Sewing Machine Needles Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sewing Machine Needles sales on Amazon US totaled 41,500 units in July 2026 (▲ 12.2% vs. the prior month), generating an estimated $324,338 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.8% of unit volume and 52.5% of revenue, while a typical listing is priced at $9.11. The keyword itself pulled 24,104 Amazon queries over the same period (▲ 2.9% MoM).
Zooming out to the 12-month window ending July 2026, the sewing machine needles Top 50 moved 431,650 units and $3,337,623 in cumulative sales — an average of 35,971 units and $278,135 per month. Monthly throughput topped out at 43,800 units in January 2026 and dipped to 19,950 in May 2026, leaving the latest reading 44.1% higher than August 2025.
Sewing Machine Needles Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
41.5K
▲ 12.2% MoM
Monthly Revenue 2026/07
$324.3K
▲ 6.1% MoM
Top 10 Market Share 2026/07
57.8%
Sewing Machine Needles Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sewing machine needles listing on Amazon US in July 2026 is ASIN B09KXXMNRN (Brand: kidoom), which sold 6,000 units at $5.98 apiece — equal to 14.5% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 24,000 units and $170,220 in July 2026 — 57.8% of unit volume and 52.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sewing Machine Needles' on Amazon
July 2026
Is 57.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09KXXMNRN
Sewing Machine Needles 50 PCS HAX1 Universal 5 Sizes Compatible with Singer | Compatible with Singer, Brother, Janome & Varmax. Sizes: 65/9, 75/11, 90/14, 100/16, 110/18. Universal, Smooth Stitching
6K
▲ 0.0%vs. prior month
$35.9K
latest month
12-month trend
B085BNTBCN
30 Pieces Gourd Shaped Plastic Needle Threaders, Plastic Wire Loop DIY Needle Threader Hand Machine Sewing Tool for Sewing Crafting with Clear Box, 4 Colors Random
5K
▲ 25.0%vs. prior month
$19.9K
latest month
12-month trend
B004IHNDSW
SINGER Heavy Duty Needles 90/14 100/16 110/18 Denim Leather 5-Count | Heavy-duty machine needles for denim, leather and heavy fabrics; 5 assorted sizes, fit SINGER and other domestic machines
3K
▼ 25.0%vs. prior month
$21K
latest month
12-month trend
B0999NSWJ4
SINGER 10-Pack Universal 2020 Sewing Machine Needles, Size 90/14
3K
▲ 200.0%vs. prior month
$18.9K
latest month
12-month trend
B0CPXBQLRW
30PCS Size 90/14 100/16 110/18 Universal Sewing Machine Needles | Heavy Duty Sewing Machine Needle for Thick Fabric Including Canvas Leather Embroidery Jeans
2K
▲ 0.0%vs. prior month
$18.1K
latest month
12-month trend
B00V5AAV4O
Janome Purple Tip Sewing Machine Needles, Size 90/14, Great for Heavy Fabrics and Sewing Across the Hem - 5 Needles per Pack
1K
▲ 0.0%vs. prior month
$13.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Sewing Machine Needles Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SINGER is the best-performing sewing machine needles brand in July 2026, moving 7,000 units across 3 ASINs for 29.2% of Top 10 volume. kidoom follows with 6,000 units (25.0%), ahead of Phinus on 5,000 units (20.8%).
With 6 brands splitting the Top 10 and 75.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.99 to $8.92, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SINGER
3 ASINs in Top 10
29.2%
Units
7K
Revenue
$53K
Avg. price
$8.92
B004IHNDSW
$7.24·★4.8·13.6K revsSINGER Heavy Duty Needles 90/14 100/16 110/18 Denim Leather 5-Count | Heavy-duty machine needles for denim, leather and heavy fabrics; 5 assorted sizes, fit SINGER and other domestic machines
Units sold3KB0999NSWJ4
$6.52·★4.8·4.1K revsSINGER 10-Pack Universal 2020 Sewing Machine Needles, Size 90/14
Units sold3KB0782XTZBN
$12.99·★4.8·6K revsSINGER Universal Regular Point Machine Needles, Assorted Sizes, 20 Count | 20 universal regular-point needles in assorted sizes for woven fabrics; fit SINGER and other domestic sewing machines
Units sold1K
kidoom
1 ASIN in Top 10
25.0%
Units
6K
Revenue
$35.9K
Avg. price
$5.98
B09KXXMNRN
$5.98·★4.6·5.5K revsSewing Machine Needles 50 PCS HAX1 Universal 5 Sizes Compatible with Singer | Compatible with Singer, Brother, Janome & Varmax. Sizes: 65/9, 75/11, 90/14, 100/16, 110/18. Universal, Smooth Stitching
Units sold6K
Phinus
1 ASIN in Top 10
20.8%
Units
5K
Revenue
$19.9K
Avg. price
$3.99
B085BNTBCN
$3.99·★4.6·12K revs30 Pieces Gourd Shaped Plastic Needle Threaders, Plastic Wire Loop DIY Needle Threader Hand Machine Sewing Tool for Sewing Crafting with Clear Box, 4 Colors Random
Units sold5K
Trending Sewing Machine Needles Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0898Z5V6R booked 1K units at $11.99, with ▲ 42.9% MoM change. On the growth side, B004YIEQMM leads positive momentum with ▲ 700.0% MoM growth on 400 units, with B0GYP7PX7B close behind at ▲ 500.0% MoM on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0898Z5V6R
Schmetz Universal Sewing Machine Needles - Size 80/12-3 Cards - 30 Needles
Price
$11.99
Rating
4.9
Reviews
3.4K
Latest month sales
B004YIEQMM
SINGER Titanium Ball Point Needles, 80/11-100/16, 5Ct, for Knit Fabric | Titanium ball-point machine needles for knit fabrics, 5 count; 4x longer lasting, resist heat and breakage, fit most
Price
$10.49
Rating
4.8
Reviews
1.9K
Latest month sales
B0GYP7PX7B
30 Pcs Universal & Denim Sewing Machine Needles,Compatible with Singer,Brother,Janome Sewing Machines,Sizes 65/9,75/11,90/14,100/16,10/18(Bright Color),Regular Point Sewing Needles
Unlock to view ASIN details and product titles
Price
$7.89
Rating
3.7
Reviews
25
Latest month sales
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