Sensory Bin Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Sensory Bin sales on Amazon US totaled 174,200 units in July 2026 (▲ 1.7% vs. the prior month), generating an estimated $2,569,559 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.6% of unit volume and 63.5% of revenue, while a typical listing is priced at $22.08. The keyword itself pulled 47,705 Amazon queries over the same period (▲ 14.9% MoM).

Zooming out to the 12-month window ending July 2026, the sensory bin Top 50 moved 2,223,350 units and $33,827,550 in cumulative sales — an average of 185,279 units and $2,818,962 per month. Monthly throughput topped out at 380,250 units in December 2025 and dipped to 84,550 in May 2026, leaving the latest reading 8.9% lower than August 2025.

2.2MTotal units sold · Last 12 months
$33.8MTotal revenue · Last 12 months
47.7K▲ 14.9% MoM
Monthly search volume
$22.08Avg. price · July 2026

Sensory Bin Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales191.3K
Revenue$2.7M

2025/09

Sales159.6K
Revenue$2.4M

2025/10

Sales163.8K
Revenue$2.5M

2025/11

Sales305.9K
Revenue$4.7M

2025/12

Sales380.3K
Revenue$5.8M

2026/01

Sales120.8K
Revenue$1.9M

2026/02

Sales148.8K
Revenue$2.2M

2026/03

Sales170.8K
Revenue$2.6M

2026/04

Sales152K
Revenue$2.4M

2026/05

Sales84.5K
Revenue$1.3M

2026/06

Sales171.3K
Revenue$2.8M
174.2K

2026/07

Sales174.2K
Revenue$2.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

174.2K

▲ 1.7% MoM

Monthly Revenue 2026/07

$2.6M

▼ 6.6% MoM

Top 10 Market Share 2026/07

74.6%

See the Top 10 ASINs driving 74.6% of sales

Sensory Bin Market Share & Sales Concentration on Amazon US — July 2026

The most-sold sensory bin listing on Amazon US in July 2026 is ASIN B00JM5GW10 (Brand: Play-Doh), which sold 50,000 units at $7.99 apiece — equal to 28.7% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.

The Top 10 ASINs account for 130,000 units and $1,632,410 in July 2026 — 74.6% of unit volume and 63.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Sensory Bin' on Amazon

July 2026
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74.6% Volume Share 130K units sold
63.5% Revenue Share $1.6M estimated
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Top 5 Volume Share breakdown

B00JM5GW10 28.7%
B0DG2VRFV7 17.2%
B0CGHC2BSR 5.2%
B08FCRF2Q3 4.6%
B0CP4BSFB9 4.0%
Others 40.3%
#1
Play Doh Modeling Compound 10-Pack Case of Assorted Colors, Non-Toxic 2 oz. Cans, Back to School Gifts, Prizes, & Party Favors, Preschool Toys for Kids, Ages 2+ (Amazon Exclusive)

B00JM5GW10

Play Doh Modeling Compound 10-Pack Case of Assorted Colors, Non-Toxic 2 oz. Cans, Back to School Gifts, Prizes, & Party Favors, Preschool Toys for Kids, Ages 2+ (Amazon Exclusive)

$7.99· 4.7·69K reviews
Monthly Sales

50K

▲ 66.7%

vs. prior month

Revenue

$399.5K

latest month

Monthly Trend

12-month trend

#2
30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

B0DG2VRFV7

30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

$8.99· 4.6·4.7K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$261.9K

latest month

Monthly Trend

12-month trend

#3
80 Pcs Party Favors for Kids 4-8, Kawaii Squishies Mochi Squishy Toys Bulk | Fidget Sensory Toys Birthday Gifts for Boys Girls, Easter Egg Fillers Treasure Box Toys Classroom Prizes Goodie Bag Stuffers

B0CGHC2BSR

80 Pcs Party Favors for Kids 4-8, Kawaii Squishies Mochi Squishy Toys Bulk | Fidget Sensory Toys Birthday Gifts for Boys Girls, Easter Egg Fillers Treasure Box Toys Classroom Prizes Goodie Bag Stuffers

$16.99· 4.6·4K reviews
Monthly Sales

9K

▲ 0.0%

vs. prior month

Revenue

$140.4K

latest month

Monthly Trend

12-month trend

#4
Kinetic Sand Scents Ice Cream Treats, Moldable Sand Sensory Toys, Ages 3+ | Swirl Strawberry, Chocolate & Vanilla Scented Play Sand Ice Cream Cones, 3 Colors & 6 Tools, Birthday Gifts for Kids

B08FCRF2Q3

Kinetic Sand Scents Ice Cream Treats, Moldable Sand Sensory Toys, Ages 3+ | Swirl Strawberry, Chocolate & Vanilla Scented Play Sand Ice Cream Cones, 3 Colors & 6 Tools, Birthday Gifts for Kids

$12.69· 4.7·18.5K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$79.9K

latest month

Monthly Trend

12-month trend

#5
Jelly Blox Creative Kit | Includes 20 Blocks | Toddler & Preschool | Building Blocks Kids Can Squeeze, Stretch, Squish | MESH ACCREDITED | Safety Tested & Ouch-Free | Sensory Play Toy Ages 2+

B0CP4BSFB9

Jelly Blox Creative Kit | Includes 20 Blocks | Toddler & Preschool | Building Blocks Kids Can Squeeze, Stretch, Squish | MESH ACCREDITED | Safety Tested & Ouch-Free | Sensory Play Toy Ages 2+

$16.99· 4.7·2.4K reviews
Monthly Sales

7K

▲ 16.7%

vs. prior month

Revenue

$118.9K

latest month

Monthly Trend

12-month trend

#6
Vtopmart 4 Pack 6 Qt Plastic Storage Bins with Lids, Clear Sensory Bins | Stackable Containers for Organizing School & Office Supplies, Arts & Crafts Organizers and Storage for Home, Craft Room

B0DQGQ9Z4X

Vtopmart 4 Pack 6 Qt Plastic Storage Bins with Lids, Clear Sensory Bins | Stackable Containers for Organizing School & Office Supplies, Arts & Crafts Organizers and Storage for Home, Craft Room

$29.99· 4.6·1.2K reviews
Monthly Sales

6K

▲ 0.0%

vs. prior month

Revenue

$161.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Sensory Bin Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Play-Doh is the best-performing sensory bin brand in July 2026, moving 50,000 units across 1 ASIN for 38.5% of Top 10 volume. Mantyplay follows with 30,000 units (23.1%), ahead of SquishiQ on 9,000 units (6.9%).

With 10 brands splitting the Top 10 and 68.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $16.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

38.5%
23.1%
31.5%
Play-Doh
Mantyplay
SquishiQ
Other brands
1

Play-Doh

1 ASIN in Top 10

38.5%

Units

50K

Revenue

$399.5K

Avg. price

$7.99

  • Play Doh Modeling Compound 10-Pack Case of Assorted Colors, Non-Toxic 2 oz. Cans, Back to School Gifts, Prizes, & Party Favors, Preschool Toys for Kids, Ages 2+ (Amazon Exclusive)

    B00JM5GW10

    $7.99·4.7·69K revs

    Play Doh Modeling Compound 10-Pack Case of Assorted Colors, Non-Toxic 2 oz. Cans, Back to School Gifts, Prizes, & Party Favors, Preschool Toys for Kids, Ages 2+ (Amazon Exclusive)

    Units sold50K
2

Mantyplay

1 ASIN in Top 10

23.1%

Units

30K

Revenue

$261.9K

Avg. price

$8.99

  • 30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

    B0DG2VRFV7

    $8.99·4.6·4.7K revs

    30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

    Units sold30K
3

SquishiQ

1 ASIN in Top 10

6.9%

Units

9K

Revenue

$140.4K

Avg. price

$16.99

  • 80 Pcs Party Favors for Kids 4-8, Kawaii Squishies Mochi Squishy Toys Bulk | Fidget Sensory Toys Birthday Gifts for Boys Girls, Easter Egg Fillers Treasure Box Toys Classroom Prizes Goodie Bag Stuffers

    B0CGHC2BSR

    $16.99·4.6·4K revs

    80 Pcs Party Favors for Kids 4-8, Kawaii Squishies Mochi Squishy Toys Bulk | Fidget Sensory Toys Birthday Gifts for Boys Girls, Easter Egg Fillers Treasure Box Toys Classroom Prizes Goodie Bag Stuffers

    Units sold9K

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