Silicone Mats For Kitchen Counter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Silicone Mats For Kitchen Counter sales on Amazon US totaled 151,900 units in July 2026 (▼ 5.4% vs. the prior month), generating an estimated $1,919,265 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.0% of unit volume and 56.8% of revenue, while a typical listing is priced at $12.55. The keyword itself pulled 20,441 Amazon queries over the same period (▼ 1.8% MoM).
Zooming out to the 12-month window ending July 2026, the silicone mats for kitchen counter Top 50 moved 1,685,050 units and $20,679,234 in cumulative sales — an average of 140,421 units and $1,723,269 per month. Monthly throughput topped out at 179,800 units in December 2025 and dipped to 75,400 in May 2026, leaving the latest reading 23.8% higher than August 2025.
Silicone Mats For Kitchen Counter Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
151.9K
▼ 5.4% MoM
Monthly Revenue 2026/07
$1.9M
▼ 6.3% MoM
Top 10 Market Share 2026/07
54.0%
Silicone Mats For Kitchen Counter Market Share & Sales Concentration on Amazon US — July 2026
The most-sold silicone mats for kitchen counter listing on Amazon US in July 2026 is ASIN B0FCBWHPZX (Brand: Jin&Bao), which sold 10,000 units at $12.59 apiece — equal to 6.6% of every unit tracked in this report.
The Top 10 ASINs account for 82,000 units and $1,090,630 in July 2026 — 54.0% of unit volume and 56.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Silicone Mats For Kitchen Counter' on Amazon
July 2026
Is 54.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0FCBWHPZX
Jin&Bao Under Sink Mat 34" x 22" Waterproof Silicone Cabinet Kitchen Liner | Silicone kitchen cabinet protector, bathroom shelf liner, raised edge traps leaks, anti-slip, easy to clean & dishwasher safe
10K
▲ 42.9%vs. prior month
$135.3K
latest month
12-month trend
B0FNWLJWKG
19" x 12" Extra Thick Silicone Mat Waterproof with Raised Edge, Gray | BPA-Free Non-Slip Multi-Purpose Mat for Dog & Cat Feeding, Under Sink Storage & Protection
10K
▲ 0.0%vs. prior month
$112.1K
latest month
12-month trend
B01ACUA8HC
Non-slip Silicone Pastry Mat Extra Large Measurements 28''x 20'' Baking Mat | Silicone Baking Mat Counter Dough Rolling Oven Liner Fondant / Pie Crust Sourdough Bread Supplies - Folksy Super Kitchen Red
9K
▲ 0.0%vs. prior month
$89.9K
latest month
12-month trend
B0DX1NH6Z7
Stainless Steel Cutting Boards for Kitchen, Kneading Cutting Board Mats, Metal Cutting Board for Meat, Fruits, Vegetables, Bread, and Baking Small Cutting Boards (40 x 30cm/15.7 x 11.8 in)
9K
▲ 28.6%vs. prior month
$163.6K
latest month
12-month trend
B09PRGXY3Y
SIKADEER Waterproof Under Sink Mat 34" x 22", Silicone Mat Kitchen liner | BPA-Free Silicone Tray with Raised Lip Protect Cabinets from Leaks, Versatile Home Organizer for Bathroom, Pets, Boots, Floor
9K
▲ 0.0%vs. prior month
$135.3K
latest month
12-month trend
B081S7C5DN
GORILLA GRIP Dog Food Mat, 100% Waterproof Silicone, 18.5x11.5 Gray | Raised Edge Pet Feeding Mat, BPA Free, Contain Spills, Protects Floors, Placemats for Cats and Dogs Water Bowl
8K
▲ 0.0%vs. prior month
$71.9K
latest month
12-month trend
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Best Silicone Mats For Kitchen Counter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Jin&Bao is the best-performing silicone mats for kitchen counter brand in July 2026, moving 10,000 units across 1 ASIN for 12.2% of Top 10 volume. ukeetap follows with 10,000 units (12.2%), ahead of Folksy Super Kitchen on 9,000 units (11.0%).
Volume is spread across 10 brands, with the top three holding 35.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $16.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Jin&Bao
1 ASIN in Top 10
12.2%
Units
10K
Revenue
$135.3K
Avg. price
$12.59
B0FCBWHPZX
$12.59·★4.7·2.7K revsJin&Bao Under Sink Mat 34" x 22" Waterproof Silicone Cabinet Kitchen Liner | Silicone kitchen cabinet protector, bathroom shelf liner, raised edge traps leaks, anti-slip, easy to clean & dishwasher safe
Units sold10K
ukeetap
1 ASIN in Top 10
12.2%
Units
10K
Revenue
$112.1K
Avg. price
$16.99
B0FNWLJWKG
$16.99·★4.6·778 revs19" x 12" Extra Thick Silicone Mat Waterproof with Raised Edge, Gray | BPA-Free Non-Slip Multi-Purpose Mat for Dog & Cat Feeding, Under Sink Storage & Protection
Units sold10K
Folksy Super Kitchen
1 ASIN in Top 10
11.0%
Units
9K
Revenue
$89.9K
Avg. price
$9.99
B01ACUA8HC
$9.99·★4.8·27.2K revsNon-slip Silicone Pastry Mat Extra Large Measurements 28''x 20'' Baking Mat | Silicone Baking Mat Counter Dough Rolling Oven Liner Fondant / Pie Crust Sourdough Bread Supplies - Folksy Super Kitchen Red
Units sold9K
Trending Silicone Mats For Kitchen Counter Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GTXCVR37 booked 6K units at $7.99, with ▲ 20.0% MoM change. On the growth side, B0B7RHNDV5 leads positive momentum with ▲ 100.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GTXCVR37
2 Pack Caketime Silicone Dish Drying Mat for Kitchen Counter Heat Resistant Under Sink Waterproof Coffee Bar Accessories Dining Rack Stone Utensil Holder Countertop Decor Must Haves 2026
Price
$7.99
Rating
4.6
Reviews
573
Latest month sales
B0B8VWFZLL
URMONA Waterproof Silicone Under Sink Mat 31'' x 22'' Shelf Liner for Kitchen and Bathroom, Cabinet and Counter Protector, Storage and Organizers, Litter Mat, Pet Cat Puppy Essentials(Dark Grey)
Price
$11.69
Rating
4.6
Reviews
6.5K
Latest month sales
B0B7RHNDV5
Gartful 2 Pack Silicone Crafting Mats, 15.7" x 11.8" Silicone Mat for Crafts, Large Heat Resistant Sheet for Jewelry Casting, Epoxy Resin, Painting, Counter Table Protector, Placemat, Nonstick, Black
Unlock to view ASIN details and product titles
Price
$7.49
Rating
4.2
Reviews
3.1K
Latest month sales
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