Shower Robe Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Shower Robe sales on Amazon US totaled 26,500 units in July 2026 (▼ 2.6% vs. the prior month), generating an estimated $624,925 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.9% of unit volume and 35.5% of revenue, while a typical listing is priced at $25.17. The keyword itself pulled 17,104 Amazon queries over the same period (▲ 17.3% MoM).
Zooming out to the 12-month window ending July 2026, the shower robe Top 50 moved 387,050 units and $9,956,212 in cumulative sales — an average of 32,254 units and $829,684 per month. Monthly throughput topped out at 92,600 units in December 2025 and dipped to 13,050 in May 2026, leaving the latest reading 5.0% lower than August 2025.
Shower Robe Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
26.5K
▼ 2.6% MoM
Monthly Revenue 2026/07
$624.9K
▼ 3.5% MoM
Top 10 Market Share 2026/07
44.9%
Shower Robe Market Share & Sales Concentration on Amazon US — July 2026
The most-sold shower robe listing on Amazon US in July 2026 is ASIN B0D128T9BK (Brand: Yurhap), which sold 2,000 units at $19.99 apiece — equal to 7.5% of every unit tracked in this report.
The Top 10 ASINs account for 11,900 units and $222,111 in July 2026 — 44.9% of unit volume and 35.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Shower Robe' on Amazon
July 2026
Is 44.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0D128T9BK
Yurhap Premium Robes for Women - Super Soft Cozy Fleece Womens Robe Plush Long Bathrobe
2K
▲ 0.0%vs. prior month
$40K
latest month
12-month trend
B09PDH3CJ7
Crystal Dew Women's Lace Trim Bride Kimono Robes with Embroidery Bridal Satin Bathrobe
2K
▲ 0.0%vs. prior month
$37.2K
latest month
12-month trend
B074P13JLM
Hudson Baby Unisex Baby Plush Animal Face Bathrobe
1K
▲ 66.7%vs. prior month
$12K
latest month
12-month trend
B084PBWBJR
PAVILIA Premium Womens Plush Soft Robe, Fluffy Warm Fleece Sherpa Bathrobe | 260 GSM Shaggy Microfiber, Long Housecoat for Spa Shower Home College Dorm Lounging, Cozy Christmas Holiday Gift for Her
1K
▲ 0.0%vs. prior month
$28.9K
latest month
12-month trend
B072L78FT4
Luxury Ultra Soft Mens Robe Plush Fleece Long Bathrobe
1K
▲ 0.0%vs. prior month
$19.9K
latest month
12-month trend
B075SGYNLT
NY Threads Luxury Ultra Soft Mens Robe with Hood Plush Fleece Long Bathrobe
1K
▲ 0.0%vs. prior month
$20.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Shower Robe Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Yurhap is the best-performing shower robe brand in July 2026, moving 2,000 units across 1 ASIN for 16.8% of Top 10 volume. Crystal Dew follows with 2,000 units (16.8%), ahead of NY Threads on 2,000 units (16.8%).
Volume is spread across 8 brands, with the top three holding 50.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $18.99 to $24.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Yurhap
1 ASIN in Top 10
16.8%
Units
2K
Revenue
$40K
Avg. price
$19.99
B0D128T9BK
$19.99·★4.6·3.9K revsYurhap Premium Robes for Women - Super Soft Cozy Fleece Womens Robe Plush Long Bathrobe
Units sold2K
Crystal Dew
1 ASIN in Top 10
16.8%
Units
2K
Revenue
$37.2K
Avg. price
$18.99
B09PDH3CJ7
$18.99·★4.6·635 revsCrystal Dew Women's Lace Trim Bride Kimono Robes with Embroidery Bridal Satin Bathrobe
Units sold2K
NY Threads
2 ASINs in Top 10
16.8%
Units
2K
Revenue
$40.4K
Avg. price
$24.49
B072L78FT4
$23.99·★4.7·51.8K revsLuxury Ultra Soft Mens Robe Plush Fleece Long Bathrobe
Units sold1KB075SGYNLT
$24.99·★4.7·41K revsNY Threads Luxury Ultra Soft Mens Robe with Hood Plush Fleece Long Bathrobe
Units sold1K
Trending Shower Robe Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B074P13JLM booked 1K units at $11.99, with ▲ 66.7% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B074P13JLM
Hudson Baby Unisex Baby Plush Animal Face Bathrobe
Price
$11.99
Rating
4.8
Reviews
41K
Latest month sales
B0GZKZCP84
Soft Robe For Women，Warm Plush Bath Robes Female，Spa Towel After Shower Lightweight Long Bathrobe
Price
$19.99
Rating
4.3
Reviews
290
Latest month sales
B0DKNTJVQF
PJGGZ Hooded Bathrobes for Women, Soft Long Towel Robes for Women - Quick Dry yet Warm
Unlock to view ASIN details and product titles
Price
$19.97
Rating
4.3
Reviews
2.1K
Latest month sales
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