Tissue Holder Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Tissue Holder sales on Amazon US totaled 176,300 units in July 2026 (▲ 4.1% vs. the prior month), generating an estimated $2,204,435 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.5% of unit volume and 52.7% of revenue, while a typical listing is priced at $13.73. The keyword itself pulled 18,180 Amazon queries over the same period (▲ 9.7% MoM).
Zooming out to the 12-month window ending July 2026, the tissue holder Top 50 moved 1,920,500 units and $23,281,218 in cumulative sales — an average of 160,042 units and $1,940,102 per month. Monthly throughput topped out at 176,300 units in July 2026 and dipped to 102,700 in May 2026, leaving the latest reading 1.6% higher than August 2025.
Tissue Holder Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
176.3K
▲ 4.1% MoM
Monthly Revenue 2026/07
$2.2M
▲ 6.8% MoM
Top 10 Market Share 2026/07
54.5%
Tissue Holder Market Share & Sales Concentration on Amazon US — July 2026
The most-sold tissue holder listing on Amazon US in July 2026 is ASIN B0CC27124P (Brand: Bollove), which sold 20,000 units at $7.98 apiece — equal to 11.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 96,000 units and $1,162,660 in July 2026 — 54.5% of unit volume and 52.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Tissue Holder' on Amazon
July 2026









Is 54.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0CC27124P
Black Paper Towel Holder, Self Adhesive Paper Towel Holder Under Cabinet | Stainless Steel, kitchen, Bathroom, Sink, Pantry, Fridge, durable, scratch-resistant, cling film, foil rolls, Drilling
20K
▲ 0.0%vs. prior month
$159.8K
latest month
12-month trend

B000W8AF2S
OXO Good Grips SimplyTear Paper Towel Holder Countertop for Kitchen | One-handed Tear, Weighted Stainless Steel Non-Slip Base, Countertop Organizer, Stable Dispensing, Fits any Size of Rolls
10K
▲ 25.0%vs. prior month
$299.5K
latest month
12-month trend

B00TZ9JFD0
Kleenex Perfect Fit Facial Tissues, 4 Canisters, 50 Tissues per Can
10K
▲ 0.0%vs. prior month
$87.2K
latest month
12-month trend

B09DKH8XDS
Paper Towel Holder Black Stainless Steel Kitchen Countertop Roll Organizer | Standing Paper Towel Holders Roll Dispenser Simple Black
10K
▲ 0.0%vs. prior month
$89.3K
latest month
12-month trend

B0B1VCBPP6
JOPOFI Toilet Paper Holder - Adhesive Toilet Paper Holder - Matte Black | Toilet Paper Holder Wall Mount for Bathroom,Stainless Steel Command Strip Toilet Paper Roll Holder Stick On Wall,No Drilling
10K
▲ 0.0%vs. prior month
$78.3K
latest month
12-month trend

B0921Y3SCW
DEKAVA Paper Towel Holder Under Cabinet Wall Mount for Kitchen Paper Towel | Black towel rack, Self-Adhesive, Stainless Steel 13 inch, Kitchen essentials, Bathroom, Countertop
10K
▲ 11.1%vs. prior month
$95.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Tissue Holder Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Bollove is the best-performing tissue holder brand in July 2026, moving 20,000 units across 1 ASIN for 20.8% of Top 10 volume. niffgaff follows with 15,000 units (15.6%), ahead of OXO on 10,000 units (10.4%).
Volume is spread across 9 brands, with the top three holding 46.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.98 to $29.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Bollove
1 ASIN in Top 10
20.8%
Units
20K
Revenue
$159.8K
Avg. price
$7.98

B0CC27124P
$7.98·★4.4·6K revsBlack Paper Towel Holder, Self Adhesive Paper Towel Holder Under Cabinet | Stainless Steel, kitchen, Bathroom, Sink, Pantry, Fridge, durable, scratch-resistant, cling film, foil rolls, Drilling
Units sold20K
niffgaff
2 ASINs in Top 10
15.6%
Units
15K
Revenue
$139.3K
Avg. price
$9.49

B09DKH8XDS
$8.99·★4.3·10.5K revsPaper Towel Holder Black Stainless Steel Kitchen Countertop Roll Organizer | Standing Paper Towel Holders Roll Dispenser Simple Black
Units sold10K
B0CBC9WJJF
$9.99·★4.3·2K revsToilet Paper Holder Stand(with Reserve Function), Free-Standing Spare Rolls Storage Holder, Stainless Steel, Modern Design
Units sold5K
OXO
1 ASIN in Top 10
10.4%
Units
10K
Revenue
$299.5K
Avg. price
$29.95

B000W8AF2S
$29.95·★4.6·31.4K revsOXO Good Grips SimplyTear Paper Towel Holder Countertop for Kitchen | One-handed Tear, Weighted Stainless Steel Non-Slip Base, Countertop Organizer, Stable Dispensing, Fits any Size of Rolls
Units sold10K
Trending Tissue Holder Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0C32HGY7W leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B09LVTMS2G close behind at ▲ 100.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0C32HGY7W
Adhesive Toilet Paper Holder with Shelf, Stainless Steel, Silver | Two Installation Ways:Self Adhesive or Wall Mount, Stick On Toilet Paper Holder, Peel and Stick, Bath Tissue Holder, Bathroom
Price
$9.99
Rating
4.6
Reviews
1.4K
Latest month sales

B09LVTMS2G
Delta Mylan (1-Pack) Toilet Paper Holder Champagne Bronze Pivoting Tissue Roll Rod, Organization and Storage, Wall Mounteded Gold Bathroom Accessories MYN50-CZ
Price
$22.99
Rating
4.6
Reviews
370
Latest month sales

B096DVV5XH
Toilet Paper Holder Stand, Bathroom Free Standing with Storage, Black | Rustproof Toilet Paper Roll Holder for 4 Rolls,with Non-Slip Stable Base,Bathroom Organizers and Storage
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.3
Reviews
7K
Latest month sales
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