Sun Hat With Fan Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sun Hat With Fan sales on Amazon US totaled 53,400 units in July 2026 (▼ 29.8% vs. the prior month), generating an estimated $1,037,307 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.9% of unit volume and 61.1% of revenue, while a typical listing is priced at $23.96. The keyword itself pulled 3,640 Amazon queries over the same period (▼ 64.4% MoM).
Zooming out to the 12-month window ending July 2026, the sun hat with fan Top 50 moved 229,800 units and $4,677,869 in cumulative sales — an average of 19,150 units and $389,822 per month. Monthly throughput topped out at 76,050 units in June 2026 and dipped to 4,600 in October 2025, leaving the latest reading 180.3% higher than August 2025.
Sun Hat With Fan Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
53.4K
▼ 29.8% MoM
Monthly Revenue 2026/07
$1M
▼ 40.4% MoM
Top 10 Market Share 2026/07
74.9%
Sun Hat With Fan Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sun hat with fan listing on Amazon US in July 2026 is ASIN B0DSCBY1DZ (Brand: NPJY), which sold 10,000 units at $12.99 apiece — equal to 18.7% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 40,000 units and $634,260 in July 2026 — 74.9% of unit volume and 61.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sun Hat With Fan' on Amazon
July 2026
Is 74.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0DSCBY1DZ
NPJY Sun Hats for Women Wide Brim Roll-Up Ponytail Packable Straw Visor
10K
▲ 25.0%vs. prior month
$129.8K
latest month
12-month trend
B0DK1FQPQB
NPQQUAN Sun Hats for Men Women with Neck Flap UPF 50+ UV Protection
9K
▲ 0.0%vs. prior month
$88.1K
latest month
12-month trend
B07NZNP3Z9
FURTALK Womens Sun Hat with Ponytail Hole Wide Brim Beach Straw Visor
8K
▲ 0.0%vs. prior month
$141.8K
latest month
12-month trend
B01J1GQ1HY
EINSKEY Wide Brim Sun Bucket Hat, Waterproof Boonie Hat for Men & Women
4K
▲ 0.0%vs. prior month
$54.2K
latest month
12-month trend
B0G92LYK9S
AUJ Solar Fan Hat,Solar Powered Fan Hat for Men Women,Wide Brim Sun Hat with 2 Solars Fan,2-in-1 Hands-Free Hats Fans
3K
▲ 50.0%vs. prior month
$68.6K
latest month
12-month trend
B0DS24TCYJ
Koonie Waist Clip-on Fan for Shirt, 100 Levels of Speeds, 24H Work Time | Portable Wearable Belt Personal Cooling Fan, Rechargeable Battery, Under-shirt Fan for Outdoor Work, Travel
2K
▼ 33.3%vs. prior month
$55.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Sun Hat With Fan Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
NPJY is the best-performing sun hat with fan brand in July 2026, moving 10,000 units across 1 ASIN for 25.0% of Top 10 volume. NPQQUAN follows with 9,000 units (22.5%), ahead of FURTALK on 8,000 units (20.0%).
With 10 brands splitting the Top 10 and 67.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.95 to $16.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
NPJY
1 ASIN in Top 10
25.0%
Units
10K
Revenue
$129.8K
Avg. price
$12.99
B0DSCBY1DZ
$12.99·★3.9·1.2K revsNPJY Sun Hats for Women Wide Brim Roll-Up Ponytail Packable Straw Visor
Units sold10K
NPQQUAN
1 ASIN in Top 10
22.5%
Units
9K
Revenue
$88.1K
Avg. price
$9.95
B0DK1FQPQB
$9.95·★4.5·1.6K revsNPQQUAN Sun Hats for Men Women with Neck Flap UPF 50+ UV Protection
Units sold9K
FURTALK
1 ASIN in Top 10
20.0%
Units
8K
Revenue
$141.8K
Avg. price
$16.98
B07NZNP3Z9
$16.98·★4.5·15.8K revsFURTALK Womens Sun Hat with Ponytail Hole Wide Brim Beach Straw Visor
Units sold8K
Trending Sun Hat With Fan Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0G92LYK9S booked 3K units at $19.99, with ▲ 50.0% MoM change. On the growth side, B0GRDFD5Z4 leads positive momentum with ▲ 300.0% MoM growth on 400 units, with B0FG24C3F7 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0G92LYK9S
AUJ Solar Fan Hat,Solar Powered Fan Hat for Men Women,Wide Brim Sun Hat with 2 Solars Fan,2-in-1 Hands-Free Hats Fans
Price
$19.99
Rating
3.1
Reviews
311
Latest month sales
B0GRDFD5Z4
Solar Fan Hat Wide Brim Sun Hat with 2 Solar Fan, Solar Powered & USB Charging Hat Fishing Hat with Fan for Men
Price
$24.59
Rating
4.4
Reviews
566
Latest month sales
B0FG24C3F7
Wide Brim Solar Fan Hat, Hat with Solar Fans Built in, Large Fishing Hat with Fans for Men, for Outdoor Hiking Camping Fishing Garden, UPF 50+ Sun Breathable,Dark Gray Camouflage
Unlock to view ASIN details and product titles
Price
$39.90
Rating
3.9
Reviews
23
Latest month sales
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