Stapler Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Stapler sales on Amazon US totaled 125,700 units in July 2026 (▲ 29.6% vs. the prior month), generating an estimated $1,652,907 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.7% of unit volume and 49.4% of revenue, while a typical listing is priced at $14.44. The keyword itself pulled 525,735 Amazon queries over the same period (▲ 27.0% MoM).
Zooming out to the 12-month window ending July 2026, the stapler Top 50 moved 1,357,250 units and $16,773,242 in cumulative sales — an average of 113,104 units and $1,397,770 per month. Monthly throughput topped out at 165,000 units in August 2025 and dipped to 59,350 in May 2026, leaving the latest reading 23.8% lower than August 2025.
Stapler Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
125.7K
▲ 29.6% MoM
Monthly Revenue 2026/07
$1.7M
▲ 26.5% MoM
Top 10 Market Share 2026/07
55.7%
Stapler Market Share & Sales Concentration on Amazon US — July 2026
The most-sold stapler listing on Amazon US in July 2026 is ASIN B079ZV4V3C (Brand: Amazon Basics), which sold 20,000 units at $7.21 apiece — equal to 15.9% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 70,000 units and $816,340 in July 2026 — 55.7% of unit volume and 49.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Stapler' on Amazon
July 2026









Is 55.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B079ZV4V3C
Amazon Basics Office Stapler with 1000 Staples, 25 Sheet Capacity, Non-Slip, Black, Home Office
20K
▲ 100.0%vs. prior month
$180.4K
latest month
12-month trend

B00006IFKW
Swingline Stapler Value Pack, 20 Sheet Capacity, Jam Free, includes Standard Stapler, 5000 Staples and Staple Remover, Black (54551)
10K
▲ 0.0%vs. prior month
$82.4K
latest month
12-month trend

B079ZV816K
Amazon Basics Desktop Office Stapler, Lightweight, 25 Sheet Capacity, Non-Slip, Black, 3-Pack with 1000 Staples
9K
▲ 350.0%vs. prior month
$113K
latest month
12-month trend

B0CC5GJKM1
Metal Stapler Heavy Duty 50 Sheet Capacity with 1750 Staples and Staple Remover, Full Strip Staplers for Desk, No Jam, Non-Slip for Office & Classroom, Black
6K
▼ 14.3%vs. prior month
$95.9K
latest month
12-month trend

B074ZRZ4CZ
Swingline Commercial Stapler, 20 Sheet Capacity, Jam Free, Metal, 2 Pack, Black (44401AZ)
5K
▼ 37.5%vs. prior month
$101.5K
latest month
12-month trend

B0D2JBKYM1
Bostitch Office Stapler, No-Jam Premium for Desktop, Includes 1,250 Staples, Full-Strip, 25 Sheet Capacity, Black
4K
▲ 33.3%vs. prior month
$28.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Stapler Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing stapler brand in July 2026, moving 33,000 units across 3 ASINs for 47.1% of Top 10 volume. Swingline follows with 19,000 units (27.1%), ahead of Bostitch on 8,000 units (11.4%).
With 5 brands splitting the Top 10 and 85.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.37 to $15.05, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
3 ASINs in Top 10
47.1%
Units
33K
Revenue
$346.4K
Avg. price
$9.70

B079ZV4V3C
$7.21·★4.6·53.3K revsAmazon Basics Office Stapler with 1000 Staples, 25 Sheet Capacity, Non-Slip, Black, Home Office
Units sold20K
B079ZV816K
$11.98·★4.6·53.3K revsAmazon Basics Desktop Office Stapler, Lightweight, 25 Sheet Capacity, Non-Slip, Black, 3-Pack with 1000 Staples
Units sold9K
B07VYJTPL9
$9.91·★4.6·2.5K revsAmazon Basics Full-Strip Metal Office Desktop Stapler, 20 Sheet Capacity, Non-Slip, Black, 3-Pack
Units sold4K
Swingline
3 ASINs in Top 10
27.1%
Units
19K
Revenue
$245K
Avg. price
$15.05

B00006IFKW
$8.24·★4.7·4.9K revsSwingline Stapler Value Pack, 20 Sheet Capacity, Jam Free, includes Standard Stapler, 5000 Staples and Staple Remover, Black (54551)
Units sold10K
B074ZRZ4CZ
$21.63·★4.6·16.9K revsSwingline Commercial Stapler, 20 Sheet Capacity, Jam Free, Metal, 2 Pack, Black (44401AZ)
Units sold5K
B0006HUQZ6
$15.29·★4.6·21.5K revsSwingline Stapler, 30 Sheet Capacity, 747 Business Stapler, Jam Free, Metal, Rio Red (74736)
Units sold4K
Bostitch
2 ASINs in Top 10
11.4%
Units
8K
Revenue
$66.7K
Avg. price
$8.37

B0D2JBKYM1
$6.97·★4.6·1.5K revsBostitch Office Stapler, No-Jam Premium for Desktop, Includes 1,250 Staples, Full-Strip, 25 Sheet Capacity, Black
Units sold4K
B07994LRXJ
$9.76·★4.6·16.9K revsBostitch Office Heavy Duty Stapler, 40 Sheet Capacity, No Jam, Half Strip, Fits into the Palm of Your Hand, For Classroom, Office or Desk, Black | Half Strip Size That Fits Into the Palm of Your Hand, For Classroom, Office or Desk
Units sold4K
Trending Stapler Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B001601UN4 booked 4K units at $15.59, with ▲ 100.0% MoM change. On the growth side, B0F7SKC18W leads positive momentum with ▲ 600.0% MoM growth on 700 units, with B0753GF6MH close behind at ▲ 500.0% MoM on 600 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B001601UN4
Bostitch Office InPower Spring-Powered Desktop Stapler, 20 Sheet Capacity, One Finger Stapling, Includes 210 Staples, Jam Free, Opens for Tacking, Breast Cancer Awareness Pink
Price
$15.59
Rating
4.4
Reviews
11.2K
Latest month sales

B0F7SKC18W
Bostitch Office No-Jam Premium Desktop Stapler, Full-Strip, Black, 1,250 Staples Included, 3-Pack
Price
$14.97
Rating
4.6
Reviews
1.5K
Latest month sales

B0753GF6MH
Bostitch Office Portable Electric Stapler, 20 Sheets, AC or Battery Powered, Black (MDS20-BLK)
Unlock to view ASIN details and product titles
Price
$26.91
Rating
3.9
Reviews
4.6K
Latest month sales
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