Swim Suits For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Swim Suits For Women sales on Amazon US totaled 49,950 units in July 2026 (▼ 17.7% vs. the prior month), generating an estimated $1,745,013 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 34.0% of unit volume and 33.2% of revenue, while a typical listing is priced at $33.38. The keyword itself pulled 3,538 Amazon queries over the same period (▼ 64.3% MoM).

Zooming out to the 12-month window ending July 2026, the swim suits for women Top 50 moved 292,100 units and $9,998,858 in cumulative sales — an average of 24,342 units and $833,238 per month. Monthly throughput topped out at 60,700 units in June 2026 and dipped to 9,500 in October 2025, leaving the latest reading 102.6% higher than August 2025.

292.1KTotal units sold · Last 12 months
$10MTotal revenue · Last 12 months
3.5K▼ 64.3% MoM
Monthly search volume
$33.38Avg. price · July 2026

Swim Suits For Women Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales24.6K
Revenue$846.2K

2025/09

Sales13.3K
Revenue$435.7K

2025/10

Sales9.5K
Revenue$314.6K

2025/11

Sales9.9K
Revenue$314.8K

2025/12

Sales9.8K
Revenue$317K

2026/01

Sales18.1K
Revenue$588.7K

2026/02

Sales20.9K
Revenue$673.8K

2026/03

Sales28.6K
Revenue$969.8K

2026/04

Sales25.6K
Revenue$884.2K

2026/05

Sales21K
Revenue$731.1K

2026/06

Sales60.7K
Revenue$2.2M
50K

2026/07

Sales50K
Revenue$1.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

50K

▼ 17.7% MoM

Monthly Revenue 2026/07

$1.7M

▼ 19.9% MoM

Top 10 Market Share 2026/07

34.0%

See the Top 10 ASINs driving 34.0% of sales

Swim Suits For Women Market Share & Sales Concentration on Amazon US — July 2026

The most-sold swim suits for women listing on Amazon US in July 2026 is ASIN B09PYR65PB (Brand: Holipick), which sold 3,000 units at $32.99 apiece — equal to 6.0% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 17,000 units and $579,360 in July 2026 — 34.0% of unit volume and 33.2% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Swim Suits For Women' on Amazon

July 2026
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34.0% Volume Share 17K units sold
33.2% Revenue Share $579.4K estimated
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Top 5 Volume Share breakdown

B09PYR65PB 6.0%
B09NVS7R13 4.0%
B09PY16B7C 4.0%
B0C6QS28M1 4.0%
B0DK8Z26D6 4.0%
Others 78.0%
#1
Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

B09PYR65PB

Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

$32.99·★ 4.4·1.1K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$99K

latest month

Monthly Trend

12-month trend

#2
Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

B09NVS7R13

Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

$35.99·★ 4.4·1.4K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$72K

latest month

Monthly Trend

12-month trend

#3
Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear | Chic Bandeau, Ruched Front, Full Coverage, Push Up Removable Pads, Removable Halter Straps, Beach Pool Resort

B09PY16B7C

Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear | Chic Bandeau, Ruched Front, Full Coverage, Push Up Removable Pads, Removable Halter Straps, Beach Pool Resort

$35.99·★ 4.2·1K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$72K

latest month

Monthly Trend

12-month trend

#4
G Gradual Women's 3"/5'' Swim Board Shorts with 3 Pockets

B0C6QS28M1

G Gradual Women's 3"/5'' Swim Board Shorts with 3 Pockets

$19.99·★ 4.3·1.5K reviews
Monthly Sales

2K

▲ 100.0%

vs. prior month

Revenue

$41.2K

latest month

Monthly Trend

12-month trend

#5
Blooming Jelly Women Mesh One Piece Swim Dress Tummy Control Swimsuit

B0DK8Z26D6

Blooming Jelly Women Mesh One Piece Swim Dress Tummy Control Swimsuit

$34.99·★ 4.2·5K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$79.5K

latest month

Monthly Trend

12-month trend

#6
Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

B0DGQQVFQD

Herseas Women High Waisted U Wired Texured 2 Piece Bikini Sets

$27.99·★ 4.3·2.6K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$62.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Swim Suits For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Holipick is the best-performing swim suits for women brand in July 2026, moving 7,000 units across 3 ASINs for 41.2% of Top 10 volume. Blooming Jelly follows with 4,000 units (23.5%), ahead of G Gradual on 2,000 units (11.8%).

With 6 brands splitting the Top 10 and 76.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $34.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

41.2%
23.5%
11.8%
23.5%
Holipick
Blooming Jelly
G Gradual
Other brands
1

Holipick

3 ASINs in Top 10

41.2%

Units

7K

Revenue

$242.9K

Avg. price

$34.99

  • Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

    B09PYR65PB

    $32.99·★4.4·1.1K revs

    Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

    Units sold3K
  • Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

    B09NVS7R13

    $35.99·★4.4·1.4K revs

    Holipick Women's Tummy Control One Piece Swimsuit Push Up Full Coverage Bathing Suit

    Units sold2K
  • Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear | Chic Bandeau, Ruched Front, Full Coverage, Push Up Removable Pads, Removable Halter Straps, Beach Pool Resort

    B09PY16B7C

    $35.99·★4.2·1K revs

    Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear | Chic Bandeau, Ruched Front, Full Coverage, Push Up Removable Pads, Removable Halter Straps, Beach Pool Resort

    Units sold2K
2

Blooming Jelly

3 ASINs in Top 10

23.5%

Units

4K

Revenue

$159.3K

Avg. price

$34.32

  • Blooming Jelly Women Mesh One Piece Swim Dress Tummy Control Swimsuit

    B0DK8Z26D6

    $34.99·★4.2·5K revs

    Blooming Jelly Women Mesh One Piece Swim Dress Tummy Control Swimsuit

    Units sold2K
  • Blooming Jelly Women Mesh One Piece Swim Dress Tummy Control Swimsuit

    B0DK8YNLYK

    $34.99·★4.2·5K revs

    Blooming Jelly Women Mesh One Piece Swim Dress Tummy Control Swimsuit

    Units sold1K
  • Blooming Jelly Womens One Piece Swimsuit Tummy Control Bathing Suit 2026 | Gold Metal, V Neck, Removable Padded, Adjustable Straps, Tie Knot, Full Coverage, Family Trip, Water Park

    B0DLSZV3TN

    $32.99·★4.4·4.3K revs

    Blooming Jelly Womens One Piece Swimsuit Tummy Control Bathing Suit 2026 | Gold Metal, V Neck, Removable Padded, Adjustable Straps, Tie Knot, Full Coverage, Family Trip, Water Park

    Units sold1K
3

G Gradual

1 ASIN in Top 10

11.8%

Units

2K

Revenue

$41.2K

Avg. price

$19.99

  • G Gradual Women's 3"/5'' Swim Board Shorts with 3 Pockets

    B0C6QS28M1

    $19.99·★4.3·1.5K revs

    G Gradual Women's 3"/5'' Swim Board Shorts with 3 Pockets

    Units sold2K

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