Timothy Hay For Rabbit Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Timothy Hay For Rabbit sales on Amazon US totaled 136,000 units in July 2026 (▲ 1.2% vs. the prior month), generating an estimated $1,977,631 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.3% of unit volume and 60.5% of revenue, while a typical listing is priced at $15.57. The keyword itself pulled 15,141 Amazon queries over the same period (▼ 3.7% MoM).

Zooming out to the 12-month window ending July 2026, the timothy hay for rabbit Top 50 moved 1,474,250 units and $21,721,263 in cumulative sales — an average of 122,854 units and $1,810,105 per month. Monthly throughput topped out at 136,000 units in July 2026 and dipped to 79,800 in May 2026, leaving the latest reading 9.3% higher than August 2025.

1.5MTotal units sold · Last 12 months
$21.7MTotal revenue · Last 12 months
15.1K▼ 3.7% MoM
Monthly search volume
$15.57Avg. price · July 2026

Timothy Hay For Rabbit Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales124.4K
Revenue$1.9M

2025/09

Sales133.4K
Revenue$2M

2025/10

Sales123.8K
Revenue$1.9M

2025/11

Sales128.8K
Revenue$1.9M

2025/12

Sales117.5K
Revenue$1.6M

2026/01

Sales121.2K
Revenue$1.8M

2026/02

Sales125K
Revenue$1.8M

2026/03

Sales122.9K
Revenue$1.9M

2026/04

Sales127.1K
Revenue$1.9M

2026/05

Sales79.8K
Revenue$1.2M

2026/06

Sales134.4K
Revenue$1.9M
136K

2026/07

Sales136K
Revenue$2M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

136K

▲ 1.2% MoM

Monthly Revenue 2026/07

$2M

▲ 2.4% MoM

Top 10 Market Share 2026/07

60.3%

See the Top 10 ASINs driving 60.3% of sales

Timothy Hay For Rabbit Market Share & Sales Concentration on Amazon US — July 2026

The most-sold timothy hay for rabbit listing on Amazon US in July 2026 is ASIN B0002DK8OS (Brand: Kaytee), which sold 10,000 units at $8.98 apiece — equal to 7.4% of every unit tracked in this report.

The Top 10 ASINs account for 82,000 units and $1,196,760 in July 2026 — 60.3% of unit volume and 60.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Timothy Hay For Rabbit' on Amazon

July 2026
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60.3% Volume Share 82K units sold
60.5% Revenue Share $1.2M estimated
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Top 5 Volume Share breakdown

B0002DK8OS 7.4%
B000WFKF9O 7.4%
B003SLLF48 7.4%
B006AYMMRY 7.4%
B00DW79Y4G 7.4%
Others 63.2%
#1
Kaytee Timothy Hay, High Fiber for Rabbits, Guinea Pigs, 48 Ounces | Supports digestive health. Hand-selected rabbit hay. Guinea pig hay, chinchilla hay, pesticide free

B0002DK8OS

Kaytee Timothy Hay, High Fiber for Rabbits, Guinea Pigs, 48 Ounces | Supports digestive health. Hand-selected rabbit hay. Guinea pig hay, chinchilla hay, pesticide free

$8.98· 4.6·14.3K reviews
Monthly Sales

10K

▲ 11.1%

vs. prior month

Revenue

$105.7K

latest month

Monthly Trend

12-month trend

#2
Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 40 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

B000WFKF9O

Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 40 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

$11.89· 4.6·16.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$118.9K

latest month

Monthly Trend

12-month trend

#3
Oxbow Essentials Adult Rabbit Food, Timothy Hay Rabbit Pellets, USA, 5 lb | Bunny Food for Adult Rabbits, Made with High Fiber Oxbow Hay, Vitamins & Minerals, Uniform, Prevents Selective Feeding

B003SLLF48

Oxbow Essentials Adult Rabbit Food, Timothy Hay Rabbit Pellets, USA, 5 lb | Bunny Food for Adult Rabbits, Made with High Fiber Oxbow Hay, Vitamins & Minerals, Uniform, Prevents Selective Feeding

$12.40· 4.8·11.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$124K

latest month

Monthly Trend

12-month trend

#4
Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 90 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

B006AYMMRY

Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 90 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

$21.68· 4.6·16.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$216.8K

latest month

Monthly Trend

12-month trend

#5
Kaytee Wafer Cut Timothy Hay for Rabbit & Guinea Pigs, 60 Ounce | Less mess. Rabbit hay peels in layers. High fiber, guinea pig food

B00DW79Y4G

Kaytee Wafer Cut Timothy Hay for Rabbit & Guinea Pigs, 60 Ounce | Less mess. Rabbit hay peels in layers. High fiber, guinea pig food

$13.95· 4.6·10.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$139.5K

latest month

Monthly Trend

12-month trend

#6
Kaytee Timothy Biscuits, Timothy Hay Bunny Treats for Rabbits, 4 Oz | Digestive support. Timothy hay guinea pig treats. Real carrots, natural chewing, guinea pig snacks

B004TS2A9S

Kaytee Timothy Biscuits, Timothy Hay Bunny Treats for Rabbits, 4 Oz | Digestive support. Timothy hay guinea pig treats. Real carrots, natural chewing, guinea pig snacks

$3.79· 4.7·18.1K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$34.1K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Timothy Hay For Rabbit Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)

Kaytee is the best-performing timothy hay for rabbit brand in July 2026, moving 41,000 units across 5 ASINs for 50.0% of Top 10 volume. Oxbow follows with 41,000 units (50.0%).

With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.05 to $15.08, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

50.0%
50.0%
Kaytee
Oxbow
1

Kaytee

5 ASINs in Top 10

50.0%

Units

41K

Revenue

$554.4K

Avg. price

$14.05

  • Kaytee Timothy Hay, High Fiber for Rabbits, Guinea Pigs, 48 Ounces | Supports digestive health. Hand-selected rabbit hay. Guinea pig hay, chinchilla hay, pesticide free

    B0002DK8OS

    $8.98·4.6·14.3K revs

    Kaytee Timothy Hay, High Fiber for Rabbits, Guinea Pigs, 48 Ounces | Supports digestive health. Hand-selected rabbit hay. Guinea pig hay, chinchilla hay, pesticide free

    Units sold10K
  • Kaytee Wafer Cut Timothy Hay for Rabbit & Guinea Pigs, 60 Ounce | Less mess. Rabbit hay peels in layers. High fiber, guinea pig food

    B00DW79Y4G

    $13.95·4.6·10.3K revs

    Kaytee Wafer Cut Timothy Hay for Rabbit & Guinea Pigs, 60 Ounce | Less mess. Rabbit hay peels in layers. High fiber, guinea pig food

    Units sold10K
  • Kaytee Timothy Biscuits, Timothy Hay Bunny Treats for Rabbits, 4 Oz | Digestive support. Timothy hay guinea pig treats. Real carrots, natural chewing, guinea pig snacks

    B004TS2A9S

    $3.79·4.7·18.1K revs

    Kaytee Timothy Biscuits, Timothy Hay Bunny Treats for Rabbits, 4 Oz | Digestive support. Timothy hay guinea pig treats. Real carrots, natural chewing, guinea pig snacks

    Units sold9K
  • Kaytee Fiesta Rabbit Food, Supports Dental Health and Digestion | Fun at feeding time. Small animal food with bunny enrichment. Shapes, textures, fruits and veggies

    B00BAQYNZQ

    $9.95·4.7·8.6K revs

    Kaytee Fiesta Rabbit Food, Supports Dental Health and Digestion | Fun at feeding time. Small animal food with bunny enrichment. Shapes, textures, fruits and veggies

    Units sold6K
  • Kaytee Timothy Hay, High Fiber for Rabbits, Guinea Pigs, 12 Pounds | Supports digestive health. Hand-selected rabbit hay. Guinea pig hay, chinchilla hay, pesticide free

    B079RR6CC3

    $33.56·4.6·14.3K revs

    Kaytee Timothy Hay, High Fiber for Rabbits, Guinea Pigs, 12 Pounds | Supports digestive health. Hand-selected rabbit hay. Guinea pig hay, chinchilla hay, pesticide free

    Units sold6K
2

Oxbow

5 ASINs in Top 10

50.0%

Units

41K

Revenue

$642.4K

Avg. price

$15.08

  • Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 40 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

    B000WFKF9O

    $11.89·4.6·16.9K revs

    Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 40 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

    Units sold10K
  • Oxbow Essentials Adult Rabbit Food, Timothy Hay Rabbit Pellets, USA, 5 lb | Bunny Food for Adult Rabbits, Made with High Fiber Oxbow Hay, Vitamins & Minerals, Uniform, Prevents Selective Feeding

    B003SLLF48

    $12.40·4.8·11.9K revs

    Oxbow Essentials Adult Rabbit Food, Timothy Hay Rabbit Pellets, USA, 5 lb | Bunny Food for Adult Rabbits, Made with High Fiber Oxbow Hay, Vitamins & Minerals, Uniform, Prevents Selective Feeding

    Units sold10K
  • Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 90 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

    B006AYMMRY

    $21.68·4.6·16.9K revs

    Oxbow Western Timothy Hay, Rabbit & Guinea Pig Hay, High Fiber, USA, 90 oz | Oxbow Timothy Hay, Bunny Hay For Rabbits, Guinea Pigs, Bunnies and Chinchillas, Hand-Sorted, De-Dusted, Made in USA

    Units sold10K
  • Oxbow Essentials Adult Rabbit Food, Timothy Hay Rabbit Pellets, USA, 10 lb | Bunny Food for Adult Rabbits, Made with High Fiber Oxbow Hay, Vitamins & Minerals, Uniform, Prevents Selective Feeding

    B0017JANQY

    $21.67·4.8·11.9K revs

    Oxbow Essentials Adult Rabbit Food, Timothy Hay Rabbit Pellets, USA, 10 lb | Bunny Food for Adult Rabbits, Made with High Fiber Oxbow Hay, Vitamins & Minerals, Uniform, Prevents Selective Feeding

    Units sold7K
  • Oxbow Digestive Support Rabbit & Guinea Pig Supplement, Timothy Hay, 4.2 oz | Digestive Support, Timothy Hay, Rabbits, Guinea Pigs, Supplement, Chicory Root, Ginger Root, Chamomile, Healthy Digestion

    B007PZEBKS

    $7.74·4.8·3.8K revs

    Oxbow Digestive Support Rabbit & Guinea Pig Supplement, Timothy Hay, 4.2 oz | Digestive Support, Timothy Hay, Rabbits, Guinea Pigs, Supplement, Chicory Root, Ginger Root, Chamomile, Healthy Digestion

    Units sold4K

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