Stickers Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Stickers sales on Amazon US totaled 270,000 units in July 2026 (▼ 4.3% vs. the prior month), generating an estimated $6,103,200 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.3% of unit volume and 81.5% of revenue, while a typical listing is priced at $10.72. The keyword itself pulled 506,319 Amazon queries over the same period (▲ 20.7% MoM).
Zooming out to the 12-month window ending July 2026, the stickers Top 50 moved 2,424,500 units and $33,474,969 in cumulative sales — an average of 202,042 units and $2,789,581 per month. Monthly throughput topped out at 282,000 units in June 2026 and dipped to 130,900 in May 2026, leaving the latest reading 5.6% higher than August 2025.
Stickers Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
270K
▼ 4.3% MoM
Monthly Revenue 2026/07
$6.1M
▼ 17.3% MoM
Top 10 Market Share 2026/07
49.3%
Stickers Market Share & Sales Concentration on Amazon US — July 2026
The most-sold stickers listing on Amazon US in July 2026 is ASIN B0G3Y89LW9 (Brand: Panini), which sold 40,000 units at $99.99 apiece — equal to 14.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 133,000 units and $4,975,660 in July 2026 — 49.3% of unit volume and 81.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Stickers' on Amazon
July 2026









Is 49.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0G3Y89LW9
2026 Panini FIFA World Cup Sticker Collection Box – 50 Sticker Packs | Amazon Exclusive Orange Parallel | Official FIFA World Cup Trading Stickers | Collect, Trade & Complete Your Album | Amazon Exclusive Orange Parallel, Official FIFA World Cup Trading Stickers, Collect, Trade & Complete Your Album
40K
▼ 20.0%vs. prior month
$3.9M
latest month
12-month trend

B09745CSRV
NATPAT Buzz Patch Mosquito Patch Stickers for Kids - Plant Based Ingredients, Non-Toxic - The Original All Natural Citronella Essential Oil Insect Patch, DEET Free, for Toddlers, Kids (48 Pack) | Non-Toxic - The Original All Natural Citronella Essential Oil Insect Patch, DEET Free, for Toddlers, Kids (48 Pack)
20K
▼ 50.0%vs. prior month
$297.4K
latest month
12-month trend

B0D6C4W95R
Custom Name Stickers for Water Bottles - Personalized Waterproof Vinyl Name Labels for Cups, Tumblers, Helmets, Laptop, Servers, Cars and Daycare (6 Stickers)
10K
▲ 400.0%vs. prior month
$49.5K
latest month
12-month trend

B00006B8FZ
Avery Easy Peel Printable Address Labels with Sure Feed, 1" x 2-5/8" Customizable Stickers, White, 3,000 Blank Mailing Labels, Great for Mailing, Shipping, and More (5160)
10K
▲ 0.0%vs. prior month
$282.4K
latest month
12-month trend

B09KKX2S8F
1400 PCS Colored Dot Stickers Round Color Coding Labels Classroom Must Haves, Circle Dots Labels Price Stickers Polka Circle Dot Stickers Label Stickers for Kids Office, Classroom Decor, Papers Etc
10K
▲ 0.0%vs. prior month
$58.7K
latest month
12-month trend

B0BS4BVG3M
MYDBUYSOME 2774pcs Gem Stickers Jewels for Crafts, Adhesive Gems Rhinestone | Stick on Gems Acrylic Bedazzling Glitter Bling Heart Stickers Craft Supplies
10K
▲ 0.0%vs. prior month
$87.9K
latest month
12-month trend
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Best Stickers Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Panini is the best-performing stickers brand in July 2026, moving 40,000 units across 1 ASIN for 30.1% of Top 10 volume. BUZZPATCH follows with 20,000 units (15.0%), ahead of Bunny Badges on 10,000 units (7.5%).
Volume is spread across 10 brands, with the top three holding 52.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.95 to $99.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Panini
1 ASIN in Top 10
30.1%
Units
40K
Revenue
$3.9M
Avg. price
$99.99

B0G3Y89LW9
$99.99·★4.1·1.6K revs2026 Panini FIFA World Cup Sticker Collection Box – 50 Sticker Packs | Amazon Exclusive Orange Parallel | Official FIFA World Cup Trading Stickers | Collect, Trade & Complete Your Album | Amazon Exclusive Orange Parallel, Official FIFA World Cup Trading Stickers, Collect, Trade & Complete Your Album
Units sold40K
BUZZPATCH
1 ASIN in Top 10
15.0%
Units
20K
Revenue
$297.4K
Avg. price
$14.90

B09745CSRV
$14.90·★4.1·13.8K revsNATPAT Buzz Patch Mosquito Patch Stickers for Kids - Plant Based Ingredients, Non-Toxic - The Original All Natural Citronella Essential Oil Insect Patch, DEET Free, for Toddlers, Kids (48 Pack) | Non-Toxic - The Original All Natural Citronella Essential Oil Insect Patch, DEET Free, for Toddlers, Kids (48 Pack)
Units sold20K
Bunny Badges
1 ASIN in Top 10
7.5%
Units
10K
Revenue
$49.5K
Avg. price
$4.95

B0D6C4W95R
$4.95·★4.8·1.6K revsCustom Name Stickers for Water Bottles - Personalized Waterproof Vinyl Name Labels for Cups, Tumblers, Helmets, Laptop, Servers, Cars and Daycare (6 Stickers)
Units sold10K
Trending Stickers Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0D6C4W95R booked 10K units at $4.95, with ▲ 400.0% MoM change. On the growth side, B0BX5N35GY leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B0CPJMSHMK close behind at ▲ 100.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0D6C4W95R
Custom Name Stickers for Water Bottles - Personalized Waterproof Vinyl Name Labels for Cups, Tumblers, Helmets, Laptop, Servers, Cars and Daycare (6 Stickers)
Price
$4.95
Rating
4.8
Reviews
1.6K
Latest month sales

B0BX5N35GY
300PCS Affirmation Stickers by Puraesla - Holographic Motivational Sticker Pack, Positive Journal Encouraging Shiny Quotes for Kids, Teachers, Classroom, Waterproof Scrapbook Supplies
Price
$13.99
Rating
4.8
Reviews
928
Latest month sales

B0CPJMSHMK
50PCS Smile Face Stickers Cute Water Bottle Stickers for Kids | Waterproof, PVC Material, for Teaching Rewards, Notebooks, Stationery, Luggage, Cartoon Happy Sticker
Unlock to view ASIN details and product titles
Price
$5.99
Rating
4.8
Reviews
1.2K
Latest month sales
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