Septum Piercing Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Septum Piercing sales on Amazon US totaled 116,200 units in July 2026 (▲ 6.3% vs. the prior month), generating an estimated $1,414,579 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 75.7% of unit volume and 81.8% of revenue, while a typical listing is priced at $9.32. The keyword itself pulled 5,023 Amazon queries over the same period (▼ 35.7% MoM).

Zooming out to the 12-month window ending July 2026, the septum piercing Top 50 moved 1,123,050 units and $13,478,717 in cumulative sales — an average of 93,588 units and $1,123,226 per month. Monthly throughput topped out at 116,200 units in July 2026 and dipped to 64,350 in May 2026, leaving the latest reading 29.1% higher than August 2025.

1.1MTotal units sold · Last 12 months
$13.5MTotal revenue · Last 12 months
5K▼ 35.7% MoM
Monthly search volume
$9.32Avg. price · July 2026

Septum Piercing Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales90K
Revenue$1.1M

2025/09

Sales92.5K
Revenue$1.1M

2025/10

Sales93.5K
Revenue$1M

2025/11

Sales75.6K
Revenue$867.4K

2025/12

Sales81K
Revenue$946.6K

2026/01

Sales87.5K
Revenue$1.1M

2026/02

Sales92.7K
Revenue$1.1M

2026/03

Sales109.7K
Revenue$1.3M

2026/04

Sales110.6K
Revenue$1.4M

2026/05

Sales64.3K
Revenue$815.1K

2026/06

Sales109.3K
Revenue$1.3M
116.2K

2026/07

Sales116.2K
Revenue$1.4M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

116.2K

▲ 6.3% MoM

Monthly Revenue 2026/07

$1.4M

▲ 7.0% MoM

Top 10 Market Share 2026/07

75.7%

See the Top 10 ASINs driving 75.7% of sales

Septum Piercing Market Share & Sales Concentration on Amazon US — July 2026

The most-sold septum piercing listing on Amazon US in July 2026 is ASIN B00TZUJW6O (Brand: Iaerlllt), which sold 50,000 units at $15.99 apiece — equal to 43.0% of every unit tracked in this report and 5.6× the volume of the No. 2 listing.

The Top 10 ASINs account for 88,000 units and $1,156,680 in July 2026 — 75.7% of unit volume and 81.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Septum Piercing' on Amazon

July 2026
ASINSIGHT Logo
75.7% Volume Share 88K units sold
81.8% Revenue Share $1.2M estimated
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Top 5 Volume Share breakdown

B00TZUJW6O 43.0%
B0GL9N25JQ 7.7%
B0DY1MMC7K 7.7%
B0974Z2JNH 4.3%
B0DHXSJC7B 4.3%
Others 32.9%
#1
NeilMed NeilCleanse Piercing Aftercare, Fine Mist, 6.3 Fluid Ounce

B00TZUJW6O

NeilMed NeilCleanse Piercing Aftercare, Fine Mist, 6.3 Fluid Ounce

$15.99· 4.8·40.9K reviews
Monthly Sales

50K

▲ 0.0%

vs. prior month

Revenue

$825K

latest month

Monthly Trend

12-month trend

#2
Piercing Aftercare Spray | Ear Piercing Cleaner | Sterile Saline Spray 8oz | Saline Solution for Piercings; Aftercare of Pierced Ear, Septum, Belly, Nose, Body; Pierce Cleaner Salt Mist Bump Solution

B0GL9N25JQ

Piercing Aftercare Spray | Ear Piercing Cleaner | Sterile Saline Spray 8oz | Saline Solution for Piercings; Aftercare of Pierced Ear, Septum, Belly, Nose, Body; Pierce Cleaner Salt Mist Bump Solution

$7.99· 4.7·591 reviews
Monthly Sales

9K

▲ 80.0%

vs. prior month

Revenue

$78.8K

latest month

Monthly Trend

12-month trend

#3
GEMQUEEN Piercing Ball Grabber Tool, 14-20G Taper for Changing Jewelry | Surgical Steel Flat Back Earrings Threader Tool Insertion Pin, Body Piercing Kit for Ear Rook Conch Nose Lip Jewelry Removal

B0DY1MMC7K

GEMQUEEN Piercing Ball Grabber Tool, 14-20G Taper for Changing Jewelry | Surgical Steel Flat Back Earrings Threader Tool Insertion Pin, Body Piercing Kit for Ear Rook Conch Nose Lip Jewelry Removal

$5.99· 4.1·1.3K reviews
Monthly Sales

9K

▲ 28.6%

vs. prior month

Revenue

$53.9K

latest month

Monthly Trend

12-month trend

#4
Gabry&jwl 316L Surgical Stainless Steel Huggie Hoop Earrings 6mm 8mm 10mm 11mm 12mm 14mm Hypoallergenic Earrings Hoop Cartilage Helix Lobes Hinged Sleeper Earrings For Men Women

B0974Z2JNH

Gabry&jwl 316L Surgical Stainless Steel Huggie Hoop Earrings 6mm 8mm 10mm 11mm 12mm 14mm Hypoallergenic Earrings Hoop Cartilage Helix Lobes Hinged Sleeper Earrings For Men Women

$12.99· 4.4·21.7K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$57.6K

latest month

Monthly Trend

12-month trend

#5
Rayyl Body Piercing Kit - 43Pcs Professional Piercing Tool Kit with 12G 14G 16G 18G 20G Piercing Needles, Clamps for Ear Nose Belly Button Lip Tongue - Body Piercing Kit Piercing Supplies

B0DHXSJC7B

Rayyl Body Piercing Kit - 43Pcs Professional Piercing Tool Kit with 12G 14G 16G 18G 20G Piercing Needles, Clamps for Ear Nose Belly Button Lip Tongue - Body Piercing Kit Piercing Supplies

$8.99· 4.6·930 reviews
Monthly Sales

5K

▲ 66.7%

vs. prior month

Revenue

$45K

latest month

Monthly Trend

12-month trend

#6
HQLA 4Pairs/Pcs 18G Surgical Steel Hinged Clicker Segment Nose Rings Hoop Helix Cartilage Daith Tragus Sleeper Earrings Body Piercing for Women Men 6mm 8mm 10mm 12mm

B08HHXMS7Z

HQLA 4Pairs/Pcs 18G Surgical Steel Hinged Clicker Segment Nose Rings Hoop Helix Cartilage Daith Tragus Sleeper Earrings Body Piercing for Women Men 6mm 8mm 10mm 12mm

$9.99· 4.3·4.7K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$20K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Septum Piercing Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Iaerlllt is the best-performing septum piercing brand in July 2026, moving 50,000 units across 1 ASIN for 56.8% of Top 10 volume. Aquia follows with 9,000 units (10.2%), ahead of GEMQUEEN on 9,000 units (10.2%).

With 10 brands splitting the Top 10 and 77.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.99 to $15.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

56.8%
10.2%
10.2%
22.7%
Iaerlllt
Aquia
GEMQUEEN
Other brands
1

Iaerlllt

1 ASIN in Top 10

56.8%

Units

50K

Revenue

$825K

Avg. price

$15.99

  • NeilMed NeilCleanse Piercing Aftercare, Fine Mist, 6.3 Fluid Ounce

    B00TZUJW6O

    $15.99·4.8·40.9K revs

    NeilMed NeilCleanse Piercing Aftercare, Fine Mist, 6.3 Fluid Ounce

    Units sold50K
2

Aquia

1 ASIN in Top 10

10.2%

Units

9K

Revenue

$78.8K

Avg. price

$7.99

  • Piercing Aftercare Spray | Ear Piercing Cleaner | Sterile Saline Spray 8oz | Saline Solution for Piercings; Aftercare of Pierced Ear, Septum, Belly, Nose, Body; Pierce Cleaner Salt Mist Bump Solution

    B0GL9N25JQ

    $7.99·4.7·591 revs

    Piercing Aftercare Spray | Ear Piercing Cleaner | Sterile Saline Spray 8oz | Saline Solution for Piercings; Aftercare of Pierced Ear, Septum, Belly, Nose, Body; Pierce Cleaner Salt Mist Bump Solution

    Units sold9K
3

GEMQUEEN

1 ASIN in Top 10

10.2%

Units

9K

Revenue

$53.9K

Avg. price

$5.99

  • GEMQUEEN Piercing Ball Grabber Tool, 14-20G Taper for Changing Jewelry | Surgical Steel Flat Back Earrings Threader Tool Insertion Pin, Body Piercing Kit for Ear Rook Conch Nose Lip Jewelry Removal

    B0DY1MMC7K

    $5.99·4.1·1.3K revs

    GEMQUEEN Piercing Ball Grabber Tool, 14-20G Taper for Changing Jewelry | Surgical Steel Flat Back Earrings Threader Tool Insertion Pin, Body Piercing Kit for Ear Rook Conch Nose Lip Jewelry Removal

    Units sold9K

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