Silicone Cooking Utensils Set Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Silicone Cooking Utensils Set sales on Amazon US totaled 122,400 units in July 2026 (▼ 28.4% vs. the prior month), generating an estimated $2,834,041 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.7% of unit volume and 45.7% of revenue, while a typical listing is priced at $29.44. The keyword itself pulled 24,171 Amazon queries over the same period (▼ 5.0% MoM).
Zooming out to the 12-month window ending July 2026, the silicone cooking utensils set Top 50 moved 1,639,200 units and $40,996,770 in cumulative sales — an average of 136,600 units and $3,416,397 per month. Monthly throughput topped out at 218,150 units in December 2025 and dipped to 70,100 in May 2026, leaving the latest reading 9.4% higher than August 2025.
Silicone Cooking Utensils Set Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
122.4K
▼ 28.4% MoM
Monthly Revenue 2026/07
$2.8M
▼ 21.4% MoM
Top 10 Market Share 2026/07
54.7%
Silicone Cooking Utensils Set Market Share & Sales Concentration on Amazon US — July 2026
The most-sold silicone cooking utensils set listing on Amazon US in July 2026 is ASIN B0CHGFG64S (Brand: ChefAide), which sold 10,000 units at $8.99 apiece — equal to 8.2% of every unit tracked in this report.
The Top 10 ASINs account for 67,000 units and $1,295,070 in July 2026 — 54.7% of unit volume and 45.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Silicone Cooking Utensils Set' on Amazon
July 2026
Is 54.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0CHGFG64S
ChefAide 5 Pieces Silicone Spatula Set, Food Grade Rubber Spatula, Upgrade Strong Handle with Ergonomic Grip, Heat Resistant Up to 600°F for Nonstick Cookware, Cooking
10K
▼ 50.0%vs. prior month
$89.9K
latest month
12-month trend
B08J8GZXKZ
KITCHENAID Ribbed Soft Silicone Oven Mitt 2-Pack Set, 7.5"x13", Milkshake Tan
10K
▼ 75.0%vs. prior month
$174.5K
latest month
12-month trend
B0F23QPVVG
Astercook 39 PCS Kitchen Utensils Set, Silicone Cooking Utensil Sets with Wooden Handle, 446°F Heat Resistant Food Grade Spatula Set, BPA Free Kitchen Gadgets Tools Set & Spoons for Nonstick Cookware
8K
▲ 33.3%vs. prior month
$171.5K
latest month
12-month trend
B08573DQ39
Umite Chef Kitchen Cooking Utensils Set, 33 pcs Non-Stick Silicone Cooking Kitchen Utensils Spatula Set with Holder, Wooden Handle Silicone Kitchen Gadgets Utensil Set (Khaki)
7K
▼ 12.5%vs. prior month
$132.4K
latest month
12-month trend
B0DK1FLVY1
Coukre 2 Pack Silicone Spatula Set,High Heat Resistant, BPA-Free | Dishwasher Safe Kitchen Spatula for Nonstick Pans, Solid & Slotted Turners for Cooking, Sautéing, and Flipping, PureBlack
7K
▲ 16.7%vs. prior month
$66.8K
latest month
12-month trend
B089FBYT3W
Kitchen Utensil Set-Silicone Cooking Utensils-33 Kitchen Gadgets & Spoons for Nonstick Cookware-Silicone and Stainless Steel Spatula Set-Best Kitchen Tools, Useful Pots and Pans Accessories
5K
▼ 37.5%vs. prior month
$196.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Silicone Cooking Utensils Set Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Umite Chef is the best-performing silicone cooking utensils set brand in July 2026, moving 17,000 units across 3 ASINs for 25.4% of Top 10 volume. ChefAide follows with 10,000 units (14.9%), ahead of KitchenAid on 10,000 units (14.9%).
Volume is spread across 8 brands, with the top three holding 55.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.99 to $28.65, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Umite Chef
3 ASINs in Top 10
25.4%
Units
17K
Revenue
$427.5K
Avg. price
$28.65
B08573DQ39
$19.99·★4.5·30.7K revsUmite Chef Kitchen Cooking Utensils Set, 33 pcs Non-Stick Silicone Cooking Kitchen Utensils Spatula Set with Holder, Wooden Handle Silicone Kitchen Gadgets Utensil Set (Khaki)
Units sold7KB0BWHJ1FNK
$35.98·★4.8·5K revsMixing Bowls with Airtight Lids Set, 26PCS Stainless Steel Khaki Bowls with Grater Attachments, Non-Slip Bottoms & Kitchen Gadgets Set, Size 7, 4, 2.5, 2.0,1.5, 1QT, Great for Mixing & Serving
Units sold5KB0C991SKFS
$29.99·★4.5·3.5K revsUmite Chef Food Grade Thickened Silicone (Stainless Steel Core) Kitchen Gadgets Tools Set - Kitchen Cooking Utensils Set, Heat Resistant Kitchen Spatula Tools Set
Units sold5K
ChefAide
1 ASIN in Top 10
14.9%
Units
10K
Revenue
$89.9K
Avg. price
$8.99
B0CHGFG64S
$8.99·★4.7·8.9K revsChefAide 5 Pieces Silicone Spatula Set, Food Grade Rubber Spatula, Upgrade Strong Handle with Ergonomic Grip, Heat Resistant Up to 600°F for Nonstick Cookware, Cooking
Units sold10K
KitchenAid
1 ASIN in Top 10
14.9%
Units
10K
Revenue
$174.5K
Avg. price
$16.99
B08J8GZXKZ
$16.99·★4.7·13.7K revsKITCHENAID Ribbed Soft Silicone Oven Mitt 2-Pack Set, 7.5"x13", Milkshake Tan
Units sold10K
Trending Silicone Cooking Utensils Set Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B085VQDL5T booked 5K units at $19.99, with ▲ 25.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B085VQDL5T
KEGOUU Oven Mitts and Pot Holders 6pcs Set, Kitchen Oven Glove High Heat Resistant 500 Degree Extra Long Oven Mitts and Potholder with Non-Slip Silicone Surface for Cooking (Grey)
Price
$19.99
Rating
4.6
Reviews
14K
Latest month sales
B073P2Y69T
Unicook 2 Pieces Flexible Silicone Spatula Set for Kitchen Use, Food Grade | Flexible and Heat Resistant Head, Sturdy Construction, Non-Stick Safe, Non-slip Grip, Easy Care, Versatile Cooking Tasks
Price
$14.96
Rating
4.6
Reviews
17.4K
Latest month sales
B0C991SKFS
Umite Chef Food Grade Thickened Silicone (Stainless Steel Core) Kitchen Gadgets Tools Set - Kitchen Cooking Utensils Set, Heat Resistant Kitchen Spatula Tools Set
Unlock to view ASIN details and product titles
Price
$29.99
Rating
4.5
Reviews
3.5K
Latest month sales
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