Smith And Wesson Knife Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Smith And Wesson Knife sales on Amazon US totaled 15,700 units in July 2026 (▼ 38.7% vs. the prior month), generating an estimated $314,434 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 83.4% of unit volume and 79.0% of revenue, while a typical listing is priced at $25.43. The keyword itself pulled 22,360 Amazon queries over the same period (▼ 0.8% MoM).
Zooming out to the 12-month window ending July 2026, the smith and wesson knife Top 50 moved 242,800 units and $4,891,589 in cumulative sales — an average of 20,233 units and $407,632 per month. Monthly throughput topped out at 44,600 units in December 2025 and dipped to 11,100 in May 2026, leaving the latest reading 31.1% lower than August 2025.
Smith And Wesson Knife Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
15.7K
▼ 38.7% MoM
Monthly Revenue 2026/07
$314.4K
▼ 31.6% MoM
Top 10 Market Share 2026/07
83.4%
Smith And Wesson Knife Market Share & Sales Concentration on Amazon US — July 2026
The most-sold smith and wesson knife listing on Amazon US in July 2026 is ASIN B007HAE5GQ (Brand: Smith & Wesson), which sold 7,000 units at $11.89 apiece — equal to 44.6% of every unit tracked in this report and 3.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 13,100 units and $248,296 in July 2026 — 83.4% of unit volume and 79.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Smith And Wesson Knife' on Amazon
July 2026
Is 83.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B007HAE5GQ
Smith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade and Aluminum Handle for Outdoor
7K
▼ 30.0%vs. prior month
$82.9K
latest month
12-month trend
B09T8YPT1X
Kershaw Appa Pocket Knife, All-Black, 2.75 Inch Reverse Tanto Blade | EDC with Assisted Opening, Reversible Pocketclip, Everyday Carry for Men and Women
2K
▼ 50.0%vs. prior month
$32.7K
latest month
12-month trend
B000IXG44U
Smith & Wesson 9" H.R.T Double Edged Boot Knife with High Carbon Stainless Steel Blade
1K
▼ 66.7%vs. prior month
$19.4K
latest month
12-month trend
B07Z8L249T
Smith & Wesson Benji Folding Knife with Bottle Opener, Money Clip, 1.5"-3.5" Stainless Steel Blade, For Tactical, Survival, and Everyday Carry
700
▼ 65.0%vs. prior month
$11.3K
latest month
12-month trend
B09NMHP8F7
Smith & Wesson MPOTF10 Gray/Black Serrated - Box
500
▼ 16.7%vs. prior month
$31.2K
latest month
12-month trend
B000K6C91M
Smith & Wesson Model 300 Standard Hinged Handcuffs Steel
400
▲ 300.0%vs. prior month
$18.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Smith And Wesson Knife Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
Smith & Wesson is the best-performing smith and wesson knife brand in July 2026, moving 11,100 units across 9 ASINs for 84.7% of Top 10 volume. Kershaw follows with 2,000 units (15.3%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $16.20 to $32.90, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Smith & Wesson
9 ASINs in Top 10
84.7%
Units
11.1K
Revenue
$215.6K
Avg. price
$32.90
B007HAE5GQ
$11.89·★4.6·52.5K revsSmith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade and Aluminum Handle for Outdoor
Units sold7KB000IXG44U
$17.84·★4.7·19.3K revsSmith & Wesson 9" H.R.T Double Edged Boot Knife with High Carbon Stainless Steel Blade
Units sold1KB07Z8L249T
$14.00·★4.5·2.1K revsSmith & Wesson Benji Folding Knife with Bottle Opener, Money Clip, 1.5"-3.5" Stainless Steel Blade, For Tactical, Survival, and Everyday Carry
Units sold700B09NMHP8F7
$66.95·★4.2·282 revsSmith & Wesson MPOTF10 Gray/Black Serrated - Box
Units sold500B000K6C91M
$45.86·★4.7·1.5K revsSmith & Wesson Model 300 Standard Hinged Handcuffs Steel
Units sold400B002OAU30G
$47.59·★4.6·6.7K revsSmith & Wesson SWMP4LS 8.6in S.S. Assisted Folding Knife with 3.6in Serrated Clip Point Blade and Aluminum Handle for Outdoor Tactical Survival and EDC , Black
Units sold400B001J690VE
$28.59·★4.6·3.7K revsSmith & Wesson SWFR2S 8in High Carbon S.S. Folding Knife with 3.3in Tanto Point Serrated Blade and Aluminum Handle for Outdoor, Tactical, Survival and EDC
Units sold400B002J71LEQ
$42.97·★4.7·741 revsSmith and Wesson 350155 Model 100M Melonite Finish Handcuffs
Units sold400B06XQY47Z5
$20.39·★4.7·1.3K revsSmith & Wesson M&P SWMP13BS 8.2in High Carbon S.S. Folding Knife with 3.5in Serrated Clip Point Blade and Aluminum Handle for Tactical, Survival and EDC
Units sold300
Kershaw
1 ASIN in Top 10
15.3%
Units
2K
Revenue
$32.7K
Avg. price
$16.20
B09T8YPT1X
$16.20·★4.6·3.5K revsKershaw Appa Pocket Knife, All-Black, 2.75 Inch Reverse Tanto Blade | EDC with Assisted Opening, Reversible Pocketclip, Everyday Carry for Men and Women
Units sold2K
Trending Smith And Wesson Knife Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B000K6C91M booked 400 units at $45.86, with ▲ 300.0% MoM change. On the growth side, B007HJJUQ2 leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000K6C91M
Smith & Wesson Model 300 Standard Hinged Handcuffs Steel
Price
$45.86
Rating
4.7
Reviews
1.5K
Latest month sales
B002J71LEQ
Smith and Wesson 350155 Model 100M Melonite Finish Handcuffs
Price
$42.97
Rating
4.7
Reviews
741
Latest month sales
B007HJJUQ2
Smith & Wesson Extreme Ops SWA25 7.8in High Carbon S.S. Folding Knife with 3.3in Clip Point Blade and Aluminum Handle for Outdoor, Tactical, Survival and EDC
Unlock to view ASIN details and product titles
Price
$11.04
Rating
4.6
Reviews
2.6K
Latest month sales
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