Snorkel Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Snorkel sales on Amazon US totaled 49,200 units in July 2026 (▲ 23.9% vs. the prior month), generating an estimated $1,305,584 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.9% of unit volume and 53.2% of revenue, while a typical listing is priced at $28.33. The keyword itself pulled 44,820 Amazon queries over the same period (▼ 10.7% MoM).
Zooming out to the 12-month window ending July 2026, the snorkel Top 50 moved 252,600 units and $7,168,344 in cumulative sales — an average of 21,050 units and $597,362 per month. Monthly throughput topped out at 49,200 units in July 2026 and dipped to 12,100 in October 2025, leaving the latest reading 119.2% higher than August 2025.
Snorkel Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
49.2K
▲ 23.9% MoM
Monthly Revenue 2026/07
$1.3M
▲ 12.1% MoM
Top 10 Market Share 2026/07
54.9%
Snorkel Market Share & Sales Concentration on Amazon US — July 2026
The most-sold snorkel listing on Amazon US in July 2026 is ASIN B0D8T1X73S (Brand: Aegend), which sold 10,000 units at $28.49 apiece — equal to 20.3% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 27,000 units and $694,100 in July 2026 — 54.9% of unit volume and 53.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Snorkel' on Amazon
July 2026
Is 54.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0D8T1X73S
Aegend Snorkeling Gear for Adult Kid - Anti-Fog Mask with Top Dry Valv | Panoramic View Anti-Leak Snorkel Set with Travel Mesh Bag for Snorkeling, Scuba Diving, Freediving & Swimming
10K
▲ 11.1%vs. prior month
$277K
latest month
12-month trend
B09SG99XV4
Diving mask Anti-Fog Swimming Snorkel mask Suitable for Adults Scuba Dive Swim Snorkeling Goggles Masks
4K
▲ 33.3%vs. prior month
$64K
latest month
12-month trend
B07GVDY9TQ
Greatever Snorkeling Gear for Adults Kids, Dry Snorkel Mask Set Anti-Fog | Panoramic Wide View Leak-proof, Swim Diving Mask with Dry Top Valve & Travel Mesh Bag, Comfortable Breathing
3K
▲ 0.0%vs. prior month
$91.1K
latest month
12-month trend
B07BK3T9K3
Aegend Diving Dry Snorkel for Adult Youth with Purge Valve, Flexible Tube | Air-In & Water-Out Design, Easy Comfortable Breathing Snorkel Gear for Snorkeling, Freediving, Swimming and Scuba Diving
2K
▲ 100.0%vs. prior month
$25.7K
latest month
12-month trend
B0DTJNVGKG
Snorkeling Gear for Adults, JRing Snorkel Set Anti Fog Goggles Dry Snorkel | 180 Degree Tempered Glass,Anti Fog Goggles, Dry Top Snorkel, for Swimming Scuba Diving ,for Men Women
2K
▲ 0.0%vs. prior month
$54.9K
latest month
12-month trend
B0GWZN1TQG
Full Face Snorkel Mask for Adults Teen, Snorkeling Gear with Detachable Camera Mount, Panoramic 180° View, Anti-Fog Anti-Leak Snorkling Set for Man and Women
2K
vs. prior month
$62.1K
latest month
12-month trend
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Best Snorkel Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Aegend is the best-performing snorkel brand in July 2026, moving 12,000 units across 2 ASINs for 48.0% of Top 10 volume. AQUA A DIVE SPORTS follows with 4,000 units (16.0%), ahead of Greatever on 3,000 units (12.0%).
With 8 brands splitting the Top 10 and 76.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.99 to $29.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Aegend
2 ASINs in Top 10
48.0%
Units
12K
Revenue
$302.7K
Avg. price
$19.64
B0D8T1X73S
$28.49·★4.2·1.2K revsAegend Snorkeling Gear for Adult Kid - Anti-Fog Mask with Top Dry Valv | Panoramic View Anti-Leak Snorkel Set with Travel Mesh Bag for Snorkeling, Scuba Diving, Freediving & Swimming
Units sold10KB07BK3T9K3
$10.79·★4.5·1.6K revsAegend Diving Dry Snorkel for Adult Youth with Purge Valve, Flexible Tube | Air-In & Water-Out Design, Easy Comfortable Breathing Snorkel Gear for Snorkeling, Freediving, Swimming and Scuba Diving
Units sold2K
AQUA A DIVE SPORTS
1 ASIN in Top 10
16.0%
Units
4K
Revenue
$64K
Avg. price
$15.99
B09SG99XV4
$15.99·★4.5·8.8K revsDiving mask Anti-Fog Swimming Snorkel mask Suitable for Adults Scuba Dive Swim Snorkeling Goggles Masks
Units sold4K
Greatever
1 ASIN in Top 10
12.0%
Units
3K
Revenue
$91.1K
Avg. price
$29.98
B07GVDY9TQ
$29.98·★4.4·9.8K revsGreatever Snorkeling Gear for Adults Kids, Dry Snorkel Mask Set Anti-Fog | Panoramic Wide View Leak-proof, Swim Diving Mask with Dry Top Valve & Travel Mesh Bag, Comfortable Breathing
Units sold3K
Trending Snorkel Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GWZN1TQG booked 2K units at $26.99. On the growth side, B0CRQ7H9HN leads positive momentum with ▲ 1900.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GWZN1TQG
Full Face Snorkel Mask for Adults Teen, Snorkeling Gear with Detachable Camera Mount, Panoramic 180° View, Anti-Fog Anti-Leak Snorkling Set for Man and Women
Price
$26.99
Rating
4.1
Reviews
835
Latest month sales
B007MAKHUO
Cressi Adult Diving Dry Snorkel with Splash Guard and Top Valve - Supernova Dry: Designed in Italy
Price
$27.95
Rating
4.7
Reviews
8.7K
Latest month sales
B0CRQ7H9HN
Snorkeling Gear for Adults 2-Pack | Anti-Fog & Anti-Leak Snorkeling Mask | Breath-Free Dry Snorkel | 180° Panoramic View with Quick-Dry Bags
Unlock to view ASIN details and product titles
Price
$24.99
Rating
4.3
Reviews
437
Latest month sales
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