Sketchers Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Sketchers sales on Amazon US totaled 9,600 units in July 2026 (▼ 10.7% vs. the prior month), generating an estimated $536,586 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 41.7% of unit volume and 40.2% of revenue, while a typical listing is priced at $58.80. The keyword itself pulled 52,845 Amazon queries over the same period (▼ 39.2% MoM).

Zooming out to the 12-month window ending July 2026, the sketchers Top 50 moved 112,500 units and $6,359,878 in cumulative sales — an average of 9,375 units and $529,990 per month. Monthly throughput topped out at 13,250 units in December 2025 and dipped to 5,450 in May 2026, leaving the latest reading 0.5% higher than August 2025.

112.5KTotal units sold · Last 12 months
$6.4MTotal revenue · Last 12 months
52.8K▼ 39.2% MoM
Monthly search volume
$58.80Avg. price · July 2026

Sketchers Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales9.6K
Revenue$544.8K

2025/09

Sales8.4K
Revenue$503.5K

2025/10

Sales11.3K
Revenue$644K

2025/11

Sales10.9K
Revenue$619K

2025/12

Sales13.3K
Revenue$689.8K

2026/01

Sales7.2K
Revenue$396.4K

2026/02

Sales6.8K
Revenue$379.6K

2026/03

Sales9.2K
Revenue$531.1K

2026/04

Sales10.2K
Revenue$583.6K

2026/05

Sales5.5K
Revenue$325.3K

2026/06

Sales10.8K
Revenue$606.3K
9.6K

2026/07

Sales9.6K
Revenue$536.6K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

9.6K

▼ 10.7% MoM

Monthly Revenue 2026/07

$536.6K

▼ 11.5% MoM

Top 10 Market Share 2026/07

41.7%

See the Top 10 ASINs driving 41.7% of sales

Sketchers Market Share & Sales Concentration on Amazon US — July 2026

The most-sold sketchers listing on Amazon US in July 2026 is ASIN B014GNJWW8 (Brand: Skechers), which sold 600 units at $52.49 apiece — equal to 6.3% of every unit tracked in this report.

The Top 10 ASINs account for 4,000 units and $215,950 in July 2026 — 41.7% of unit volume and 40.2% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Sketchers' on Amazon

July 2026
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41.7% Volume Share 4K units sold
40.2% Revenue Share $215.9K estimated
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Top 5 Volume Share breakdown

B014GNJWW8 6.3%
B0B4T3BK2M 6.3%
B01IA6CIA0 5.2%
B07FBKFTJG 4.2%
B00P6LHFZQ 4.2%
Others 74.0%
#1
Skechers Sport Women's D'Lites Fresh Start Memory Foam Lace-up Sneaker Fashion

B014GNJWW8

Skechers Sport Women's D'Lites Fresh Start Memory Foam Lace-up Sneaker Fashion

$52.49· 4.6·40.5K reviews
Monthly Sales

600

▲ 20.0%

vs. prior month

Revenue

$28.9K

latest month

Monthly Trend

12-month trend

#2
Skechers Women’s Summits Dazzling Haze Sneaker

B0B4T3BK2M

Skechers Women’s Summits Dazzling Haze Sneaker

$68.88· 4.6·24.8K reviews
Monthly Sales

600

▲ 100.0%

vs. prior month

Revenue

$32.3K

latest month

Monthly Trend

12-month trend

#3
Skechers Men's Cankton Steel Toe Lace Up

B01IA6CIA0

Skechers Men's Cankton Steel Toe Lace Up

$67.50· 4.4·27.8K reviews
Monthly Sales

500

▼ 37.5%

vs. prior month

Revenue

$31K

latest month

Monthly Trend

12-month trend

#4
Skechers Men's Cessnock Bungee Slip On | Work, Athletic Inspired, Relaxed Fit, Memory Foam, Electrical Hazard, Slip Resistant

B07FBKFTJG

Skechers Men's Cessnock Bungee Slip On | Work, Athletic Inspired, Relaxed Fit, Memory Foam, Electrical Hazard, Slip Resistant

$59.98· 4.5·30.2K reviews
Monthly Sales

400

▼ 20.0%

vs. prior month

Revenue

$24.1K

latest month

Monthly Trend

12-month trend

#5
Skechers Men's Expected Avillo

B00P6LHFZQ

Skechers Men's Expected Avillo

$42.00· 4.5·46.6K reviews
Monthly Sales

400

▲ 0.0%

vs. prior month

Revenue

$15.7K

latest month

Monthly Trend

12-month trend

#6
Skechers Men's Summits High Range Slip-in

B0BX3RPRLM

Skechers Men's Summits High Range Slip-in

$59.99· 4.6·27.5K reviews
Monthly Sales

300

▼ 40.0%

vs. prior month

Revenue

$18.2K

latest month

Monthly Trend

12-month trend

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