Star Balloons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Star Balloons sales on Amazon US totaled 33,350 units in July 2026 (▼ 5.4% vs. the prior month), generating an estimated $371,791 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.0% of unit volume and 62.4% of revenue, while a typical listing is priced at $10.18. The keyword itself pulled 12,396 Amazon queries over the same period (▼ 4.4% MoM).
Zooming out to the 12-month window ending July 2026, the star balloons Top 50 moved 369,650 units and $4,166,417 in cumulative sales — an average of 30,804 units and $347,201 per month. Monthly throughput topped out at 37,200 units in December 2025 and dipped to 21,450 in August 2025, leaving the latest reading 55.5% higher than August 2025.
Star Balloons Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
33.4K
▼ 5.4% MoM
Monthly Revenue 2026/07
$371.8K
▼ 2.4% MoM
Top 10 Market Share 2026/07
63.0%
Star Balloons Market Share & Sales Concentration on Amazon US — July 2026
The most-sold star balloons listing on Amazon US in July 2026 is ASIN B0CZ918MZQ (Brand: Lutoys), which sold 5,000 units at $11.99 apiece — equal to 15.0% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 21,000 units and $232,160 in July 2026 — 63.0% of unit volume and 62.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Star Balloons' on Amazon
July 2026









Is 63.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0CZ918MZQ
Happy Birthday Party Decorations with Banner Balloons for Women | Happy Birthday Banner, Birthday Decor for Girls Women, Curtain Backdrop, Foil Heart Star Confetti Balloons, Hanging Swirls
5K
▲ 25.0%vs. prior month
$56.1K
latest month
12-month trend

B07HG1KJGF
Glitter Star Garland Banner Decoration, 130 Feet Bright Star Hanging Bunting Banner Backdrop for Engagement Wedding Baby Shower Birthday Christmas Party Decor (Gold)
3K
▼ 25.0%vs. prior month
$44.4K
latest month
12-month trend

B0CZSRYML8
Silver Happy Birthday Balloons Banner Sign Mylar letter Party Decoration | Include Aluminum Foil Four、Five Pointed Star Suitable for Kids, Men, Women, Boys and Girls, Properly Stored and Reusable.
3K
▲ 0.0%vs. prior month
$17.5K
latest month
12-month trend

B08FTLNBZ1
100 Pack 12 Inch Bright Chrome Metallic Latex Helium Birthday Balloons | Perfect for colorful birthday parties, weddings, baby showers, Christmas and DIY balloon arch decorations
2K
▲ 0.0%vs. prior month
$19.3K
latest month
12-month trend

B0F2P6XFMC
12PCS Iridescent Round Foil Balloons 22" 15" 10" Large Holographic Balloon | Shiny Clear Ball Balloons for Birthday Wedding Folding Rainbow Under The Sea Mermaid Party Decorations
2K
▲ 0.0%vs. prior month
$29K
latest month
12-month trend

B0D17PZZXS
Iridescent Shining Star Hanging Garland Iridescent Hanging Sparkling Star Streamer Glitter Bunting Banner Twinkle Backdrop for Wedding Baby Shower Birthday Christmas Decorations 40 Feet
2K
▲ 100.0%vs. prior month
$16K
latest month
12-month trend
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Best Star Balloons Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lutoys is the best-performing star balloons brand in July 2026, moving 5,000 units across 1 ASIN for 23.8% of Top 10 volume. Patelai follows with 3,000 units (14.3%), ahead of xiangsushijie on 3,000 units (14.3%).
Volume is spread across 10 brands, with the top three holding 52.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.88 to $14.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lutoys
1 ASIN in Top 10
23.8%
Units
5K
Revenue
$56.1K
Avg. price
$11.99

B0CZ918MZQ
$11.99·★4.5·1.5K revsHappy Birthday Party Decorations with Banner Balloons for Women | Happy Birthday Banner, Birthday Decor for Girls Women, Curtain Backdrop, Foil Heart Star Confetti Balloons, Hanging Swirls
Units sold5K
Patelai
1 ASIN in Top 10
14.3%
Units
3K
Revenue
$44.4K
Avg. price
$14.49

B07HG1KJGF
$14.49·★4.7·6.3K revsGlitter Star Garland Banner Decoration, 130 Feet Bright Star Hanging Bunting Banner Backdrop for Engagement Wedding Baby Shower Birthday Christmas Party Decor (Gold)
Units sold3K
xiangsushijie
1 ASIN in Top 10
14.3%
Units
3K
Revenue
$17.5K
Avg. price
$5.88

B0CZSRYML8
$5.88·★4.3·1.4K revsSilver Happy Birthday Balloons Banner Sign Mylar letter Party Decoration | Include Aluminum Foil Four、Five Pointed Star Suitable for Kids, Men, Women, Boys and Girls, Properly Stored and Reusable.
Units sold3K
Trending Star Balloons Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0D17PZZXS leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0GSQR1G9R close behind at ▲ 100.0% MoM on 100 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0D17PZZXS
Iridescent Shining Star Hanging Garland Iridescent Hanging Sparkling Star Streamer Glitter Bunting Banner Twinkle Backdrop for Wedding Baby Shower Birthday Christmas Decorations 40 Feet
Price
$7.99
Rating
4.7
Reviews
396
Latest month sales

B0GSQR1G9R
Pink and Purple Star Balloons, 18 Inch Iridescent Foil Balloons for Helium | Pack of 10 Iridescent Pink Purple Star Balloon, Party Foil Balloon for Girls Birthday Baby Shower Wedding Decorations
Price
$9.99
Rating
4.2
Reviews
411
Latest month sales

B0F7KL7KY6
TONIFUL 15Pcs Star Shaped Balloons 18Inch Large Champagne Gold Foil Balloon | Big Helium Mylar Star Balloons for Birthday Wedding Baby Shower Anniversary Engagement Graduation Party Decorations Supplies
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.4
Reviews
389
Latest month sales
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