Tapioca Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Tapioca sales on Amazon US totaled 38,150 units in July 2026 (▲ 14.6% vs. the prior month), generating an estimated $401,500 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.3% of unit volume and 45.3% of revenue, while a typical listing is priced at $13.02. The keyword itself pulled 14,198 Amazon queries over the same period (▲ 1.9% MoM).
Zooming out to the 12-month window ending July 2026, the tapioca Top 50 moved 400,600 units and $4,014,607 in cumulative sales — an average of 33,383 units and $334,551 per month. Monthly throughput topped out at 38,150 units in July 2026 and dipped to 22,200 in May 2026, leaving the latest reading 14.6% higher than August 2025.
Tapioca Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
38.1K
▲ 14.6% MoM
Monthly Revenue 2026/07
$401.5K
▲ 11.9% MoM
Top 10 Market Share 2026/07
60.3%
Tapioca Market Share & Sales Concentration on Amazon US — July 2026
The most-sold tapioca listing on Amazon US in July 2026 is ASIN B076CG7XQT (Brand: PETITPOT), which sold 4,000 units at $5.25 apiece — equal to 10.5% of every unit tracked in this report.
The Top 10 ASINs account for 23,000 units and $182,030 in July 2026 — 60.3% of unit volume and 45.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Tapioca' on Amazon
July 2026
Is 60.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B076CG7XQT
Petit Pot, Pudding Rice Organic, 8 Ounce, 2 Pack
4K
▲ 0.0%vs. prior month
$24.3K
latest month
12-month trend
B007AX3ABG
WuFuYuan Boba Tapioca Pearls, Black Sugar Flavor, Quick Cook Bubble Tea Boba, Microwave Ready in 3 Minutes, 8.8 oz (Pack of 2)
4K
▲ 33.3%vs. prior month
$38.1K
latest month
12-month trend
B003ZMTWEK
Kozy Shack Tapioca Pudding, 24 OZ
3K
▲ 0.0%vs. prior month
$11.2K
latest month
12-month trend
B000R49H9E
Kozy Shack, Old Fashioned Tapioca Pudding, 22 oz
2K
▲ 0.0%vs. prior month
$7K
latest month
12-month trend
B00D8L3B5E
NOW Foods, Organic Tapioca Flour, Gluten-Free and Non-GMO Flour Replacement, 16-Ounce (Packaging May Vary)
2K
▲ 0.0%vs. prior month
$10K
latest month
12-month trend
B00VQO4YJC
Anthony's Organic Tapioca Flour Starch, 2.5 lb, Gluten Free, Non GMO
2K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Tapioca Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Kozy Shack is the best-performing tapioca brand in July 2026, moving 5,000 units across 2 ASINs for 21.7% of Top 10 volume. PETITPOT follows with 4,000 units (17.4%), ahead of WuFuYuan (Party Time) on 4,000 units (17.4%).
Volume is spread across 8 brands, with the top three holding 56.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $3.73 to $9.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Kozy Shack
2 ASINs in Top 10
21.7%
Units
5K
Revenue
$18.2K
Avg. price
$3.73
B003ZMTWEK
$3.49·★4.6·2.6K revsKozy Shack Tapioca Pudding, 24 OZ
Units sold3KB000R49H9E
$3.97·★4.6·2.5K revsKozy Shack, Old Fashioned Tapioca Pudding, 22 oz
Units sold2K
PETITPOT
1 ASIN in Top 10
17.4%
Units
4K
Revenue
$24.3K
Avg. price
$5.25
B076CG7XQT
$5.25·★4.5·1.4K revsPetit Pot, Pudding Rice Organic, 8 Ounce, 2 Pack
Units sold4K
WuFuYuan (Party Time)
1 ASIN in Top 10
17.4%
Units
4K
Revenue
$38.1K
Avg. price
$9.97
B007AX3ABG
$9.97·★4.5·11.3K revsWuFuYuan Boba Tapioca Pearls, Black Sugar Flavor, Quick Cook Bubble Tea Boba, Microwave Ready in 3 Minutes, 8.8 oz (Pack of 2)
Units sold4K
Trending Tapioca Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0F79WMJR5 booked 2K units at $8.99, with ▲ 150.0% MoM change. On the growth side, B0FWN1NWD8 leads positive momentum with ▲ 500.0% MoM growth on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F79WMJR5
52USA Sago Pearls, Small Tapioca Pearls 1.1 lbs (500g), White Sago | Suit for Desserts, Bubble Milk Tea, Ice Cream and Summer Beverages, All Natural, Vegan, Non-GMO, Gluten-Free
Price
$8.99
Rating
4.5
Reviews
435
Latest month sales
B0014CVT30
Minute Tapioca, 8 oz Box | No Sodium per Serving, Fat-Free, Quick-Cooking Tapioca Dessert, a Rich & Creamy Pie Filling, Easy to Make
Price
$3.52
Rating
4.7
Reviews
3.1K
Latest month sales
B0FWN1NWD8
52USA Sago Pearls, Small Tapioca Pearls 1.1 lbs (500g) – White Sago for Desserts and Bubble Milk Tea, All-Natural, Vegan, Non-GMO, Gluten-Free
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.5
Reviews
435
Latest month sales
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