xmas Stuff for Girls Baby Toddlers Kids
Units sold9KB0CKMS8562
$9.99·★4.6·3.9K revsauroray Hair Accessories for Girl, 1543 Pcs Elastic Hair Rubber Bands Set 20 Colors Elastic Hair Ties with Organizer Box Cotton Baby Hair Ties, Hair Tail Tools, Rat Tail Comb, Butterfly Hair Clips
Units sold5K
Trending Toddler Hair Clips Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CKMS8562 booked 5K units at $9.99, with ▲ 25.0% MoM change. On the growth side, B0BGXWGVNB leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B0BGXXT1XM close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CKMS8562
auroray Hair Accessories for Girl, 1543 Pcs Elastic Hair Rubber Bands Set 20 Colors Elastic Hair Ties with Organizer Box Cotton Baby Hair Ties, Hair Tail Tools, Rat Tail Comb, Butterfly Hair Clips
Price
$9.99
Rating
4.6
Reviews
3.9K
Latest month sales
B0BGXWGVNB
JASVERLIN Butterfly Clips for Hair, Mini Jelly Hair Claw Clips 50 Pcs | 10 Pastel Jelly Colors for Teens and Women, Small Y2K Claws for Fine, Thick or Curly Hair Accessories Party Styling
Price
$7.99
Rating
4.6
Reviews
3.8K
Latest month sales
B0BGXXT1XM
JASVERLIN Glitter Butterfly Hair Claw Clips, Y2K Hair Accessories 50 Pcs | 10 Colors Sparkly Mini Y2K Clips for Women Parties, Festivals and Everyday Styling Secure Claw Design
Unlock to view ASIN details and product titles
Price
$7.99
Rating
4.6
Reviews
3.8K
Latest month sales
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