Thorne Magnesium Bisglycinate Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Thorne Magnesium Bisglycinate sales on Amazon US totaled 1,230,000 units in July 2026 (▼ 5.5% vs. the prior month), generating an estimated $30,840,590 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.5% of unit volume and 51.5% of revenue, while a typical listing is priced at $26.23. The keyword itself pulled 43,507 Amazon queries over the same period (▲ 8.7% MoM).
Zooming out to the 12-month window ending July 2026, the thorne magnesium bisglycinate Top 50 moved 12,594,500 units and $317,519,085 in cumulative sales — an average of 1,049,542 units and $26,459,924 per month. Monthly throughput topped out at 1,302,000 units in June 2026 and dipped to 730,000 in May 2026, leaving the latest reading 29.5% higher than August 2025.
Thorne Magnesium Bisglycinate Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
1.2M
▼ 5.5% MoM
Monthly Revenue 2026/07
$30.8M
▼ 5.6% MoM
Top 10 Market Share 2026/07
54.5%
Thorne Magnesium Bisglycinate Market Share & Sales Concentration on Amazon US — July 2026
The most-sold thorne magnesium bisglycinate listing on Amazon US in July 2026 is ASIN B07P5K7DQP (Brand: Pure Encapsulations), which sold 100,000 units at $27.00 apiece — equal to 8.1% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 670,000 units and $15,896,600 in July 2026 — 54.5% of unit volume and 51.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Thorne Magnesium Bisglycinate' on Amazon
July 2026
Is 54.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07P5K7DQP
Pure Encapsulations Magnesium (Glycinate), 90 Capsules | Supplement to Support Stress Relief, Sleep, Heart Health, Nerves, Muscles, and Metabolism*, with Magnesium Glycinate
100K
▲ 0.0%vs. prior month
$2.7M
latest month
12-month trend
B0F5XYHRPV
THORNE Magnesium Glycinate, Chelated Magnesium Supplement, 90 Capsules | Supports Restful Sleep, Muscle Relaxation, Stress Management, Heart Health & Metabolism*, NSF Contents Certified
80K
▲ 0.0%vs. prior month
$2.1M
latest month
12-month trend
B0B6CTYD6S
Magnesium Glycinate 400mg for Sleep, Relaxation, and Recovery, 180 Capsules | Highly Bioavailable Bisglycinate, Magnesium Supplement with 60mg Elemental Magnesium, Gentle on Stomach, Third-Party Tested
70K
▼ 30.0%vs. prior month
$1.2M
latest month
12-month trend
B0058HWV9S
Pure Encapsulations Magnesium (Glycinate), 180 Capsules | Supplement to Support Stress Relief, Sleep, Heart Health, Nerves, Muscles, and Metabolism*, with Magnesium Glycinate
70K
▼ 22.2%vs. prior month
$3.3M
latest month
12-month trend
B0DT1JKGPH
Nature’s Bounty High Absorption Magnesium Glycinate 240 mg for Supporting Muscle Relaxation and Bone, Heart & Nerve Health – Non-GMO, Gluten-Free, Vegetarian, 120 Count/60 Servings
70K
▲ 16.7%vs. prior month
$1.1M
latest month
12-month trend
B0C88BJYX2
NatureBell Pure Magnesium Glycinate 500mg Per Serving, 240 Veggie Capsules | 100% Chelated & Purified Magnesium Supplement for Women & Men. 3rd Party Tested, Vegan Friendly, Non-GMO, Filler Free.
70K
▲ 40.0%vs. prior month
$1.2M
latest month
12-month trend
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Best Thorne Magnesium Bisglycinate Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Pure Encapsulations is the best-performing thorne magnesium bisglycinate brand in July 2026, moving 170,000 units across 2 ASINs for 25.4% of Top 10 volume. THORNE follows with 130,000 units (19.4%), ahead of Double Wood Supplements on 70,000 units (10.4%).
Volume is spread across 8 brands, with the top three holding 55.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $16.99 to $36.75, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Pure Encapsulations
2 ASINs in Top 10
25.4%
Units
170K
Revenue
$6M
Avg. price
$36.75
B07P5K7DQP
$27.00·★4.7·50.9K revsPure Encapsulations Magnesium (Glycinate), 90 Capsules | Supplement to Support Stress Relief, Sleep, Heart Health, Nerves, Muscles, and Metabolism*, with Magnesium Glycinate
Units sold100KB0058HWV9S
$46.50·★4.7·50.9K revsPure Encapsulations Magnesium (Glycinate), 180 Capsules | Supplement to Support Stress Relief, Sleep, Heart Health, Nerves, Muscles, and Metabolism*, with Magnesium Glycinate
Units sold70K
THORNE
2 ASINs in Top 10
19.4%
Units
130K
Revenue
$2.9M
Avg. price
$21.00
B0F5XYHRPV
$26.00·★4.7·3.3K revsTHORNE Magnesium Glycinate, Chelated Magnesium Supplement, 90 Capsules | Supports Restful Sleep, Muscle Relaxation, Stress Management, Heart Health & Metabolism*, NSF Contents Certified
Units sold80KB0797GZDZL
$16.00·★4.7·8.8K revsTHORNE Iron Bisglycinate, 25 mg Iron Supplement, 60 Capsules | Enhanced Absorption Without Gastrointestinal Side Effects*, Chelated Iron Capsules, Gluten-Free, NSF Certified for Sport
Units sold50K
Double Wood Supplements
1 ASIN in Top 10
10.4%
Units
70K
Revenue
$1.2M
Avg. price
$16.99
B0B6CTYD6S
$16.99·★4.7·24.9K revsMagnesium Glycinate 400mg for Sleep, Relaxation, and Recovery, 180 Capsules | Highly Bioavailable Bisglycinate, Magnesium Supplement with 60mg Elemental Magnesium, Gentle on Stomach, Third-Party Tested
Units sold70K
Trending Thorne Magnesium Bisglycinate Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0797GZDZL booked 50K units at $16.00, with ▲ 25.0% MoM change. On the growth side, B00151G8L8 leads positive momentum with ▲ 100.0% MoM growth on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0797GZDZL
THORNE Iron Bisglycinate, 25 mg Iron Supplement, 60 Capsules | Enhanced Absorption Without Gastrointestinal Side Effects*, Chelated Iron Capsules, Gluten-Free, NSF Certified for Sport
Price
$16.00
Rating
4.7
Reviews
8.8K
Latest month sales
B08XXHCGZT
Nature Made Magnesium Glycinate 200 mg per Serving, 60 Capsules | High Absorption Magnesium Supplement for Muscle, Heart and Bone Support, Magnesium Bisglycinate Capsules, 30 Day Supply
Price
$11.20
Rating
4.6
Reviews
22K
Latest month sales
B00151G8L8
Doctor's Best High Absorption Magnesium Glycinate Lysinate, 120 Count | Supplement for Sleep Support, Chelated Magnesium Tablets for Women & Men, 200mg per Serving, Calm & Relaxation Support, Vegan
Unlock to view ASIN details and product titles
Price
$13.99
Rating
4.6
Reviews
76.3K
Latest month sales
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