String Bikini Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
String Bikini sales on Amazon US totaled 15,400 units in July 2026 (▼ 8.6% vs. the prior month), generating an estimated $336,330 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.7% of unit volume and 44.0% of revenue, while a typical listing is priced at $23.88. The keyword itself pulled 27,707 Amazon queries over the same period (▼ 39.8% MoM).
Zooming out to the 12-month window ending July 2026, the string bikini Top 50 moved 79,850 units and $1,748,849 in cumulative sales — an average of 6,654 units and $145,737 per month. Monthly throughput topped out at 16,850 units in June 2026 and dipped to 3,000 in October 2025, leaving the latest reading 144.4% higher than August 2025.
String Bikini Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
15.4K
▼ 8.6% MoM
Monthly Revenue 2026/07
$336.3K
▼ 12.3% MoM
Top 10 Market Share 2026/07
48.7%
String Bikini Market Share & Sales Concentration on Amazon US — July 2026
The most-sold string bikini listing on Amazon US in July 2026 is ASIN B0CTKHLJ2Y (Brand: OZICERD), which sold 2,000 units at $9.99 apiece — equal to 13.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 7,500 units and $148,052 in July 2026 — 48.7% of unit volume and 44.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'String Bikini' on Amazon
July 2026
Is 48.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CTKHLJ2Y
OZICERD String Bikini Tops for Women Bathing Suit Swim Tops Sexy Triangle Bikini Top Black
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
B088FNMN1Y
Suvimuga Women Halter Triangle Bikini Set 2 Piece String Swimsuit
1K
▲ 0.0%vs. prior month
$25K
latest month
12-month trend
B079FGL467
SherryDC Women's Solid Scoop Neck Push Up Padded Brazilian Thong Bikini Swimsuit Bathing Suit
800
▲ 0.0%vs. prior month
$26.2K
latest month
12-month trend
B0F544LRPQ
Blooming Jelly Womens Sexy Bikini Sets Cheeky Bathing Suit U-Wire Swimsuits
700
▼ 22.2%vs. prior month
$21.8K
latest month
12-month trend
B0DN6J65C1
Holipick Women's Triangle Bikini Two Piece Halter Tie Side Bathing Suit
600
▼ 40.0%vs. prior month
$13.2K
latest month
12-month trend
B085VHG8C2
Vanity Fair Women's Illumination String Bikini Panties, Silky Stretch & Satin Trim
500
▲ 25.0%vs. prior month
$6.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best String Bikini Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OZICERD is the best-performing string bikini brand in July 2026, moving 2,000 units across 1 ASIN for 26.7% of Top 10 volume. Blooming Jelly follows with 1,200 units (16.0%), ahead of Suvimuga on 1,000 units (13.3%).
Volume is spread across 9 brands, with the top three holding 56.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $26.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OZICERD
1 ASIN in Top 10
26.7%
Units
2K
Revenue
$20K
Avg. price
$9.99
B0CTKHLJ2Y
$9.99·★4.3·1.7K revsOZICERD String Bikini Tops for Women Bathing Suit Swim Tops Sexy Triangle Bikini Top Black
Units sold2K
Blooming Jelly
2 ASINs in Top 10
16.0%
Units
1.2K
Revenue
$37.5K
Avg. price
$26.99
B0F544LRPQ
$26.99·★4.2·1.1K revsBlooming Jelly Womens Sexy Bikini Sets Cheeky Bathing Suit U-Wire Swimsuits
Units sold700B0F54232XV
$26.99·★4.2·1.1K revsBlooming Jelly Womens Sexy Bikini Sets Cheeky Bathing Suit U-Wire Swimsuits
Units sold500
Suvimuga
1 ASIN in Top 10
13.3%
Units
1K
Revenue
$25K
Avg. price
$22.49
B088FNMN1Y
$22.49·★4.4·13.6K revsSuvimuga Women Halter Triangle Bikini Set 2 Piece String Swimsuit
Units sold1K
Trending String Bikini Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0D9K32QPP booked 500 units at $19.99, with ▲ 150.0% MoM change. On the growth side, B09XDKF5KY leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D9K32QPP
Aqua Eve Halter Triangle Bikini Set Two piece Low Rise Swimsuit
Price
$19.99
Rating
4.3
Reviews
1.2K
Latest month sales
B016ILHVTW
LinvMe Women's Extreme Sexy Hot Silk Micro Bikinis Set Mini Thong Swimwear
Price
$9.99
Rating
4.2
Reviews
1.7K
Latest month sales
B09XDKF5KY
TASHEHE Women's Triangle Thong Bikini Set Sexy Brazillian Two Piece Swimsuit String Bathing Suit
Unlock to view ASIN details and product titles
Price
$29.99
Rating
4.3
Reviews
2.1K
Latest month sales
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