Scuba Gear Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Scuba Gear sales on Amazon US totaled 102,900 units in July 2026 (▲ 13.0% vs. the prior month), generating an estimated $1,853,884 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.9% of unit volume and 60.4% of revenue, while a typical listing is priced at $23.01. The keyword itself pulled 5,912 Amazon queries over the same period (▼ 43.5% MoM).
Zooming out to the 12-month window ending July 2026, the scuba gear Top 50 moved 671,350 units and $11,571,612 in cumulative sales — an average of 55,946 units and $964,301 per month. Monthly throughput topped out at 102,900 units in July 2026 and dipped to 32,200 in May 2026, leaving the latest reading 35.7% higher than August 2025.
Scuba Gear Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
102.9K
▲ 13.0% MoM
Monthly Revenue 2026/07
$1.9M
▲ 17.7% MoM
Top 10 Market Share 2026/07
70.9%
Scuba Gear Market Share & Sales Concentration on Amazon US — July 2026
The most-sold scuba gear listing on Amazon US in July 2026 is ASIN B09ZTRP3SH, which sold 20,000 units at $8.48 apiece — equal to 19.4% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 73,000 units and $1,120,460 in July 2026 — 70.9% of unit volume and 60.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Scuba Gear' on Amazon
July 2026
Is 70.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09ZTRP3SH
Swimming Ear Plugs for Adults,3 Pairs Waterproof Reusable Silicone Swim Earplugs for Swimming Surfing Snorkeling Showering and Water Pool,Beach,Ocean (Adults & Teens 14+)
20K
▲ 0.0%vs. prior month
$188K
latest month
12-month trend
B07RNNMZW3
LuxoGear Emergency Whistles with Lanyard Safety Whistle Survival Shrill Loud Blast for Kayak Life Vest Jacket Boating Fishing Boat Camping Hiking Hunting Rescue Signaling Kids Lifeguard Plastic 2 Pack
10K
▲ 0.0%vs. prior month
$79.9K
latest month
12-month trend
B0D8T1X73S
Aegend Snorkeling Gear for Adult Kid - Anti-Fog Mask with Top Dry Valve | Panoramic View Anti-Leak Snorkel Set with Travel Mesh Bag for Snorkeling, Scuba Diving, Freediving & Swimming
10K
▲ 11.1%vs. prior month
$277K
latest month
12-month trend
B07TC5RZLL
AiRunTech Waterproof Fanny Pack,Phone Pouch Dry Bag for Passport Wallet Purse,Floating Waterproof Bags for Travel Beach Swimming Kayaking Boating Cruise Accessories
7K
▲ 0.0%vs. prior month
$101.3K
latest month
12-month trend
B0C87Y4PFP
STREAM 2 SEA Reef Safe Anti-Fog Spray for Swim Goggles, Snorkel, Scuba & Ski Masks – Defogger for Diving, Snorkeling – 2Fl Oz
7K
▲ 16.7%vs. prior month
$95.1K
latest month
12-month trend
B0BZH852G3
UNBREAKcable Waterproof Phone Pouch 2 Pack, Floating Waterproof Phone Case | IPX8 Dry Bag for Beach Cruise Travel Essentials，Fits for iPhone 17 16 Pro Max，Galaxy S26/25，Up to 7in，Touchscreen，Lanyard
5K
▲ 66.7%vs. prior month
$106.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Scuba Gear Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
LuxoGear is the best-performing scuba gear brand in July 2026, moving 10,000 units across 1 ASIN for 18.9% of Top 10 volume. Aegend follows with 10,000 units (18.9%), ahead of AiRunTech on 7,000 units (13.2%).
Volume is spread across 9 brands, with the top three holding 50.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $26.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
LuxoGear
1 ASIN in Top 10
18.9%
Units
10K
Revenue
$79.9K
Avg. price
$7.99
B07RNNMZW3
$7.99·★4.6·13.3K revsLuxoGear Emergency Whistles with Lanyard Safety Whistle Survival Shrill Loud Blast for Kayak Life Vest Jacket Boating Fishing Boat Camping Hiking Hunting Rescue Signaling Kids Lifeguard Plastic 2 Pack
Units sold10K
Aegend
1 ASIN in Top 10
18.9%
Units
10K
Revenue
$277K
Avg. price
$26.99
B0D8T1X73S
$26.99·★4.2·1.7K revsAegend Snorkeling Gear for Adult Kid - Anti-Fog Mask with Top Dry Valve | Panoramic View Anti-Leak Snorkel Set with Travel Mesh Bag for Snorkeling, Scuba Diving, Freediving & Swimming
Units sold10K
AiRunTech
1 ASIN in Top 10
13.2%
Units
7K
Revenue
$101.3K
Avg. price
$11.96
B07TC5RZLL
$11.96·★4.5·17.6K revsAiRunTech Waterproof Fanny Pack,Phone Pouch Dry Bag for Passport Wallet Purse,Floating Waterproof Bags for Travel Beach Swimming Kayaking Boating Cruise Accessories
Units sold7K
Trending Scuba Gear Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0F29CCRD1 leads positive momentum with ▲ 900.0% MoM growth on 1K units, with B0F2FH5DDW close behind at ▲ 300.0% MoM on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F29CCRD1
Snorkeling Gear for Adults, Snorkel Set Scuba Diving mask Dry-Top, Adult Swimming Goggles w/Nose Cover, HD Tempered Glass Panoramic Anti-Leak Anti-Fog, Travel Snorkeling Packages
Price
$18.27
Rating
4.2
Reviews
322
Latest month sales
B0F2FH5DDW
Snorkeling Gear for Adults, Dry Snorkel, Mask Set Adult, Diving Scuba Mask, Scuba Gear, Swimming Goggles with Nose Cover, Swim Freediving Tempered Glass Panoramic View Travel Packages
Price
$23.74
Rating
4.5
Reviews
229
Latest month sales
B071WRCMBM
Athletico Scuba Diving Bag - XL Mesh Travel Backpack for Scuba Diving and Snorkeling Gear & Equipment - Dry Bag Holds Mask, Fins, Snorkel, and More
Unlock to view ASIN details and product titles
Price
$39.99
Rating
4.7
Reviews
1.3K
Latest month sales
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