Squatty Potty For Adults Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Squatty Potty For Adults sales on Amazon US totaled 95,400 units in July 2026 (▲ 7.0% vs. the prior month), generating an estimated $2,026,979 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.7% of unit volume and 56.3% of revenue, while a typical listing is priced at $24.66. The keyword itself pulled 120,886 Amazon queries over the same period (▲ 5.3% MoM).
Zooming out to the 12-month window ending July 2026, the squatty potty for adults Top 50 moved 796,050 units and $18,418,811 in cumulative sales — an average of 66,338 units and $1,534,901 per month. Monthly throughput topped out at 95,400 units in July 2026 and dipped to 40,000 in May 2026, leaving the latest reading 80.9% higher than August 2025.
Squatty Potty For Adults Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
95.4K
▲ 7.0% MoM
Monthly Revenue 2026/07
$2M
▲ 3.5% MoM
Top 10 Market Share 2026/07
59.7%
Squatty Potty For Adults Market Share & Sales Concentration on Amazon US — July 2026
The most-sold squatty potty for adults listing on Amazon US in July 2026 is ASIN B00HSR1B9W (Brand: Squatty Potty), which sold 10,000 units at $22.99 apiece — equal to 10.5% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 57,000 units and $1,141,760 in July 2026 — 59.7% of unit volume and 56.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Squatty Potty For Adults' on Amazon
July 2026
Is 59.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00HSR1B9W
Squatty Potty Simple Curve Bathroom Toilet Stool 7 Inch - White | Squat Footrest Bathroom Stool for Improved Bowel Health and Natural Posture Lightweight with Sleek and Modern Design
10K
▲ 0.0%vs. prior month
$228K
latest month
12-month trend
B0DK19L81L
6.8 Inch Toilet Stool for Bathroom,Hoissuem Non-Slip Potty Stool for Pooping,Hoissuem Toilet Step Stool for Adults/Seniors/Kids
8K
▲ 33.3%vs. prior month
$79.9K
latest month
12-month trend
B0CNSPXYXH
AZEN Toilet Stool Squat Adult, Wood Poop Stool for Bathroom Adults, 7 Inch Height
7K
▲ 75.0%vs. prior month
$102.1K
latest month
12-month trend
B0CW2MKZ5Q
AZEN Wood Toilet Stool Squat Adult, Poop Stool for Bathroom Adults, Portable Toilet Potty Stools for Adults, 7 Inch Height
7K
▲ 75.0%vs. prior month
$102.1K
latest month
12-month trend
B07HD7JVLB
Squatty Potty Bamboo Flip Bathroom Toilet Stool - 7 and 9 inch Adjustable | Squat Footrest Bathroom Stool for Improved Bowel Health and Natural Posture - Wood - Instantly adjust various heights
6K
▲ 20.0%vs. prior month
$220.6K
latest month
12-month trend
B06Y2JMP7B
Squatty Potty Adjustable 2.0 Bathroom Toilet Stool 7 inch & 9 inch. - White | Convertible to 7 inch or 9 inch Height with Removable Topper for Adults and Kids Squatty Stool
6K
▲ 0.0%vs. prior month
$179.9K
latest month
12-month trend
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Best Squatty Potty For Adults Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Squatty Potty is the best-performing squatty potty for adults brand in July 2026, moving 22,000 units across 3 ASINs for 38.6% of Top 10 volume. AZEN follows with 14,000 units (24.6%), ahead of Hoissuem on 8,000 units (14.0%).
With 7 brands splitting the Top 10 and 77.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.60 to $30.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Squatty Potty
3 ASINs in Top 10
38.6%
Units
22K
Revenue
$628.5K
Avg. price
$30.99
B00HSR1B9W
$22.99·★4.6·59.7K revsSquatty Potty Simple Curve Bathroom Toilet Stool 7 Inch - White | Squat Footrest Bathroom Stool for Improved Bowel Health and Natural Posture Lightweight with Sleek and Modern Design
Units sold10KB07HD7JVLB
$39.99·★4.7·17.7K revsSquatty Potty Bamboo Flip Bathroom Toilet Stool - 7 and 9 inch Adjustable | Squat Footrest Bathroom Stool for Improved Bowel Health and Natural Posture - Wood - Instantly adjust various heights
Units sold6KB06Y2JMP7B
$29.99·★4.6·15.7K revsSquatty Potty Adjustable 2.0 Bathroom Toilet Stool 7 inch & 9 inch. - White | Convertible to 7 inch or 9 inch Height with Removable Topper for Adults and Kids Squatty Stool
Units sold6K
AZEN
2 ASINs in Top 10
24.6%
Units
14K
Revenue
$204.3K
Avg. price
$14.79
B0CNSPXYXH
$14.79·★4.4·1.9K revsAZEN Toilet Stool Squat Adult, Wood Poop Stool for Bathroom Adults, 7 Inch Height
Units sold7KB0CW2MKZ5Q
$14.79·★4.2·1.9K revsAZEN Wood Toilet Stool Squat Adult, Poop Stool for Bathroom Adults, Portable Toilet Potty Stools for Adults, 7 Inch Height
Units sold7K
Hoissuem
1 ASIN in Top 10
14.0%
Units
8K
Revenue
$79.9K
Avg. price
$9.60
B0DK19L81L
$9.60·★4.3·2.1K revs6.8 Inch Toilet Stool for Bathroom,Hoissuem Non-Slip Potty Stool for Pooping,Hoissuem Toilet Step Stool for Adults/Seniors/Kids
Units sold8K
Trending Squatty Potty For Adults Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B06VWGR65N booked 3K units at $13.99, with ▲ 0.0% MoM change. On the growth side, B0GGH822G8 leads positive momentum with ▲ 700.0% MoM growth on 400 units, with B0FP8PDPRG close behind at ▲ 133.3% MoM on 700 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B06VWGR65N
Handy Laundry Folding Step Stool 9 Inch, White, Non-Slip Holds 300 lbs | Foldable Collapsible Step Stool, Kitchen Bathroom Bedroom, Adults
Price
$13.99
Rating
4.7
Reviews
83.9K
Latest month sales
B0GGH822G8
Bathway Squatting Potty Stool, Foldable Black Poop Stool, Bamboo Toilet Stool for Adult, Foot Step Stool Squat, Pooping Stools with Anti-Slip Strip for Bathroom, 6.8''
Price
$21.84
Rating
4.6
Reviews
54
Latest month sales
B0FP8PDPRG
Acacia Wood 7-Inch Foldable Toilet Stool Squat for Bathroom | Wooden Poop Stool with Non-Slip Strip,Stable Support,Light to Move,Potty Step Stool for Family，No Assembly
Unlock to view ASIN details and product titles
Price
$23.99
Rating
4.2
Reviews
79
Latest month sales
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