Sticker Scene Book Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sticker Scene Book sales on Amazon US totaled 80,650 units in July 2026 (▼ 9.7% vs. the prior month), generating an estimated $970,444 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.5% of unit volume and 59.5% of revenue, while a typical listing is priced at $11.33. The keyword itself pulled 16,944 Amazon queries over the same period (▼ 5.4% MoM).
Zooming out to the 12-month window ending July 2026, the sticker scene book Top 50 moved 873,900 units and $10,099,501 in cumulative sales — an average of 72,825 units and $841,625 per month. Monthly throughput topped out at 137,100 units in December 2025 and dipped to 30,700 in May 2026, leaving the latest reading 38.9% higher than August 2025.
Sticker Scene Book Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
80.7K
▼ 9.7% MoM
Monthly Revenue 2026/07
$970.4K
▼ 10.8% MoM
Top 10 Market Share 2026/07
59.5%
Sticker Scene Book Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sticker scene book listing on Amazon US in July 2026 is ASIN B07JB9D9SY (Brand: Melissa & Doug), which sold 8,000 units at $6.49 apiece — equal to 9.9% of every unit tracked in this report.
The Top 10 ASINs account for 48,000 units and $576,950 in July 2026 — 59.5% of unit volume and 59.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sticker Scene Book' on Amazon
July 2026
Is 59.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07JB9D9SY
Melissa & Doug Seek & Find Sticker Pad – Animals, 400+ Stickers & 14 Scenes to Color, Search & Find Sticker Activity Pad for Coloring & Matching, Creative Learning Toys for Kids 4+ - FSC Certified
8K
▲ 0.0%vs. prior month
$51.9K
latest month
12-month trend
B098PMWSVS
Cupkin Animal Habitats Coloring & Sticker Activity Book | 500+ Stickers | Spiral-bound kids craft format with 12 scenes, 12 art pages, side-by-side viewing, and an easy-peel design for ages 2–8
8K
▼ 20.0%vs. prior month
$135.8K
latest month
12-month trend
B0DYDP4BWX
20 Sets DIY 3D Sticker Scene Book for Kids Adults Cozy Room Sticker Therapy | Cute Make Your Own Mini House Miniature Scene Stickers, Gifts for Adult Relief Stress Pass The Time, Hamburg Castle Library
6K
▲ 20.0%vs. prior month
$55.6K
latest month
12-month trend
B0DQD2NL8D
iGetooy 6 Sets Reusable Sticker Book for Toddlers 1-3, Jelly Sticker Books for Toddlers 2-4 Years, Toddler Travel Toys for Kids 2 3 4 Year Old Girls Boys
5K
▲ 0.0%vs. prior month
$66.8K
latest month
12-month trend
B09PGVZ5TJ
Horizon Group USA Bluey Sticker Playset, 2 Sticker Play Scenes, 35+ Reusable Puffy Bluey Repositionable Stickers for Kids, Perfect for Travel, Screen-Free Fun
4K
▼ 20.0%vs. prior month
$24K
latest month
12-month trend
B0G2M26YJ5
6 Sets Reusable Sticker Book for Toddlers 3-6, Jelly Stickers Book for Kids, Travel Sticker Activity Toys for Childs 3 4 5 6 Years Girls & Boys Best Gifts
4K
▲ 33.3%vs. prior month
$51.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Sticker Scene Book Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CUPKIN is the best-performing sticker scene book brand in July 2026, moving 12,000 units across 2 ASINs for 25.0% of Top 10 volume. Melissa & Doug follows with 11,000 units (22.9%), ahead of MHBEW on 6,000 units (12.5%).
With 7 brands splitting the Top 10 and 60.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.98 to $16.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CUPKIN
2 ASINs in Top 10
25.0%
Units
12K
Revenue
$203.8K
Avg. price
$16.98
B098PMWSVS
$16.98·★4.8·6.7K revsCupkin Animal Habitats Coloring & Sticker Activity Book | 500+ Stickers | Spiral-bound kids craft format with 12 scenes, 12 art pages, side-by-side viewing, and an easy-peel design for ages 2–8
Units sold8KB08V8HJ455
$16.98·★4.8·6.7K revsCupkin Magical World Sticker Book | 12 Coloring & Activity, 500+ Stickers | Spiral-bound kids craft format with 12 scenes, 12 art pages, side-by-side viewing, and an easy-peel design for ages 2–8
Units sold4K
Melissa & Doug
2 ASINs in Top 10
22.9%
Units
11K
Revenue
$102.8K
Avg. price
$12.19
B07JB9D9SY
$6.49·★4.8·3.4K revsMelissa & Doug Seek & Find Sticker Pad – Animals, 400+ Stickers & 14 Scenes to Color, Search & Find Sticker Activity Pad for Coloring & Matching, Creative Learning Toys for Kids 4+ - FSC Certified
Units sold8KB01K76FQXM
$17.89·★4.7·8.4K revsMelissa & Doug Puffy Sticker Activity Books Set of 3 – Dress-Up, Princess & Mermaid, with 208 Reusable Stickers and Fold-Out Scenes, Mess-Free Travel Toys for Kids Ages 4+ - FSC Certified
Units sold3K
MHBEW
1 ASIN in Top 10
12.5%
Units
6K
Revenue
$55.6K
Avg. price
$7.98
B0DYDP4BWX
$7.98·★4.5·969 revs20 Sets DIY 3D Sticker Scene Book for Kids Adults Cozy Room Sticker Therapy | Cute Make Your Own Mini House Miniature Scene Stickers, Gifts for Adult Relief Stress Pass The Time, Hamburg Castle Library
Units sold6K
Trending Sticker Scene Book Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0F6XM9HPR booked 3K units at $11.99, with ▲ 50.0% MoM change. On the growth side, B0H11G1L8D leads positive momentum with ▲ 150.0% MoM growth on 500 units, with B0G4LXJ414 close behind at ▲ 125.0% MoM on 900 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F6XM9HPR
Walenced Reusable Sticker Book for Toddlers, Stickers for Kids, Travel Toys | Toddler Toys, Birthday Gifts for Boys Girls, Airplane Travel & Road Trip Essentials Kids, Toddler Activity Crafts, Mess-Free
Price
$11.99
Rating
4.5
Reviews
575
Latest month sales
B0H11G1L8D
10 Sets Big DIY 3D Sticker Scene Book for Kids Adults Sticker Therapy | Make Your Own Miniature Scene Cozy Room Mini House Stickers with Guide Position Lines for Adult Relief Stress Pass The Time
Price
$9.99
Rating
4.4
Reviews
181
Latest month sales
B0G4LXJ414
3D Shelf Organization Sticker Scene Book for Adults,DIY Sticker Therapy Set | 10 Sets Adult Sticker Book With Cozy Room Miniature Scene,Funny 3D Shelf organization Stickers Collection Book
Unlock to view ASIN details and product titles
Price
$12.87
Rating
4.4
Reviews
95
Latest month sales
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