S Hook Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
S Hook sales on Amazon US totaled 87,200 units in July 2026 (▼ 5.3% vs. the prior month), generating an estimated $634,234 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.5% of unit volume and 58.6% of revenue, while a typical listing is priced at $8.79. The keyword itself pulled 20,345 Amazon queries over the same period (▲ 17.5% MoM).
Zooming out to the 12-month window ending July 2026, the s hook Top 50 moved 820,700 units and $6,108,089 in cumulative sales — an average of 68,392 units and $509,007 per month. Monthly throughput topped out at 92,100 units in June 2026 and dipped to 51,050 in February 2026, leaving the latest reading 19.1% higher than August 2025.
S Hook Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
87.2K
▼ 5.3% MoM
Monthly Revenue 2026/07
$634.2K
▼ 4.9% MoM
Top 10 Market Share 2026/07
66.5%
S Hook Market Share & Sales Concentration on Amazon US — July 2026
The most-sold s hook listing on Amazon US in July 2026 is ASIN B0B99VKV8P (Brand: FYY), which sold 10,000 units at $5.99 apiece — equal to 11.5% of every unit tracked in this report.
The Top 10 ASINs account for 58,000 units and $371,790 in July 2026 — 66.5% of unit volume and 58.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'S Hook' on Amazon
July 2026
Is 66.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0B99VKV8P
FYY Over the Door Hooks, Single-Hanger 4 Pack, Fits Doors 1 3/8" White | Heavy Duty Metal, Hold 20lbs, Rubber-Coated, No-Drilling, for Bathroom Dorm, Hanging Towels Clothes Hats Bags Coats Wreaths
10K
▲ 0.0%vs. prior month
$59.9K
latest month
12-month trend
B0C7NM1X7G
Mars-Rock Single Over Door Steel Hooks 4 Pack Fit 1-3/8" Door 5.5" White | Plastic Coated Rubber Feel Towel Rack Robe Coat Shoe Wreath Hanger No Damage No Scratch for Bathroom Heavy Duty Thin Top
10K
▲ 0.0%vs. prior month
$39.9K
latest month
12-month trend
B0B292YHZY
Small Carabiner Clip Hooks, 10pcs 1.57 inch Carabiners Heavy Duty, 304 Stainless Steel Spring Snap Hook Fits Camping Hiking, Metal Clips for Rope Chain Keychain Keys Rings
10K
▲ 0.0%vs. prior month
$61.7K
latest month
12-month trend
B0D25T8782
Navona 12 Pcs S Hooks for Hanging Heavy Duty, Metal S Hook with Safety Buckle | 3.5-inch S Hook for Hanging Plants, Suitable for 0.5 inch Rods, Purse Hooks, Perfect for Closet, Kitchen, Pot, Pan, Bags
6K
▼ 14.3%vs. prior month
$34.6K
latest month
12-month trend
B0BGR4RP5V
3 Inch Vinyl Coated S Hook,S Hooks for Hanging Plants ,10 Pack Non Slip Heavy Duty S Hooks ,Small Rubber Coated Steel Metal Black Closet S Hook for Hanging Jeans Plants Jewelry Pot Pan Cups Towels
6K
▲ 0.0%vs. prior month
$47.9K
latest month
12-month trend
B01N0DDKL7
20 Pack 3.4" S Shaped Hooks Stainless Steel Metal Hangers Hanging Hooks for Kitchen, Work Shop, Bathroom, Garden
4K
▲ 33.3%vs. prior month
$29.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best S Hook Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
FYY is the best-performing s hook brand in July 2026, moving 10,000 units across 1 ASIN for 17.2% of Top 10 volume. Mars-Rock follows with 10,000 units (17.2%), ahead of KINLINK on 10,000 units (17.2%).
Volume is spread across 8 brands, with the top three holding 51.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.49 to $6.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
FYY
1 ASIN in Top 10
17.2%
Units
10K
Revenue
$59.9K
Avg. price
$5.99
B0B99VKV8P
$5.99·★4.7·11.6K revsFYY Over the Door Hooks, Single-Hanger 4 Pack, Fits Doors 1 3/8" White | Heavy Duty Metal, Hold 20lbs, Rubber-Coated, No-Drilling, for Bathroom Dorm, Hanging Towels Clothes Hats Bags Coats Wreaths
Units sold10K
Mars-Rock
1 ASIN in Top 10
17.2%
Units
10K
Revenue
$39.9K
Avg. price
$5.49
B0C7NM1X7G
$5.49·★4.6·5.5K revsMars-Rock Single Over Door Steel Hooks 4 Pack Fit 1-3/8" Door 5.5" White | Plastic Coated Rubber Feel Towel Rack Robe Coat Shoe Wreath Hanger No Damage No Scratch for Bathroom Heavy Duty Thin Top
Units sold10K
KINLINK
1 ASIN in Top 10
17.2%
Units
10K
Revenue
$61.7K
Avg. price
$6.49
B0B292YHZY
$6.49·★4.6·2.6K revsSmall Carabiner Clip Hooks, 10pcs 1.57 inch Carabiners Heavy Duty, 304 Stainless Steel Spring Snap Hook Fits Camping Hiking, Metal Clips for Rope Chain Keychain Keys Rings
Units sold10K
Trending S Hook Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07D5BM1ZH booked 2K units at $8.99, with ▲ 0.0% MoM change. On the growth side, B08HVGGR8T leads positive momentum with ▲ 100.0% MoM growth on 1K units, with B0GWM1Q2ZM close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07D5BM1ZH
ESFUN ESFUN 30 Pack 3.7 inch Length S Hooks Black Steel S Shaped Hooks for Hanging Jeans Pans Pots Plants Bags Towels Kitchen Closet Hooks Hanger, Fit the Rod Dia Less Than 1.2 inches
Price
$8.99
Rating
4.7
Reviews
8.2K
Latest month sales
B08HVGGR8T
YANGQIHOME 6 Pieces, Brass S Shaped Hooks, Gold Coat Clothes Towel Hangers, Kitchen Pots Pans Coffee Cups Rack Hooks
Price
$13.99
Rating
4.8
Reviews
685
Latest month sales
B0GWM1Q2ZM
S Hooks for Hanging, Heavy Duty Black Steel S Hooks, 30 Pack, 2.4" | Perfect for pot racks, closet rods, wire shelves and kitchen storage. Hang cookware, mugs, towels, plants and tools with ease
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.6
Reviews
48
Latest month sales
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