Tittytowel Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Tittytowel sales on Amazon US totaled 23,300 units in July 2026 (▲ 9.9% vs. the prior month), generating an estimated $380,298 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 76.8% of unit volume and 80.2% of revenue, while a typical listing is priced at $21.21. The keyword itself pulled 886 Amazon queries over the same period (▼ 84.7% MoM).

Zooming out to the 12-month window ending July 2026, the tittytowel Top 50 moved 145,500 units and $2,664,544 in cumulative sales — an average of 12,125 units and $222,045 per month. Monthly throughput topped out at 23,300 units in July 2026 and dipped to 6,150 in September 2025, leaving the latest reading 106.2% higher than August 2025.

145.5KTotal units sold · Last 12 months
$2.7MTotal revenue · Last 12 months
886▼ 84.7% MoM
Monthly search volume
$21.21Avg. price · July 2026

Tittytowel Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales11.3K
Revenue$196.8K

2025/09

Sales6.2K
Revenue$113.4K

2025/10

Sales7K
Revenue$178.1K

2025/11

Sales14.6K
Revenue$313.9K

2025/12

Sales18.1K
Revenue$402.7K

2026/01

Sales7.2K
Revenue$151.8K

2026/02

Sales10.3K
Revenue$175.2K

2026/03

Sales8.5K
Revenue$129.8K

2026/04

Sales9.7K
Revenue$142.7K

2026/05

Sales8.1K
Revenue$125.4K

2026/06

Sales21.2K
Revenue$354.6K
23.3K

2026/07

Sales23.3K
Revenue$380.3K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

23.3K

▲ 9.9% MoM

Monthly Revenue 2026/07

$380.3K

▲ 7.3% MoM

Top 10 Market Share 2026/07

76.8%

See the Top 10 ASINs driving 76.8% of sales

Tittytowel Market Share & Sales Concentration on Amazon US — July 2026

The most-sold tittytowel listing on Amazon US in July 2026 is ASIN B002NGSB96 (Brand: FROGG TOGGS), which sold 8,000 units at $12.99 apiece — equal to 34.3% of every unit tracked in this report and 2.7× the volume of the No. 2 listing.

The Top 10 ASINs account for 17,900 units and $304,963 in July 2026 — 76.8% of unit volume and 80.2% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Tittytowel' on Amazon

July 2026
ASINSIGHT Logo
76.8% Volume Share 17.9K units sold
80.2% Revenue Share $305K estimated
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Top 5 Volume Share breakdown

B002NGSB96 34.3%
B0FLQHJJBT 12.9%
B0C16MY64C 4.3%
B0F679T6R8 4.3%
B0F883PW32 4.3%
Others 39.9%
#1
FROGG TOGGS Chilly Pad Cooling Towels for Face and Neck, 33"x13" | Keep In Your Backpack For Hours Of Evaporative Cooling Relief During Fitness, Beach, Pool, Basketball, Golf, Camping, Travel

B002NGSB96

FROGG TOGGS Chilly Pad Cooling Towels for Face and Neck, 33"x13" | Keep In Your Backpack For Hours Of Evaporative Cooling Relief During Fitness, Beach, Pool, Basketball, Golf, Camping, Travel

$12.99·★ 4.5·15.9K reviews
Monthly Sales

8K

▲ 166.7%

vs. prior month

Revenue

$81.8K

latest month

Monthly Trend

12-month trend

#2
Kitsch XL Microfiber Hair Towel Wrap for Women

B0FLQHJJBT

Kitsch XL Microfiber Hair Towel Wrap for Women

$21.13·★ 4.6·1.6K reviews
Monthly Sales

3K

▲ 0.0%

vs. prior month

Revenue

$61.4K

latest month

Monthly Trend

12-month trend

#3
Sukeen Cooling Towels 6 Pack (40"x12"), Cooling Towels for Neck and Face, Quick Dry Sport Camping Cooling Towel, Cold Towel for Hot Weather

B0C16MY64C

Sukeen Cooling Towels 6 Pack (40"x12"), Cooling Towels for Neck and Face, Quick Dry Sport Camping Cooling Towel, Cold Towel for Hot Weather

$16.19·★ 4.6·1.7K reviews
Monthly Sales

1K

▼ 50.0%

vs. prior month

Revenue

$19.9K

latest month

Monthly Trend

12-month trend

#4
PJGGZ Towel Wrap for Women, Adjustable Button Quick Dry Absorbent Bath Wrap | Velcro & button closure, Machine washable, Perfect for shower, spa, sauna & pool, Plus sizes S-XXXL

B0F679T6R8

PJGGZ Towel Wrap for Women, Adjustable Button Quick Dry Absorbent Bath Wrap | Velcro & button closure, Machine washable, Perfect for shower, spa, sauna & pool, Plus sizes S-XXXL

$12.74·★ 4.4·1.1K reviews
Monthly Sales

1K

▲ 11.1%

vs. prior month

Revenue

$13K

latest month

Monthly Trend

12-month trend

#5
Unisex Bath Towel, Wearable After Bath Towel Set, Wearable Quick Dry Shower Gym Towel(53" x 31", Blue)

B0F883PW32

Unisex Bath Towel, Wearable After Bath Towel Set, Wearable Quick Dry Shower Gym Towel(53" x 31", Blue)

$2.50·★ 3.3·3K reviews
Monthly Sales

1K

▼ 66.7%

vs. prior month

Revenue

$3K

latest month

Monthly Trend

12-month trend

#6
MISSION Cooling Hoodie Towel, Evaporative Cool Technology, Cools Instantly When Wet, UPF 50 Sun Protection, Contours Your Head to Stay in Place, Great for Sports, Fitness, Gym

B00BP570Z2

MISSION Cooling Hoodie Towel, Evaporative Cool Technology, Cools Instantly When Wet, UPF 50 Sun Protection, Contours Your Head to Stay in Place, Great for Sports, Fitness, Gym

$22.99·★ 4.4·6.8K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$21K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Tittytowel Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

FROGG TOGGS is the best-performing tittytowel brand in July 2026, moving 8,000 units across 1 ASIN for 44.7% of Top 10 volume. Kitsch follows with 3,000 units (16.8%), ahead of PJGGZ on 1,900 units (10.6%).

With 9 brands splitting the Top 10 and 72.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.99 to $21.13, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

44.7%
16.8%
10.6%
27.9%
FROGG TOGGS
Kitsch
PJGGZ
Other brands
1

FROGG TOGGS

1 ASIN in Top 10

44.7%

Units

8K

Revenue

$81.8K

Avg. price

$12.99

  • FROGG TOGGS Chilly Pad Cooling Towels for Face and Neck, 33"x13" | Keep In Your Backpack For Hours Of Evaporative Cooling Relief During Fitness, Beach, Pool, Basketball, Golf, Camping, Travel

    B002NGSB96

    $12.99·★4.5·15.9K revs

    FROGG TOGGS Chilly Pad Cooling Towels for Face and Neck, 33"x13" | Keep In Your Backpack For Hours Of Evaporative Cooling Relief During Fitness, Beach, Pool, Basketball, Golf, Camping, Travel

    Units sold8K
2

Kitsch

1 ASIN in Top 10

16.8%

Units

3K

Revenue

$61.4K

Avg. price

$21.13

  • Kitsch XL Microfiber Hair Towel Wrap for Women

    B0FLQHJJBT

    $21.13·★4.6·1.6K revs

    Kitsch XL Microfiber Hair Towel Wrap for Women

    Units sold3K
3

PJGGZ

2 ASINs in Top 10

10.6%

Units

1.9K

Revenue

$31K

Avg. price

$16.36

  • PJGGZ Towel Wrap for Women, Adjustable Button Quick Dry Absorbent Bath Wrap | Velcro & button closure, Machine washable, Perfect for shower, spa, sauna & pool, Plus sizes S-XXXL

    B0F679T6R8

    $12.74·★4.4·1.1K revs

    PJGGZ Towel Wrap for Women, Adjustable Button Quick Dry Absorbent Bath Wrap | Velcro & button closure, Machine washable, Perfect for shower, spa, sauna & pool, Plus sizes S-XXXL

    Units sold1K
  • PJGGZ Hooded Bathrobes for Women, Soft Long Towel Robes for Women - Quick Dry yet Warm

    B0DKNTJVQF

    $19.97·★4.3·2.1K revs

    PJGGZ Hooded Bathrobes for Women, Soft Long Towel Robes for Women - Quick Dry yet Warm

    Units sold900

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