Splendor Board Game Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Splendor Board Game sales on Amazon US totaled 194,600 units in July 2026 (▼ 17.8% vs. the prior month), generating an estimated $3,907,154 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.7% of unit volume and 38.4% of revenue, while a typical listing is priced at $22.78. The keyword itself pulled 17,436 Amazon queries over the same period (▲ 0.4% MoM).

Zooming out to the 12-month window ending July 2026, the splendor board game Top 50 moved 3,363,450 units and $65,835,833 in cumulative sales — an average of 280,288 units and $5,486,319 per month. Monthly throughput topped out at 896,000 units in December 2025 and dipped to 81,300 in May 2026, leaving the latest reading 15.1% higher than August 2025.

3.4MTotal units sold · Last 12 months
$65.8MTotal revenue · Last 12 months
17.4K▲ 0.4% MoM
Monthly search volume
$22.78Avg. price · July 2026

Splendor Board Game Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales169K
Revenue$3.5M

2025/09

Sales140.1K
Revenue$2.9M

2025/10

Sales224.4K
Revenue$4.8M

2025/11

Sales750K
Revenue$13.7M

2025/12

Sales896K
Revenue$16.6M

2026/01

Sales201.4K
Revenue$4.3M

2026/02

Sales167.4K
Revenue$3.5M

2026/03

Sales163.2K
Revenue$3.3M

2026/04

Sales139.3K
Revenue$2.8M

2026/05

Sales81.3K
Revenue$1.6M

2026/06

Sales236.8K
Revenue$4.8M
194.6K

2026/07

Sales194.6K
Revenue$3.9M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

194.6K

▼ 17.8% MoM

Monthly Revenue 2026/07

$3.9M

▼ 19.3% MoM

Top 10 Market Share 2026/07

43.7%

See the Top 10 ASINs driving 43.7% of sales

Splendor Board Game Market Share & Sales Concentration on Amazon US — July 2026

The most-sold splendor board game listing on Amazon US in July 2026 is ASIN B00000DMF5 (Brand: Hasbro Gaming), which sold 10,000 units at $14.21 apiece — equal to 5.1% of every unit tracked in this report.

The Top 10 ASINs account for 85,000 units and $1,499,750 in July 2026 — 43.7% of unit volume and 38.4% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Splendor Board Game' on Amazon

July 2026
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43.7% Volume Share 85K units sold
38.4% Revenue Share $1.5M estimated
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Top 5 Volume Share breakdown

B00000DMF5 5.1%
B06XZ9K244 5.1%
B077Z1R28P 5.1%
B00NQQTZCO 4.6%
B000M0P2RE 4.6%
Others 75.3%
#1
Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)

B00000DMF5

Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)

$14.21·★ 4.8·37.7K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$129.8K

latest month

Monthly Trend

12-month trend

#2
magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.

B06XZ9K244

magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.

$19.95·★ 4.8·75.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$190.6K

latest month

Monthly Trend

12-month trend

#3
Taco Cat Goat Cheese Pizza Card Game by Taco Cat Games, Age 7+, 2-8 Players | 10 min rounds, Slap pile when word matches card, Action cards add twists, Builds reflexes, Fun for all ages

B077Z1R28P

Taco Cat Goat Cheese Pizza Card Game by Taco Cat Games, Age 7+, 2-8 Players | 10 min rounds, Slap pile when word matches card, Action cards add twists, Builds reflexes, Fun for all ages

$9.95·★ 4.8·54.9K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$88.8K

latest month

Monthly Trend

12-month trend

#4
Monopoly Deal Card Game | Quick-Playing Card Game | Fun Games for Families and Kids | Ages 8 and Up | 2 to 5 Players | 15 Mins. | Travel Games

B00NQQTZCO

Monopoly Deal Card Game | Quick-Playing Card Game | Fun Games for Families and Kids | Ages 8 and Up | 2 to 5 Players | 15 Mins. | Travel Games

$7.99·★ 4.8·36.5K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$69K

latest month

Monthly Trend

12-month trend

#5
Play Nine The Card Game of Golf, Ages 8 and Up, Couples Date Night Gift, Game Night Favorite, 15 Min Gameplay, Family Friendly Card Game for Kids, Teens & Adults, Great Golf Gift

B000M0P2RE

Play Nine The Card Game of Golf, Ages 8 and Up, Couples Date Night Gift, Game Night Favorite, 15 Min Gameplay, Family Friendly Card Game for Kids, Teens & Adults, Great Golf Gift

$19.99·★ 4.9·21.7K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$179.9K

latest month

Monthly Trend

12-month trend

#6
Bananagrams Classic Word Game, 144 Tiles in Banana Pouch, Travel Game | Fast-paced spelling & anagram game for 1-8 players; portable pouch, educational wordplay for kids and adults ages 7+

1932188126

Bananagrams Classic Word Game, 144 Tiles in Banana Pouch, Travel Game | Fast-paced spelling & anagram game for 1-8 players; portable pouch, educational wordplay for kids and adults ages 7+

$11.95·★ 4.9·26.9K reviews
Monthly Sales

8K

▲ 33.3%

vs. prior month

Revenue

$110.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Splendor Board Game Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Hasbro Gaming is the best-performing splendor board game brand in July 2026, moving 19,000 units across 2 ASINs for 22.4% of Top 10 volume. magilano follows with 10,000 units (11.8%), ahead of Taco Cat Goat Cheese Pizza on 10,000 units (11.8%).

Volume is spread across 9 brands, with the top three holding 45.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.95 to $19.95, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

22.4%
11.8%
11.8%
54.1%
Hasbro Gaming
magilano
Taco Cat Goat Cheese Pizza
Other brands
1

Hasbro Gaming

2 ASINs in Top 10

22.4%

Units

19K

Revenue

$198.8K

Avg. price

$11.10

  • Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)

    B00000DMF5

    $14.21·★4.8·37.7K revs

    Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)

    Units sold10K
  • Monopoly Deal Card Game | Quick-Playing Card Game | Fun Games for Families and Kids | Ages 8 and Up | 2 to 5 Players | 15 Mins. | Travel Games

    B00NQQTZCO

    $7.99·★4.8·36.5K revs

    Monopoly Deal Card Game | Quick-Playing Card Game | Fun Games for Families and Kids | Ages 8 and Up | 2 to 5 Players | 15 Mins. | Travel Games

    Units sold9K
2

magilano

1 ASIN in Top 10

11.8%

Units

10K

Revenue

$190.6K

Avg. price

$19.95

  • magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.

    B06XZ9K244

    $19.95·★4.8·75.9K revs

    magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.

    Units sold10K
3

Taco Cat Goat Cheese Pizza

1 ASIN in Top 10

11.8%

Units

10K

Revenue

$88.8K

Avg. price

$9.95

  • Taco Cat Goat Cheese Pizza Card Game by Taco Cat Games, Age 7+, 2-8 Players | 10 min rounds, Slap pile when word matches card, Action cards add twists, Builds reflexes, Fun for all ages

    B077Z1R28P

    $9.95·★4.8·54.9K revs

    Taco Cat Goat Cheese Pizza Card Game by Taco Cat Games, Age 7+, 2-8 Players | 10 min rounds, Slap pile when word matches card, Action cards add twists, Builds reflexes, Fun for all ages

    Units sold10K

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