Sasquatch Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sasquatch sales on Amazon US totaled 22,900 units in July 2026 (▼ 18.1% vs. the prior month), generating an estimated $591,025 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 91.3% of unit volume and 93.9% of revenue, while a typical listing is priced at $18.20. The keyword itself pulled 9,778 Amazon queries over the same period (▼ 19.8% MoM).
Zooming out to the 12-month window ending July 2026, the sasquatch Top 50 moved 318,350 units and $8,381,745 in cumulative sales — an average of 26,529 units and $698,479 per month. Monthly throughput topped out at 59,000 units in December 2025 and dipped to 10,750 in May 2026, leaving the latest reading 13.6% lower than August 2025.
Sasquatch Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
22.9K
▼ 18.1% MoM
Monthly Revenue 2026/07
$591K
▼ 20.2% MoM
Top 10 Market Share 2026/07
91.3%
Sasquatch Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sasquatch listing on Amazon US in July 2026 is ASIN B09YK5F5NC (Brand: Dr. Squatch), which sold 7,000 units at $32.91 apiece — equal to 30.6% of every unit tracked in this report and 40% ahead of the No. 2 listing.
The Top 10 ASINs account for 20,900 units and $554,813 in July 2026 — 91.3% of unit volume and 93.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sasquatch' on Amazon
July 2026









Is 91.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B09YK5F5NC
Dr. Squatch Natural Men’s Deodorant – Aluminum Free Natural Deodorant Men with Charcoal & Postbiotics for 72-Hour Odor Protection – Fresh Falls, 2.65oz Stick (3-Pack)
7K
▼ 12.5%vs. prior month
$232.1K
latest month
12-month trend

B09YJXC1WJ
Dr. Squatch Natural Men’s Bar Soap - Cold Process Body Soap Bar with Natural Oils - Gifts for Men - Birchwood Breeze, Fresh Falls & Wood Barrel Bourbon (5 oz, 3-Pack)
5K
▼ 16.7%vs. prior month
$107.3K
latest month
12-month trend

B08X6H7NQC
Dr. Squatch Men's Natural Shampoo and Conditioner Set – Sulfate & Paraben Free Natural Shampoo and Conditioner for Men – Scalp Nourishing Formula – Fresh Falls (11 fl oz, 2-Pack)
5K
▼ 16.7%vs. prior month
$128.8K
latest month
12-month trend

B08TWFRWC8
Dr. Squatch Natural Men’s Deodorant – Aluminum Free Natural Deodorant Men with Charcoal & Postbiotics for 72-Hour Odor Protection – Alpine Sage + Fresh Falls, 2.65oz Stick (2-Pack)
2K
▲ 100.0%vs. prior month
$50.1K
latest month
12-month trend

B09LRJVVKS
LARIX Trucker Hat Men - Snapback Cap with Breatheable Mesh Back, Hats for men, Mens Hat, Mens Trucker Hats
500
▼ 44.4%vs. prior month
$16.8K
latest month
12-month trend

B0GYG3WT3L
Nalgene 32 oz Wide Mouth Water Bottle
500
▲ 900.0%vs. prior month
$9.2K
latest month
12-month trend
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Best Sasquatch Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr. Squatch is the best-performing sasquatch brand in July 2026, moving 19,000 units across 4 ASINs for 90.9% of Top 10 volume. LARIX GEAR follows with 500 units (2.4%), ahead of Nalgene on 500 units (2.4%).
With 7 brands splitting the Top 10 and 95.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $18.99 to $26.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr. Squatch
4 ASINs in Top 10
90.9%
Units
19K
Revenue
$518.3K
Avg. price
$26.39

B09YK5F5NC
$32.91·★4.4·6.2K revsDr. Squatch Natural Men’s Deodorant – Aluminum Free Natural Deodorant Men with Charcoal & Postbiotics for 72-Hour Odor Protection – Fresh Falls, 2.65oz Stick (3-Pack)
Units sold7K
B09YJXC1WJ
$20.94·★4.5·87.7K revsDr. Squatch Natural Men’s Bar Soap - Cold Process Body Soap Bar with Natural Oils - Gifts for Men - Birchwood Breeze, Fresh Falls & Wood Barrel Bourbon (5 oz, 3-Pack)
Units sold5K
B08X6H7NQC
$25.76·★4.5·11.3K revsDr. Squatch Men's Natural Shampoo and Conditioner Set – Sulfate & Paraben Free Natural Shampoo and Conditioner for Men – Scalp Nourishing Formula – Fresh Falls (11 fl oz, 2-Pack)
Units sold5K
B08TWFRWC8
$25.95·★4.3·24.6K revsDr. Squatch Natural Men’s Deodorant – Aluminum Free Natural Deodorant Men with Charcoal & Postbiotics for 72-Hour Odor Protection – Alpine Sage + Fresh Falls, 2.65oz Stick (2-Pack)
Units sold2K
LARIX GEAR
1 ASIN in Top 10
2.4%
Units
500
Revenue
$16.8K
Avg. price
$26.99

B09LRJVVKS
$26.99·★4.7·4.1K revsLARIX Trucker Hat Men - Snapback Cap with Breatheable Mesh Back, Hats for men, Mens Hat, Mens Trucker Hats
Units sold500
Nalgene
1 ASIN in Top 10
2.4%
Units
500
Revenue
$9.2K
Avg. price
$18.99

B0GYG3WT3L
$18.99·★4.8·25.6K revsNalgene 32 oz Wide Mouth Water Bottle
Units sold500
Trending Sasquatch Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0GYG3WT3L booked 500 units at $18.99, with ▲ 900.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0GYG3WT3L
Nalgene 32 oz Wide Mouth Water Bottle
Price
$18.99
Rating
4.8
Reviews
25.6K
Latest month sales

B0H16ZJK32
Bigfoot Blowing Wishes Dandelion Vintage Sasquatch Art T-Shirt
Price
$15.17
Rating
4.2
Reviews
17
Latest month sales

B075X3T99V
Archie McPhee Emergency Bigfoot Sound Maker, 4 Sasquatch Noises Prank Toy | Handheld 3.5-inch Cryptid Noisemaker for Camping Hikes and Pranks; Features Authentic Howl, Snort, Roar, and Groan Sounds.
Unlock to view ASIN details and product titles
Price
$11.68
Rating
4.3
Reviews
2.7K
Latest month sales
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