Rubber Tote Bag Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Rubber Tote Bag sales on Amazon US totaled 38,550 units in July 2026 (▼ 15.5% vs. the prior month), generating an estimated $1,018,586 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.0% of unit volume and 56.0% of revenue, while a typical listing is priced at $35.70. The keyword itself pulled 9,965 Amazon queries over the same period (▼ 52.8% MoM).

Zooming out to the 12-month window ending July 2026, the rubber tote bag Top 50 moved 309,700 units and $7,821,358 in cumulative sales — an average of 25,808 units and $651,780 per month. Monthly throughput topped out at 45,600 units in June 2026 and dipped to 12,400 in October 2025, leaving the latest reading 20.5% higher than August 2025.

309.7KTotal units sold · Last 12 months
$7.8MTotal revenue · Last 12 months
10K▼ 52.8% MoM
Monthly search volume
$35.70Avg. price · July 2026

Rubber Tote Bag Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales32K
Revenue$689.1K

2025/09

Sales16.6K
Revenue$380.2K

2025/10

Sales12.4K
Revenue$284K

2025/11

Sales21.6K
Revenue$760.7K

2025/12

Sales23.7K
Revenue$738.5K

2026/01

Sales18K
Revenue$358.2K

2026/02

Sales17.5K
Revenue$381.5K

2026/03

Sales31.9K
Revenue$745.4K

2026/04

Sales29.7K
Revenue$697.9K

2026/05

Sales22.3K
Revenue$646.3K

2026/06

Sales45.6K
Revenue$1.1M
38.5K

2026/07

Sales38.5K
Revenue$1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

38.5K

▼ 15.5% MoM

Monthly Revenue 2026/07

$1M

▼ 9.1% MoM

Top 10 Market Share 2026/07

70.0%

See the Top 10 ASINs driving 70.0% of sales

Rubber Tote Bag Market Share & Sales Concentration on Amazon US — July 2026

The most-sold rubber tote bag listing on Amazon US in July 2026 is ASIN B0CPYFXYLF (Brand: Fammart), which sold 10,000 units at $9.99 apiece — equal to 25.9% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 27,000 units and $570,780 in July 2026 — 70.0% of unit volume and 56.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Rubber Tote Bag' on Amazon

July 2026
ASINSIGHT Logo
70.0% Volume Share 27K units sold
56.0% Revenue Share $570.8K estimated
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Top 5 Volume Share breakdown

B0CPYFXYLF 25.9%
B09QBZY38F 13.0%
B09WMC6HJL 10.4%
B0DWRTWKPF 5.2%
B07W84D6PM 2.6%
Others 42.9%
#1
Fammart Mesh Beach Bag for Women, Large Beach Toy Pool Bag with Zipper Pocket, SandProof Cruise Essentials 2026 Family Travel

B0CPYFXYLF

Fammart Mesh Beach Bag for Women, Large Beach Toy Pool Bag with Zipper Pocket, SandProof Cruise Essentials 2026 Family Travel

$9.99· 4.7·2.2K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$99.9K

latest month

Monthly Trend

12-month trend

#2
Becokan Beach Bags for Women Large Waterproof Beach Tote Bag Zipper Beach Bags Waterproof Sandproof Swim Pool Bag Large Tote

B09QBZY38F

Becokan Beach Bags for Women Large Waterproof Beach Tote Bag Zipper Beach Bags Waterproof Sandproof Swim Pool Bag Large Tote

$14.99· 4.7·4.8K reviews
Monthly Sales

5K

▼ 28.6%

vs. prior month

Revenue

$72.5K

latest month

Monthly Trend

12-month trend

#3
SRISE Mesh Beach Bag - Large Beach Tote Bag for Family Beach Bag for Toys & Vacation Essentials

B09WMC6HJL

SRISE Mesh Beach Bag - Large Beach Tote Bag for Family Beach Bag for Toys & Vacation Essentials

$8.54· 4.8·3.4K reviews
Monthly Sales

4K

▼ 42.9%

vs. prior month

Revenue

$35.4K

latest month

Monthly Trend

12-month trend

#4
BOGG BAG Original Large Tote – 19” x 14” x 9” – Essential Bags for Beach, Pool, Boat, Sports, Tailgating, Cruise

B0DWRTWKPF

BOGG BAG Original Large Tote – 19” x 14” x 9” – Essential Bags for Beach, Pool, Boat, Sports, Tailgating, Cruise

$90.00· 4.7·2.4K reviews
Monthly Sales

2K

▲ 122.2%

vs. prior month

Revenue

$180K

latest month

Monthly Trend

12-month trend

#5
NERUB 10 Pack Reusable Reinforced Handle Grocery Bags - Heavy Duty Large Shopping Totes with Thick Plastic Bottom can hold 40 lbs

B07W84D6PM

NERUB 10 Pack Reusable Reinforced Handle Grocery Bags - Heavy Duty Large Shopping Totes with Thick Plastic Bottom can hold 40 lbs

$19.99· 4.7·6.1K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$20K

latest month

Monthly Trend

12-month trend

#6
WISELIFE Reusable Grocery Bags 3 Pack, Foldable & Water Resistant Shopping Bags | Large Grocery Tote Bag Water Resistant Shopping Bags Foldable Grocery Bag for Clothes,Shoes and Picnic

B082XR8HVB

WISELIFE Reusable Grocery Bags 3 Pack, Foldable & Water Resistant Shopping Bags | Large Grocery Tote Bag Water Resistant Shopping Bags Foldable Grocery Bag for Clothes,Shoes and Picnic

$16.99· 4.6·9.9K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$16.1K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Rubber Tote Bag Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Fammart is the best-performing rubber tote bag brand in July 2026, moving 10,000 units across 1 ASIN for 37.0% of Top 10 volume. Becokan follows with 5,000 units (18.5%), ahead of SRISE on 4,000 units (14.8%).

With 8 brands splitting the Top 10 and 70.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.54 to $14.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

37.0%
18.5%
14.8%
29.6%
Fammart
Becokan
SRISE
Other brands
1

Fammart

1 ASIN in Top 10

37.0%

Units

10K

Revenue

$99.9K

Avg. price

$9.99

  • Fammart Mesh Beach Bag for Women, Large Beach Toy Pool Bag with Zipper Pocket, SandProof Cruise Essentials 2026 Family Travel

    B0CPYFXYLF

    $9.99·4.7·2.2K revs

    Fammart Mesh Beach Bag for Women, Large Beach Toy Pool Bag with Zipper Pocket, SandProof Cruise Essentials 2026 Family Travel

    Units sold10K
2

Becokan

1 ASIN in Top 10

18.5%

Units

5K

Revenue

$72.5K

Avg. price

$14.99

  • Becokan Beach Bags for Women Large Waterproof Beach Tote Bag Zipper Beach Bags Waterproof Sandproof Swim Pool Bag Large Tote

    B09QBZY38F

    $14.99·4.7·4.8K revs

    Becokan Beach Bags for Women Large Waterproof Beach Tote Bag Zipper Beach Bags Waterproof Sandproof Swim Pool Bag Large Tote

    Units sold5K
3

SRISE

1 ASIN in Top 10

14.8%

Units

4K

Revenue

$35.4K

Avg. price

$8.54

  • SRISE Mesh Beach Bag - Large Beach Tote Bag for Family Beach Bag for Toys & Vacation Essentials

    B09WMC6HJL

    $8.54·4.8·3.4K revs

    SRISE Mesh Beach Bag - Large Beach Tote Bag for Family Beach Bag for Toys & Vacation Essentials

    Units sold4K

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