Starburst Jelly Beans Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Starburst Jelly Beans sales on Amazon US totaled 178,300 units in July 2026 (▼ 9.6% vs. the prior month), generating an estimated $1,940,758 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.7% of unit volume and 45.0% of revenue, while a typical listing is priced at $14.25. The keyword itself pulled 17,300 Amazon queries over the same period (▲ 0.5% MoM).
Zooming out to the 12-month window ending July 2026, the starburst jelly beans Top 50 moved 1,998,450 units and $20,367,990 in cumulative sales — an average of 166,538 units and $1,697,332 per month. Monthly throughput topped out at 226,300 units in April 2026 and dipped to 112,300 in May 2026, leaving the latest reading 47.4% higher than August 2025.
Starburst Jelly Beans Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
178.3K
▼ 9.6% MoM
Monthly Revenue 2026/07
$1.9M
▼ 6.9% MoM
Top 10 Market Share 2026/07
61.7%
Starburst Jelly Beans Market Share & Sales Concentration on Amazon US — July 2026
The most-sold starburst jelly beans listing on Amazon US in July 2026 is ASIN B07WXJFFSY (Brand: Starburst), which sold 20,000 units at $3.99 apiece — equal to 11.2% of every unit tracked in this report.
The Top 10 ASINs account for 110,000 units and $874,230 in July 2026 — 61.7% of unit volume and 45.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Starburst Jelly Beans' on Amazon
July 2026
Is 61.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07WXJFFSY
STARBURST FaveREDS Fruit Chews Candy, Chewy Candy, 15.6 oz Sharing Size Bag | Soft red fruit chews in a sharing bag, a natural fit for anytime snacking, party favors and road trips, lunch box
20K
▲ 0.0%vs. prior month
$88K
latest month
12-month trend
B0FQ64M7HQ
STARBURST Sour Chewy Candy Fruit Chews, Share Size Resealable 15.6 Oz Bag
20K
▲ 0.0%vs. prior month
$87.4K
latest month
12-month trend
B000NMI7RI
Twizzlers Twists Strawberry Flavored Licorice Style Candy Tub, 5 lb | Bulk Candy, Low Fat and Kosher, Resealable Tub for Parties, Sharing and Candy Buffets, 5 lb
10K
▲ 0.0%vs. prior month
$131.8K
latest month
12-month trend
B000WH4OQW
Starburst Original Jellybeans Candy, 14 ounce bag | Soft fruit jellybeans with a chewy center, great for candy bowls, candy salads, party favors, lunch box, sharing, decorating
10K
▲ 0.0%vs. prior month
$22.8K
latest month
12-month trend
B07W6RHTZJ
Skittles Wild Berry Chewy Candy, Share Size Candy Bag, 15.6 Oz | Wild Berry Flavor Chewy Candy, Resealable Share Size Bag, Great for Parties, Movie Night, Gaming Snacks and Candy Dishes
10K
▲ 0.0%vs. prior month
$44K
latest month
12-month trend
B082F2BH2Y
SOUR PATCH KIDS Watermelon Soft & Chewy Gummy Candy, Family Size, 1.8 lb | Bulk Candy
9K
▼ 10.0%vs. prior month
$76.2K
latest month
12-month trend
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Best Starburst Jelly Beans Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Starburst is the best-performing starburst jelly beans brand in July 2026, moving 57,000 units across 4 ASINs for 51.8% of Top 10 volume. Wrigley's follows with 15,000 units (13.6%), ahead of Twizzlers on 10,000 units (9.1%).
With 6 brands splitting the Top 10 and 74.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.28 to $11.24, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Starburst
4 ASINs in Top 10
51.8%
Units
57K
Revenue
$310.9K
Avg. price
$6.28
B07WXJFFSY
$3.99·★4.8·15.9K revsSTARBURST FaveREDS Fruit Chews Candy, Chewy Candy, 15.6 oz Sharing Size Bag | Soft red fruit chews in a sharing bag, a natural fit for anytime snacking, party favors and road trips, lunch box
Units sold20KB0FQ64M7HQ
$4.54·★4.7·1.6K revsSTARBURST Sour Chewy Candy Fruit Chews, Share Size Resealable 15.6 Oz Bag
Units sold20KB07W8K9ZL3
$4.58·★4.8·4.7K revsStarburst Chewy Candy, Sharing Size, Individually Wrapped Fruit Chews Candy, 15.6 Oz Resealable Bag
Units sold9KB07W6RHTZK
$11.99·★4.8·2.1K revsSTARBURST FaveREDS Chewy Fruit Chews, Bulk, Wrapped, Party Size, 50 oz | Soft juicy red fruit chews individually wrapped, a bulk fit for party favors, sharing, road trips, lunch box, sour candy
Units sold8K
Wrigley's
2 ASINs in Top 10
13.6%
Units
15K
Revenue
$72.6K
Avg. price
$7.25
B000WH4OQW
$4.54·★4.6·8.3K revsStarburst Original Jellybeans Candy, 14 ounce bag | Soft fruit jellybeans with a chewy center, great for candy bowls, candy salads, party favors, lunch box, sharing, decorating
Units sold10KB0CHXHR5HS
$9.96·★4.7·3.9K revsSKITTLES Original, Wild Berry & STARBURST Fun Size Variety Bag, 20.13 oz | Chewy fruity SKITTLES and STARBURST in fun size packs, great for movie nights, party favors, road trips and Halloween Candy
Units sold5K
Twizzlers
1 ASIN in Top 10
9.1%
Units
10K
Revenue
$131.8K
Avg. price
$11.24
B000NMI7RI
$11.24·★4.5·46.9K revsTwizzlers Twists Strawberry Flavored Licorice Style Candy Tub, 5 lb | Bulk Candy, Low Fat and Kosher, Resealable Tub for Parties, Sharing and Candy Buffets, 5 lb
Units sold10K
Trending Starburst Jelly Beans Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B000XK0FFW booked 9K units at $26.49, with ▲ 800.0% MoM change. On the growth side, B0FCN1XYHK leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0F86LBVMV close behind at ▲ 66.7% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000XK0FFW
Jelly Belly Jelly Beans, Assorted Flavors, 3 lb Tub
Price
$26.49
Rating
4.5
Reviews
35.3K
Latest month sales
B0FCN1XYHK
Sour Fruit Jelly Candy Mix, Dye Free Candy, Vegan Gummies, 1 Lb Bag | Cherry, Watermelon, Peach, Chewy Candy with Real Fruit Puree
Price
$11.76
Rating
4.3
Reviews
357
Latest month sales
B0F86LBVMV
Sour Patch Kids Fruits Tropical Mix Soft & Chewy Gummy Candy, 11.11 oz | Share Size
Unlock to view ASIN details and product titles
Price
$5.19
Rating
4.4
Reviews
170
Latest month sales
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