Serving Spoons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Serving Spoons sales on Amazon US totaled 126,500 units in July 2026 (▼ 16.7% vs. the prior month), generating an estimated $1,925,841 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.6% of unit volume and 70.0% of revenue, while a typical listing is priced at $15.96. The keyword itself pulled 37,937 Amazon queries over the same period (▼ 0.4% MoM).
Zooming out to the 12-month window ending July 2026, the serving spoons Top 50 moved 1,427,600 units and $23,404,711 in cumulative sales — an average of 118,967 units and $1,950,393 per month. Monthly throughput topped out at 157,000 units in November 2025 and dipped to 70,700 in May 2026, leaving the latest reading 48.0% higher than August 2025.
Serving Spoons Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
126.5K
▼ 16.7% MoM
Monthly Revenue 2026/07
$1.9M
▼ 20.3% MoM
Top 10 Market Share 2026/07
69.6%
Serving Spoons Market Share & Sales Concentration on Amazon US — July 2026
The most-sold serving spoons listing on Amazon US in July 2026 is ASIN B0CLH1DVWN (Brand: Amazon Basics), which sold 40,000 units at $6.99 apiece — equal to 31.6% of every unit tracked in this report and 5.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 88,000 units and $1,347,460 in July 2026 — 69.6% of unit volume and 70.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Serving Spoons' on Amazon
July 2026
Is 69.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0CLH1DVWN
Amazon Basics Disposable Clear Plastic Spoons, Premium Quality, 100 Count, Large Pack, Packaging May Vary
40K
▼ 20.0%vs. prior month
$288K
latest month
12-month trend
B0F23QPVVG
Astercook 39 PCS Kitchen Utensils Set, Silicone Cooking Utensil Sets with Wooden Handle, 446°F Heat Resistant Food Grade Spatula Set, BPA Free Kitchen Gadgets Tools Set & Spoons for Nonstick Cookware
8K
▲ 33.3%vs. prior month
$171.5K
latest month
12-month trend
B08573DQ39
Umite Chef Kitchen Cooking Utensils Set, 33 pcs Non-Stick Silicone Cooking Kitchen Utensils Spatula Set with Holder, Wooden Handle Silicone Kitchen Gadgets Utensil Set (Khaki)
7K
▼ 12.5%vs. prior month
$132.4K
latest month
12-month trend
B0BBGQ2GLZ
Wooden Spoons for Cooking, 10 Pcs Teak Wood Utensil Set for Nonstick | Durable, Heat Resistant & Food-Safe with Ergonomic Handles – Woodenhouse Kitchen Cookware
7K
▲ 16.7%vs. prior month
$277.7K
latest month
12-month trend
B0D96PVGJ5
Riveira Dark Bamboo Wooden Spoons for Cooking 6-Piece, Apartment Essentials Wood Spatula Spoon Nonstick Kitchen Utensil Set Premium Quality Housewarming Gifts for Everyday Use
6K
▼ 40.0%vs. prior month
$98.2K
latest month
12-month trend
B091CHRKVH
4 PCS 6.7 Inches Coffee Spoons, Stirring Spoons, Tea Spoons Long Handle, Teaspoons, Gold Spoons, Ice Tea Spoons, Long Spoons for Stirring, Espresso Spoons Stainless Steel
5K
▼ 28.6%vs. prior month
$36.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Serving Spoons Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing serving spoons brand in July 2026, moving 40,000 units across 1 ASIN for 45.5% of Top 10 volume. Astercook follows with 8,000 units (9.1%), ahead of Umite Chef on 7,000 units (8.0%).
With 10 brands splitting the Top 10 and 62.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.99 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
1 ASIN in Top 10
45.5%
Units
40K
Revenue
$288K
Avg. price
$6.99
B0CLH1DVWN
$6.99·★4.7·4.5K revsAmazon Basics Disposable Clear Plastic Spoons, Premium Quality, 100 Count, Large Pack, Packaging May Vary
Units sold40K
Astercook
1 ASIN in Top 10
9.1%
Units
8K
Revenue
$171.5K
Avg. price
$24.99
B0F23QPVVG
$24.99·★4.6·1.7K revsAstercook 39 PCS Kitchen Utensils Set, Silicone Cooking Utensil Sets with Wooden Handle, 446°F Heat Resistant Food Grade Spatula Set, BPA Free Kitchen Gadgets Tools Set & Spoons for Nonstick Cookware
Units sold8K
Umite Chef
1 ASIN in Top 10
8.0%
Units
7K
Revenue
$132.4K
Avg. price
$19.99
B08573DQ39
$19.99·★4.5·30.6K revsUmite Chef Kitchen Cooking Utensils Set, 33 pcs Non-Stick Silicone Cooking Kitchen Utensils Spatula Set with Holder, Wooden Handle Silicone Kitchen Gadgets Utensil Set (Khaki)
Units sold7K
Trending Serving Spoons Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GK5SPXP8 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0FQ9TBZ8Y close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GK5SPXP8
3 PACK Silicone Cooking Spatula & Spoon for Nonstick Cookware, BPA-Free | Multifunction Spoonula for Baking, Cooking, Serving, Mixing, Stirring, Scoop, Scrape - One-Piece Formed, Dishwasher Safe
Price
$7.99
Rating
4.7
Reviews
248
Latest month sales
B0FQ9TBZ8Y
Mwellewm Plastic Serving Utensils Set Disposable Tongs Spoons for Buffet | 10Inch Heavy Duty, BPA free,18Pc Party Catering Supplies Buffet Display Utensils for Restaurant, Wedding, Banquet, Food,Black
Price
$14.99
Rating
4.8
Reviews
230
Latest month sales
B0F23QPVVG
Astercook 39 PCS Kitchen Utensils Set, Silicone Cooking Utensil Sets with Wooden Handle, 446°F Heat Resistant Food Grade Spatula Set, BPA Free Kitchen Gadgets Tools Set & Spoons for Nonstick Cookware
Unlock to view ASIN details and product titles
Price
$24.99
Rating
4.6
Reviews
1.7K
Latest month sales
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