Skims Dupe Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Skims Dupe sales on Amazon US totaled 104,000 units in July 2026 (▼ 15.9% vs. the prior month), generating an estimated $1,621,075 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.1% of unit volume and 39.0% of revenue, while a typical listing is priced at $16.28. The keyword itself pulled 30,723 Amazon queries over the same period (▼ 3.3% MoM).

Zooming out to the 12-month window ending July 2026, the skims dupe Top 50 moved 1,139,200 units and $18,655,376 in cumulative sales — an average of 94,933 units and $1,554,615 per month. Monthly throughput topped out at 123,600 units in June 2026 and dipped to 51,200 in May 2026, leaving the latest reading 30.7% higher than August 2025.

1.1MTotal units sold · Last 12 months
$18.7MTotal revenue · Last 12 months
30.7K▼ 3.3% MoM
Monthly search volume
$16.28Avg. price · July 2026

Skims Dupe Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales79.6K
Revenue$1.4M

2025/09

Sales91.4K
Revenue$1.5M

2025/10

Sales120.2K
Revenue$2M

2025/11

Sales121.4K
Revenue$1.9M

2025/12

Sales94.8K
Revenue$1.7M

2026/01

Sales87K
Revenue$1.4M

2026/02

Sales83.5K
Revenue$1.4M

2026/03

Sales89.9K
Revenue$1.5M

2026/04

Sales92.6K
Revenue$1.4M

2026/05

Sales51.2K
Revenue$818.7K

2026/06

Sales123.6K
Revenue$2M
104K

2026/07

Sales104K
Revenue$1.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

104K

▼ 15.9% MoM

Monthly Revenue 2026/07

$1.6M

▼ 17.9% MoM

Top 10 Market Share 2026/07

48.1%

See the Top 10 ASINs driving 48.1% of sales

Skims Dupe Market Share & Sales Concentration on Amazon US — July 2026

The most-sold skims dupe listing on Amazon US in July 2026 is ASIN B0G13Z2LD7 (Brand: Trendy Queen), which sold 7,000 units at $9.99 apiece — equal to 6.7% of every unit tracked in this report.

The Top 10 ASINs account for 50,000 units and $632,380 in July 2026 — 48.1% of unit volume and 39.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Skims Dupe' on Amazon

July 2026
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48.1% Volume Share 50K units sold
39.0% Revenue Share $632.4K estimated
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Top 5 Volume Share breakdown

B0G13Z2LD7 6.7%
B0DS23W6MC 6.7%
B0CXDNWF82 4.8%
B08LK79FQT 4.8%
B0D3LNZX2V 4.8%
Others 72.1%
#1
Trendy Queen Women's Double Lined Square Neck Tank Top

B0G13Z2LD7

Trendy Queen Women's Double Lined Square Neck Tank Top

$9.99·★ 4.2·1.7K reviews
Monthly Sales

7K

▼ 22.2%

vs. prior month

Revenue

$83.5K

latest month

Monthly Trend

12-month trend

#2
Trendy Queen Women's Strapless Bandeau Crop Top

B0DS23W6MC

Trendy Queen Women's Strapless Bandeau Crop Top

$8.99·★ 3.9·2.5K reviews
Monthly Sales

7K

▲ 16.7%

vs. prior month

Revenue

$71.5K

latest month

Monthly Trend

12-month trend

#3
PINKMSTYLE Women's Basic Double Lined Scoop Neck Tank Tops Summer Cami Top

B0CXDNWF82

PINKMSTYLE Women's Basic Double Lined Scoop Neck Tank Tops Summer Cami Top

$19.98·★ 4.1·1.2K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$86K

latest month

Monthly Trend

12-month trend

#4
FINETOO 6 Pack Women’s Seamless Hipster Underwear No Show Panties Invisibles Briefs Soft Stretch Bikini Underwears XS-XL

B08LK79FQT

FINETOO 6 Pack Women’s Seamless Hipster Underwear No Show Panties Invisibles Briefs Soft Stretch Bikini Underwears XS-XL

$13.49·★ 4.2·21.4K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$71.5K

latest month

Monthly Trend

12-month trend

#5
GKBK Womens Tank Tops High Neck Sleeveless Ribbed Tank Casual Basic Thick Strap Slim Fitted Racerback Shirts

B0D3LNZX2V

GKBK Womens Tank Tops High Neck Sleeveless Ribbed Tank Casual Basic Thick Strap Slim Fitted Racerback Shirts

$7.99·★ 4.3·4K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$46.1K

latest month

Monthly Trend

12-month trend

#6
Vevmon Cotton Underwear for Women High Waisted Soft Ladies Panties 5 Pack

B0FD771S38

Vevmon Cotton Underwear for Women High Waisted Soft Ladies Panties 5 Pack

$14.24·★ 4.2·5.6K reviews
Monthly Sales

5K

▼ 28.6%

vs. prior month

Revenue

$73.2K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Skims Dupe Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Trendy Queen is the best-performing skims dupe brand in July 2026, moving 18,000 units across 3 ASINs for 36.0% of Top 10 volume. PINKMSTYLE follows with 5,000 units (10.0%), ahead of FINETOO on 5,000 units (10.0%).

Volume is spread across 8 brands, with the top three holding 56.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.66 to $19.98, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

36.0%
10.0%
10.0%
44.0%
Trendy Queen
PINKMSTYLE
FINETOO
Other brands
1

Trendy Queen

3 ASINs in Top 10

36.0%

Units

18K

Revenue

$183.4K

Avg. price

$8.66

  • Trendy Queen Women's Double Lined Square Neck Tank Top

    B0G13Z2LD7

    $9.99·★4.2·1.7K revs

    Trendy Queen Women's Double Lined Square Neck Tank Top

    Units sold7K
  • Trendy Queen Women's Strapless Bandeau Crop Top

    B0DS23W6MC

    $8.99·★3.9·2.5K revs

    Trendy Queen Women's Strapless Bandeau Crop Top

    Units sold7K
  • Trendy Queen Womens Fitted Short Sleeve Shirt Buttery Soft Top Stretchy Tee

    B0CYC5JF8M

    $6.99·★4.4·5.4K revs

    Trendy Queen Womens Fitted Short Sleeve Shirt Buttery Soft Top Stretchy Tee

    Units sold4K
2

PINKMSTYLE

1 ASIN in Top 10

10.0%

Units

5K

Revenue

$86K

Avg. price

$19.98

  • PINKMSTYLE Women's Basic Double Lined Scoop Neck Tank Tops Summer Cami Top

    B0CXDNWF82

    $19.98·★4.1·1.2K revs

    PINKMSTYLE Women's Basic Double Lined Scoop Neck Tank Tops Summer Cami Top

    Units sold5K
3

FINETOO

1 ASIN in Top 10

10.0%

Units

5K

Revenue

$71.5K

Avg. price

$13.49

  • FINETOO 6 Pack Women’s Seamless Hipster Underwear No Show Panties Invisibles Briefs Soft Stretch Bikini Underwears XS-XL

    B08LK79FQT

    $13.49·★4.2·21.4K revs

    FINETOO 6 Pack Women’s Seamless Hipster Underwear No Show Panties Invisibles Briefs Soft Stretch Bikini Underwears XS-XL

    Units sold5K

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