Shorts For Boys Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Shorts For Boys sales on Amazon US totaled 23,850 units in July 2026 (▲ 7.4% vs. the prior month), generating an estimated $411,383 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 42.3% of unit volume and 43.4% of revenue, while a typical listing is priced at $20.03. The keyword itself pulled 40,192 Amazon queries over the same period (▼ 9.5% MoM).
Zooming out to the 12-month window ending July 2026, the shorts for boys Top 50 moved 136,950 units and $2,524,569 in cumulative sales — an average of 11,413 units and $210,381 per month. Monthly throughput topped out at 24,800 units in August 2025 and dipped to 3,350 in January 2026, leaving the latest reading 3.8% lower than August 2025.
Shorts For Boys Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
23.9K
▲ 7.4% MoM
Monthly Revenue 2026/07
$411.4K
▲ 0.2% MoM
Top 10 Market Share 2026/07
42.3%
Shorts For Boys Market Share & Sales Concentration on Amazon US — July 2026
The most-sold shorts for boys listing on Amazon US in July 2026 is ASIN B0BBRFGK67 (Brand: BALENNZ), which sold 2,000 units at $25.64 apiece — equal to 8.4% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 10,100 units and $178,447 in July 2026 — 42.3% of unit volume and 43.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Shorts For Boys' on Amazon
July 2026
Is 42.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BBRFGK67
BALENNZ 5 Pack Boys Basketball Athletic Shorts Quick Dry with Pockets
2K
▲ 0.0%vs. prior month
$51.3K
latest month
12-month trend
B0BYMSTNB8
French Toast Boys Pull-on Twill Shorts School Uniform for Kids
1K
▲ 150.0%vs. prior month
$8.8K
latest month
12-month trend
B0D31GKS3P
MLYENX 5 Pack Boys Athletic Shorts Basketball Quick Dry with Pockets
1K
▼ 50.0%vs. prior month
$24.9K
latest month
12-month trend
B0G63PCGWP
3 Pack Athletic Basketball Boys Shorts with Pockets - Kids Soccer Clothes | Black Running Baseball Quick Dry Elastic Waist Moisture Wicking Loose Fit Workout Sports Shorts for Teen Youth Size 7-20
1K
▼ 50.0%vs. prior month
$14.6K
latest month
12-month trend
B0BNDCJZY3
The Children's Place Boys' Performance Basketball Shorts 2 Pack
900
▼ 10.0%vs. prior month
$14.7K
latest month
12-month trend
B0DQQ2CLQB
5 Pack Boys Athletic Shorts Basketball Soccer Dry-Fit Shorts with Pockets | Moisture Wicking,Breathable Lightweight Fabric,Sports &Outdoor Wear for Teen Kids Youth, Elastic Waist Pockets
900
▲ 80.0%vs. prior month
$21.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Shorts For Boys Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BALENNZ is the best-performing shorts for boys brand in July 2026, moving 2,000 units across 1 ASIN for 19.8% of Top 10 volume. French Toast follows with 1,800 units (17.8%), ahead of The Children's Place on 1,800 units (17.8%).
Volume is spread across 7 brands, with the top three holding 55.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $14.79 to $25.64, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BALENNZ
1 ASIN in Top 10
19.8%
Units
2K
Revenue
$51.3K
Avg. price
$25.64
B0BBRFGK67
$25.64·★4.6·2.3K revsBALENNZ 5 Pack Boys Basketball Athletic Shorts Quick Dry with Pockets
Units sold2K
French Toast
2 ASINs in Top 10
17.8%
Units
1.8K
Revenue
$16.8K
Avg. price
$19.00
B0BYMSTNB8
$28.00·★4.5·6.9K revsFrench Toast Boys Pull-on Twill Shorts School Uniform for Kids
Units sold1KB0BYMRSVY3
$9.99·★4.5·6.9K revsFrench Toast Boys Pull-on Twill Shorts School Uniform for Kids
Units sold800
The Children's Place
2 ASINs in Top 10
17.8%
Units
1.8K
Revenue
$26.7K
Avg. price
$14.79
B0BNDCJZY3
$19.48·★4.5·6.6K revsThe Children's Place Boys' Performance Basketball Shorts 2 Pack
Units sold900B09MDQ17FC
$10.10·★4.7·4.8K revsThe Children's Place Baby Toddler Boys' Athletic Basketball Shorts
Units sold900
Trending Shorts For Boys Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0BYMSTNB8 booked 1K units at $28.00, with ▲ 150.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BYMSTNB8
French Toast Boys Pull-on Twill Shorts School Uniform for Kids
Price
$28.00
Rating
4.5
Reviews
6.9K
Latest month sales
B0DQQ2CLQB
5 Pack Boys Athletic Shorts Basketball Soccer Dry-Fit Shorts with Pockets | Moisture Wicking,Breathable Lightweight Fabric,Sports &Outdoor Wear for Teen Kids Youth, Elastic Waist Pockets
Price
$24.99
Rating
4.5
Reviews
499
Latest month sales
B0BYMRSVY3
French Toast Boys Pull-on Twill Shorts School Uniform for Kids
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.5
Reviews
6.9K
Latest month sales
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