Sequin Yarn Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sequin Yarn sales on Amazon US totaled 5,750 units in July 2026 (▼ 1.7% vs. the prior month), generating an estimated $78,617 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 87.0% of unit volume and 90.0% of revenue, while a typical listing is priced at $11.84. The keyword itself pulled 9,353 Amazon queries over the same period (▼ 26.4% MoM).
Zooming out to the 12-month window ending July 2026, the sequin yarn Top 50 moved 95,850 units and $1,519,956 in cumulative sales — an average of 7,988 units and $126,663 per month. Monthly throughput topped out at 19,850 units in December 2025 and dipped to 3,000 in May 2026, leaving the latest reading 57.5% higher than August 2025.
Sequin Yarn Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
5.8K
▼ 1.7% MoM
Monthly Revenue 2026/07
$78.6K
▼ 4.2% MoM
Top 10 Market Share 2026/07
87.0%
Sequin Yarn Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sequin yarn listing on Amazon US in July 2026 is ASIN B0C448JY95 (Brand: Red Heart), which sold 2,000 units at $14.99 apiece — equal to 34.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 5,000 units and $70,755 in July 2026 — 87.0% of unit volume and 90.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sequin Yarn' on Amazon
July 2026
Is 87.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0C448JY95
Red Heart Craft Kit, Yarn for Crocheting and Knitting | #4 Medium Worsted Weight 100% Acrylic Yarn Kit for Amigurumi Projects, 12 Colors, 93 yards, 50g/1.7oz
2K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend
B0CL22LLSY
JUCPASH Yarn Holder for Crocheting with Magnetic Spin, Crochet Gifts, Brown | Wooden Yarn Spinner, 360° Smooth Rotation, Anti-Slip Pads, Crochet Kit, Birthday Gifts for Women Mom Wife Grandma Mother
1K
▲ 0.0%vs. prior month
$20.1K
latest month
12-month trend
B01DVU5LCM
LIHAO 12 Skeins Mini Yarn for Knitting Crochet Craft | 100% Acrylic, Anti-Splitting
600
▼ 25.0%vs. prior month
$6K
latest month
12-month trend
B09QS7M63Z
joycraft 110Yards Decorative Metallic Bakers String, Gold Wrapping Twine | Inelastic Glitter String for DIY Crafting Graduation Party Christmas Decor, Presents, Gift Tags(1.5mm)
400
▲ 33.3%vs. prior month
$3.2K
latest month
12-month trend
B0BB869BJX
Red Heart Super Saver Metallic Yarn for Crocheting, White, 3-Pack | #4 Medium Worsted Weight, 98% Acrylic 2% Other Fibers, for Knitting Scarves, Shawls, Sweaters, Afghans, 255 yards, 142g/5oz
300
▼ 25.0%vs. prior month
$3.5K
latest month
12-month trend
B0CJBLBSVX
Mooaske 2 Pack T-Shirt Crochet Yarn for DIY Knitting Crochet Cloth Blanket Bag Dolls - 400g Chunky Thick Yarn for Crocheting with Polyester-Spandex Blend Elastic Fabric (Black)
200
▲ 100.0%vs. prior month
$2.6K
latest month
12-month trend
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Best Sequin Yarn Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Red Heart is the best-performing sequin yarn brand in July 2026, moving 2,300 units across 2 ASINs for 46.0% of Top 10 volume. JUCPASH follows with 1,000 units (20.0%), ahead of LIHAO on 600 units (12.0%).
With 8 brands splitting the Top 10 and 78.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $17.46, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Red Heart
2 ASINs in Top 10
46.0%
Units
2.3K
Revenue
$33.5K
Avg. price
$12.46
B0C448JY95
$14.99·★4.4·2.6K revsRed Heart Craft Kit, Yarn for Crocheting and Knitting | #4 Medium Worsted Weight 100% Acrylic Yarn Kit for Amigurumi Projects, 12 Colors, 93 yards, 50g/1.7oz
Units sold2KB0BB869BJX
$9.93·★4.7·36.5K revsRed Heart Super Saver Metallic Yarn for Crocheting, White, 3-Pack | #4 Medium Worsted Weight, 98% Acrylic 2% Other Fibers, for Knitting Scarves, Shawls, Sweaters, Afghans, 255 yards, 142g/5oz
Units sold300
JUCPASH
1 ASIN in Top 10
20.0%
Units
1K
Revenue
$20.1K
Avg. price
$17.46
B0CL22LLSY
$17.46·★4.5·1.7K revsJUCPASH Yarn Holder for Crocheting with Magnetic Spin, Crochet Gifts, Brown | Wooden Yarn Spinner, 360° Smooth Rotation, Anti-Slip Pads, Crochet Kit, Birthday Gifts for Women Mom Wife Grandma Mother
Units sold1K
LIHAO
1 ASIN in Top 10
12.0%
Units
600
Revenue
$6K
Avg. price
$9.99
B01DVU5LCM
$9.99·★4.2·2.7K revsLIHAO 12 Skeins Mini Yarn for Knitting Crochet Craft | 100% Acrylic, Anti-Splitting
Units sold600
Trending Sequin Yarn Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0BF8ZQG1Y booked 100 units at $10.99, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BF8ZQG1Y
80g Sparkle Silver Lurex Thread Shining Yarn, Metallic Crochet Thread Yarn for Crocheting, Sparkle Metallic for Knitting Clothes, Car Charm, Keychain Charm(Gold)
Price
$10.99
Rating
4.2
Reviews
292
Latest month sales
B0CBKXYT8F
Lion Brand Yarn, Mandala String Fingering Yarn, Ballad, Multicolor, 1 Pack | Thin Variegated Crochet & Knit Fiber for Delicate Shawls, Lacy Summer Tops, Bandanas, Light Weight Cardigans
Price
$7.49
Rating
4.5
Reviews
306
Latest month sales
B0CDM56F1N
Lion Brand Yarn Mandala Sparkle Yarn, Aries | Variegated Light DK Acrylic Knit & Crochet Fiber, Baby Projects, Glitter Blankets, Colorful Cloths, Triangle Shawls
Unlock to view ASIN details and product titles
Price
$5.97
Rating
4.7
Reviews
2.8K
Latest month sales
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