Sexy Outfit Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Sexy Outfit sales on Amazon US totaled 73,500 units in July 2026 (▼ 4.3% vs. the prior month), generating an estimated $1,022,372 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.0% of unit volume and 43.8% of revenue, while a typical listing is priced at $15.20. The keyword itself pulled 41,571 Amazon queries over the same period (▼ 10.4% MoM).

Zooming out to the 12-month window ending July 2026, the sexy outfit Top 50 moved 797,600 units and $10,794,940 in cumulative sales — an average of 66,467 units and $899,578 per month. Monthly throughput topped out at 130,150 units in October 2025 and dipped to 37,300 in May 2026, leaving the latest reading 34.9% higher than August 2025.

797.6KTotal units sold · Last 12 months
$10.8MTotal revenue · Last 12 months
41.6K▼ 10.4% MoM
Monthly search volume
$15.20Avg. price · July 2026

Sexy Outfit Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales54.5K
Revenue$799.3K

2025/09

Sales55.3K
Revenue$780K

2025/10

Sales130.2K
Revenue$1.3M

2025/11

Sales56.4K
Revenue$747.2K

2025/12

Sales58.7K
Revenue$798.3K

2026/01

Sales55.1K
Revenue$714.5K

2026/02

Sales67.3K
Revenue$929.7K

2026/03

Sales66.7K
Revenue$967.5K

2026/04

Sales65.8K
Revenue$949.8K

2026/05

Sales37.3K
Revenue$592.2K

2026/06

Sales76.8K
Revenue$1.2M
73.5K

2026/07

Sales73.5K
Revenue$1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

73.5K

▼ 4.3% MoM

Monthly Revenue 2026/07

$1M

▼ 12.2% MoM

Top 10 Market Share 2026/07

49.0%

See the Top 10 ASINs driving 49.0% of sales

Sexy Outfit Market Share & Sales Concentration on Amazon US — July 2026

The most-sold sexy outfit listing on Amazon US in July 2026 is ASIN B07NV4JGTG (Brand: Charmnight), which sold 6,000 units at $5.49 apiece — equal to 8.2% of every unit tracked in this report.

The Top 10 ASINs account for 36,000 units and $447,920 in July 2026 — 49.0% of unit volume and 43.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Sexy Outfit' on Amazon

July 2026
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49.0% Volume Share 36K units sold
43.8% Revenue Share $447.9K estimated
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Top 5 Volume Share breakdown

B07NV4JGTG 8.2%
B0DHDB8DS8 8.2%
B0D9H4KJK8 5.4%
B0D3GLLBWF 5.4%
B0FQ5HDS9N 5.4%
Others 67.3%
#1
Charmnight Fishnet Stockings for Women, High Waist Fishnet Tights Pantyhose

B07NV4JGTG

Charmnight Fishnet Stockings for Women, High Waist Fishnet Tights Pantyhose

$5.49· 4.6·57.8K reviews
Monthly Sales

6K

▲ 20.0%

vs. prior month

Revenue

$32.9K

latest month

Monthly Trend

12-month trend

#2
UNDER THE SEA Cotton Underwear Women Sexy Cheeky Bikini Panties Lingerie Outfits 6 pack

B0DHDB8DS8

UNDER THE SEA Cotton Underwear Women Sexy Cheeky Bikini Panties Lingerie Outfits 6 pack

$8.49· 4.3·1.9K reviews
Monthly Sales

6K

▲ 50.0%

vs. prior month

Revenue

$56.9K

latest month

Monthly Trend

12-month trend

#3
Sth Big High Waisted Seamless Underwear for Women No Show Panties Cheeky Scalloped Edge Bikini Breathable Briefs 6 Pack

B0D9H4KJK8

Sth Big High Waisted Seamless Underwear for Women No Show Panties Cheeky Scalloped Edge Bikini Breathable Briefs 6 Pack

$14.99· 4.4·3.5K reviews
Monthly Sales

4K

▲ 33.3%

vs. prior month

Revenue

$57.4K

latest month

Monthly Trend

12-month trend

#4
READY TO LOVE Cotton Underwear Women 6 Pack Sexy Breathable Thongs Panties

B0D3GLLBWF

READY TO LOVE Cotton Underwear Women 6 Pack Sexy Breathable Thongs Panties

$8.49· 4.3·4.3K reviews
Monthly Sales

4K

▼ 33.3%

vs. prior month

Revenue

$38K

latest month

Monthly Trend

12-month trend

#5
nine-tailed fox Womens Fishnet Bodystocking One Piece Mesh Bodysuit Sexy Tights Full Body

B0FQ5HDS9N

nine-tailed fox Womens Fishnet Bodystocking One Piece Mesh Bodysuit Sexy Tights Full Body

$9.99· 4.3·229 reviews
Monthly Sales

4K

▲ 100.0%

vs. prior month

Revenue

$40K

latest month

Monthly Trend

12-month trend

#6
SHAPERX Shapewear for Women Tummy Control Bodysuit Mid Thigh Body Shaper Shorts for a Lifted Look

B0BFKMW9FK

SHAPERX Shapewear for Women Tummy Control Bodysuit Mid Thigh Body Shaper Shorts for a Lifted Look

$34.99· 4.2·8.8K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$114.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Sexy Outfit Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Charmnight is the best-performing sexy outfit brand in July 2026, moving 6,000 units across 1 ASIN for 16.7% of Top 10 volume. UNDER THE SEA follows with 6,000 units (16.7%), ahead of Sth Big on 4,000 units (11.1%).

Volume is spread across 10 brands, with the top three holding 44.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.49 to $14.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

16.7%
16.7%
11.1%
55.6%
Charmnight
UNDER THE SEA
Sth Big
Other brands
1

Charmnight

1 ASIN in Top 10

16.7%

Units

6K

Revenue

$32.9K

Avg. price

$5.49

  • Charmnight Fishnet Stockings for Women, High Waist Fishnet Tights Pantyhose

    B07NV4JGTG

    $5.49·4.6·57.8K revs

    Charmnight Fishnet Stockings for Women, High Waist Fishnet Tights Pantyhose

    Units sold6K
2

UNDER THE SEA

1 ASIN in Top 10

16.7%

Units

6K

Revenue

$56.9K

Avg. price

$8.49

  • UNDER THE SEA Cotton Underwear Women Sexy Cheeky Bikini Panties Lingerie Outfits 6 pack

    B0DHDB8DS8

    $8.49·4.3·1.9K revs

    UNDER THE SEA Cotton Underwear Women Sexy Cheeky Bikini Panties Lingerie Outfits 6 pack

    Units sold6K
3

Sth Big

1 ASIN in Top 10

11.1%

Units

4K

Revenue

$57.4K

Avg. price

$14.99

  • Sth Big High Waisted Seamless Underwear for Women No Show Panties Cheeky Scalloped Edge Bikini Breathable Briefs 6 Pack

    B0D9H4KJK8

    $14.99·4.4·3.5K revs

    Sth Big High Waisted Seamless Underwear for Women No Show Panties Cheeky Scalloped Edge Bikini Breathable Briefs 6 Pack

    Units sold4K

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