Steering Wheel Tray Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Steering Wheel Tray sales on Amazon US totaled 9,850 units in July 2026 (▼ 0.5% vs. the prior month), generating an estimated $208,683 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 77.2% of unit volume and 70.5% of revenue, while a typical listing is priced at $26.08. The keyword itself pulled 18,392 Amazon queries over the same period (▲ 26.2% MoM).
Zooming out to the 12-month window ending July 2026, the steering wheel tray Top 50 moved 146,000 units and $2,792,089 in cumulative sales — an average of 12,167 units and $232,674 per month. Monthly throughput topped out at 18,100 units in December 2025 and dipped to 6,850 in May 2026, leaving the latest reading 14.7% lower than August 2025.
Steering Wheel Tray Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
9.8K
▼ 0.5% MoM
Monthly Revenue 2026/07
$208.7K
▲ 3.8% MoM
Top 10 Market Share 2026/07
77.2%
Steering Wheel Tray Market Share & Sales Concentration on Amazon US — July 2026
The most-sold steering wheel tray listing on Amazon US in July 2026 is ASIN B08T75LT1Z (Brand: EcoNour), which sold 3,000 units at $8.99 apiece — equal to 30.5% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 7,600 units and $147,147 in July 2026 — 77.2% of unit volume and 70.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Steering Wheel Tray' on Amazon
July 2026
Is 77.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B08T75LT1Z
EcoNour 2 in 1 Car Steering Wheel Desk | Car Tray for Laptop | Car desk for Laptop Mount | Car Table | Steering Wheel Tray, Car Food Tray For Eating| Multipurpose Travel Car Accessories
3K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend
B08BNRQV8J
JUSTTOP Car Steering Wheel Desk for Laptop,Multipurpose Travel Car Accessories, Car Seat Stand Trays for Eating, Steering Wheel Overhead Table Console(Black)
1K
▲ 0.0%vs. prior month
$10K
latest month
12-month trend
B0F7R88XGY
YONZEE 2-in-1 Car Steering Wheel Desk Tray & Car Seat Gap Filler Organizer – Foldable Carbon Fiber Look Table for Laptop, Eating Food, Writing – for Standard Round Steering Wheels
1K
vs. prior month
$33.3K
latest month
12-month trend
B07Z92Y8JV
2 in 1 Car Steering Wheel Tray / Back Seat Headrest Tray for Eating Food Drink and Writing Laptop Work, XERGUR Black Car Desk
600
▼ 25.0%vs. prior month
$18K
latest month
12-month trend
B0F28QC71L
Car Laptop Mount Steering Wheel Tray Holder, Height Adjustable Car Desk for Laptop Computer Tablet, Foldable Portable Lap Laptop Stand for Car Vehicle Workstation Accessories Truck SUV Tesla
500
▲ 0.0%vs. prior month
$15K
latest month
12-month trend
B0BFXB6PB5
Car Steering Wheel Desk | Food Table for Car | Steering Wheel Tray for Constant Travelers, Fits Most Vehicles Steering Wheels (Black)
400
▲ 0.0%vs. prior month
$3.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Steering Wheel Tray Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
EcoNour is the best-performing steering wheel tray brand in July 2026, moving 3,000 units across 1 ASIN for 39.5% of Top 10 volume. JUSTTOP follows with 1,300 units (17.1%), ahead of YONZEE on 1,000 units (13.2%).
With 9 brands splitting the Top 10 and 69.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $34.19, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
EcoNour
1 ASIN in Top 10
39.5%
Units
3K
Revenue
$30K
Avg. price
$8.99
B08T75LT1Z
$8.99·★4.3·9.9K revsEcoNour 2 in 1 Car Steering Wheel Desk | Car Tray for Laptop | Car desk for Laptop Mount | Car Table | Steering Wheel Tray, Car Food Tray For Eating| Multipurpose Travel Car Accessories
Units sold3K
JUSTTOP
2 ASINs in Top 10
17.1%
Units
1.3K
Revenue
$14.2K
Avg. price
$11.99
B08BNRQV8J
$9.99·★4.1·4K revsJUSTTOP Car Steering Wheel Desk for Laptop,Multipurpose Travel Car Accessories, Car Seat Stand Trays for Eating, Steering Wheel Overhead Table Console(Black)
Units sold1KB0D16TGKJD
$13.99·★4.3·269 revsJUSTTOP 4 In 1 Car Steering Wheel Desk for Laptop,Versatile Upgraded Car Seat Tray, Spacious Steering Wheel Table With Tablet Holder and Dual Sauce Racks,Steering Wheel Under Table Console (Large)
Units sold300
YONZEE
1 ASIN in Top 10
13.2%
Units
1K
Revenue
$33.3K
Avg. price
$34.19
B0F7R88XGY
$34.19·★4.0·416 revsYONZEE 2-in-1 Car Steering Wheel Desk Tray & Car Seat Gap Filler Organizer – Foldable Carbon Fiber Look Table for Laptop, Eating Food, Writing – for Standard Round Steering Wheels
Units sold1K
Trending Steering Wheel Tray Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0F7R88XGY booked 1K units at $34.19. On the growth side, B07MG12QMX leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F7R88XGY
YONZEE 2-in-1 Car Steering Wheel Desk Tray & Car Seat Gap Filler Organizer – Foldable Carbon Fiber Look Table for Laptop, Eating Food, Writing – for Standard Round Steering Wheels
Price
$34.19
Rating
4.0
Reviews
416
Latest month sales
B0GYFRH1L9
2-in-1 Car Steering Wheel Tray Desk & Car Seat Gap Filler Organizer, Upgraded Foldable Adjustable Car Table Compatible with Steering Wheel Cover| for Laptop, Eating Food, Writing (Portable)
Price
$33.29
Rating
4.4
Reviews
66
Latest month sales
B07MG12QMX
Steering Wheel Desk Tray for Eating, Laptops - Hooks Onto Most Vehicle Steering Wheels, Road Trip Accessory, Car Table
Unlock to view ASIN details and product titles
Price
$9.74
Rating
4.2
Reviews
16.1K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this steering wheel tray report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card