Shoe Tray Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

Kitsure is the best-performing shoe tray brand in July 2026, moving 40,000 units across 1 ASIN for 54.8% of Top 10 volume. SIKADEER follows with 9,000 units (12.3%), ahead of ROMGUAR CRAFT on 7,000 units (9.6%).

With 10 brands splitting the Top 10 and 76.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $18.98, which frames the price band a competing listing has to justify.

Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B095SKKQ96 booked 1K units at $18.99, with ▲ 0.0% MoM change. On the growth side, B07DVQQH9R leads positive momentum with ▲ 100.0% MoM growth on 600 units, with B0FT8697KL close behind at ▲ 100.0% MoM on 200 units.

The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.