Rokid Ai Glasses Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Rokid Ai Glasses sales on Amazon US totaled 22,250 units in July 2026 (▲ 16.8% vs. the prior month), generating an estimated $6,265,276 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.4% of unit volume and 54.1% of revenue, while a typical listing is priced at $329.74. The keyword itself pulled 13,005 Amazon queries over the same period (▼ 20.1% MoM).

Zooming out to the 12-month window ending July 2026, the rokid ai glasses Top 50 moved 109,450 units and $34,351,244 in cumulative sales — an average of 9,121 units and $2,862,604 per month. Monthly throughput topped out at 22,250 units in July 2026 and dipped to 3,600 in January 2026, leaving the latest reading 209.0% higher than August 2025.

109.5KTotal units sold · Last 12 months
$34.4MTotal revenue · Last 12 months
13K▼ 20.1% MoM
Monthly search volume
$329.74Avg. price · July 2026

Rokid Ai Glasses Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales7.2K
Revenue$2.5M

2025/09

Sales5.3K
Revenue$2.2M

2025/10

Sales3.9K
Revenue$1.5M

2025/11

Sales8.7K
Revenue$3.1M

2025/12

Sales13.5K
Revenue$4M

2026/01

Sales3.6K
Revenue$1.4M

2026/02

Sales3.8K
Revenue$1.6M

2026/03

Sales8.4K
Revenue$2.8M

2026/04

Sales7.3K
Revenue$2.2M

2026/05

Sales7.3K
Revenue$2M

2026/06

Sales18.1K
Revenue$4.6M
22.3K

2026/07

Sales22.3K
Revenue$6.3M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

22.3K

▲ 16.8% MoM

Monthly Revenue 2026/07

$6.3M

▲ 32.1% MoM

Top 10 Market Share 2026/07

67.4%

See the Top 10 ASINs driving 67.4% of sales

Rokid Ai Glasses Market Share & Sales Concentration on Amazon US — July 2026

The most-sold rokid ai glasses listing on Amazon US in July 2026 is ASIN B0FLYDJHB4 (Brand: Meta), which sold 4,000 units at $379.00 apiece — equal to 18.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 15,000 units and $3,390,620 in July 2026 — 67.4% of unit volume and 54.1% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Rokid Ai Glasses' on Amazon

July 2026
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67.4% Volume Share 15K units sold
54.1% Revenue Share $3.4M estimated
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Top 5 Volume Share breakdown

B0FLYDJHB4 18.0%
B0GJ5LD7QL 9.0%
B0GYRFVMGR 9.0%
B0H5WQ3FWY 4.5%
B0FLYD7G7D 4.5%
Others 55.1%
#1
Meta Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses, Matte Black, Clear Lenses

B0FLYDJHB4

Meta Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses, Matte Black, Clear Lenses

$379.00· 4.1·1.1K reviews
Monthly Sales

4K

vs. prior month

Revenue

$1.5M

latest month

Monthly Trend

12-month trend

#2
AI Smart Glasses with Camera, 4K Video, Real-Time Translation, AI Assistant | Object Recognition, Open-Ear Speakers, Bluetooth Calling, Transparent Lenses

B0GJ5LD7QL

AI Smart Glasses with Camera, 4K Video, Real-Time Translation, AI Assistant | Object Recognition, Open-Ear Speakers, Bluetooth Calling, Transparent Lenses

$67.98· 4.0·512 reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$136.5K

latest month

Monthly Trend

12-month trend

#3
AI Smart Glasses with Camera, 4K EIS, Real-Time Translation | AI Object Recognition, Open-Ear Speakers, AI Voice Assistant, Bluetooth Calling, IP66 Water Resistance, Photochromic Lenses

B0GYRFVMGR

AI Smart Glasses with Camera, 4K EIS, Real-Time Translation | AI Object Recognition, Open-Ear Speakers, AI Voice Assistant, Bluetooth Calling, IP66 Water Resistance, Photochromic Lenses

$99.99· 3.9·273 reviews
Monthly Sales

2K

▲ 100.0%

vs. prior month

Revenue

$131.8K

latest month

Monthly Trend

12-month trend

#4
AI Smart Glasses with Camera, 8MP HD Bluetooth Camera Glasses for Women Men | 1080P Video Recording Sunglasses, Real Time Translation, Voice Assistant, Open Earbuds, Travel, Work, Vlog

B0H5WQ3FWY

AI Smart Glasses with Camera, 8MP HD Bluetooth Camera Glasses for Women Men | 1080P Video Recording Sunglasses, Real Time Translation, Voice Assistant, Open Earbuds, Travel, Work, Vlog

$59.99· 4.0·674 reviews
Monthly Sales

1K

vs. prior month

Revenue

$95.4K

latest month

Monthly Trend

12-month trend

#5
Meta Meta Ray-Ban (Gen 2) Wayfarer Large Smart AI Glasses, Black, Clear Lenses | Camera, audio & Meta AI built in. Clear lens. Lightweight durable frame. Color code 601SSB, lens width 53mm.

B0FLYD7G7D

Meta Meta Ray-Ban (Gen 2) Wayfarer Large Smart AI Glasses, Black, Clear Lenses | Camera, audio & Meta AI built in. Clear lens. Lightweight durable frame. Color code 601SSB, lens width 53mm.

$379.00· 4.1·1.1K reviews
Monthly Sales

1K

vs. prior month

Revenue

$379K

latest month

Monthly Trend

12-month trend

#6
Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses, Black, Polarized Lenses | Camera, audio & Meta AI built in. Graphite Polarized lens. Lightweight durable frame. Color code 601ST3, lens width 50mm.

B0FLYDWQDZ

Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses, Black, Polarized Lenses | Camera, audio & Meta AI built in. Graphite Polarized lens. Lightweight durable frame. Color code 601ST3, lens width 50mm.

$409.00· 4.2·902 reviews
Monthly Sales

1K

vs. prior month

Revenue

$408.1K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Rokid Ai Glasses Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Meta is the best-performing rokid ai glasses brand in July 2026, moving 7,000 units across 4 ASINs for 46.7% of Top 10 volume. Plunthorn follows with 3,000 units (20.0%), ahead of SGUKZF on 2,000 units (13.3%).

With 6 brands splitting the Top 10 and 80.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $63.98 to $362.75, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

46.7%
20.0%
13.3%
20.0%
Meta
Plunthorn
SGUKZF
Other brands
1

Meta

4 ASINs in Top 10

46.7%

Units

7K

Revenue

$2.6M

Avg. price

$362.75

  • Meta Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses, Matte Black, Clear Lenses

    B0FLYDJHB4

    $379.00·4.1·1.1K revs

    Meta Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses, Matte Black, Clear Lenses

    Units sold4K
  • Meta Meta Ray-Ban (Gen 2) Wayfarer Large Smart AI Glasses, Black, Clear Lenses | Camera, audio & Meta AI built in. Clear lens. Lightweight durable frame. Color code 601SSB, lens width 53mm.

    B0FLYD7G7D

    $379.00·4.1·1.1K revs

    Meta Meta Ray-Ban (Gen 2) Wayfarer Large Smart AI Glasses, Black, Clear Lenses | Camera, audio & Meta AI built in. Clear lens. Lightweight durable frame. Color code 601SSB, lens width 53mm.

    Units sold1K
  • Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses, Black, Polarized Lenses | Camera, audio & Meta AI built in. Graphite Polarized lens. Lightweight durable frame. Color code 601ST3, lens width 50mm.

    B0FLYDWQDZ

    $409.00·4.2·902 revs

    Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses, Black, Polarized Lenses | Camera, audio & Meta AI built in. Graphite Polarized lens. Lightweight durable frame. Color code 601ST3, lens width 50mm.

    Units sold1K
  • Ray-Ban Meta (Gen 1), Wayfarer, Matte Black | Smart AI Glasses for Men, Women — 12 MP Ultra-Wide Camera, Open-Ear Audio, Video Recording, Bluetooth — Transitions® Graphite Green Lenses — Sunglasses

    B0DD65YPJV

    $284.00·4.2·775 revs

    Ray-Ban Meta (Gen 1), Wayfarer, Matte Black | Smart AI Glasses for Men, Women — 12 MP Ultra-Wide Camera, Open-Ear Audio, Video Recording, Bluetooth — Transitions® Graphite Green Lenses — Sunglasses

    Units sold1K
2

Plunthorn

2 ASINs in Top 10

20.0%

Units

3K

Revenue

$213.9K

Avg. price

$63.98

  • AI Smart Glasses with Camera, 4K Video, Real-Time Translation, AI Assistant | Object Recognition, Open-Ear Speakers, Bluetooth Calling, Transparent Lenses

    B0GJ5LD7QL

    $67.98·4.0·512 revs

    AI Smart Glasses with Camera, 4K Video, Real-Time Translation, AI Assistant | Object Recognition, Open-Ear Speakers, Bluetooth Calling, Transparent Lenses

    Units sold2K
  • AI Smart Glasses for Men and Women,8MP Camera, AI Assistant, Real-Time Translation, Object Recognition,Bluetooth Connectivity, Open-Ear Speaker, Replaceable Sunglasses Lenses

    B0GT5T7XK7

    $59.99·4.0·189 revs

    AI Smart Glasses for Men and Women,8MP Camera, AI Assistant, Real-Time Translation, Object Recognition,Bluetooth Connectivity, Open-Ear Speaker, Replaceable Sunglasses Lenses

    Units sold1K
3

SGUKZF

1 ASIN in Top 10

13.3%

Units

2K

Revenue

$131.8K

Avg. price

$99.99

  • AI Smart Glasses with Camera, 4K EIS, Real-Time Translation | AI Object Recognition, Open-Ear Speakers, AI Voice Assistant, Bluetooth Calling, IP66 Water Resistance, Photochromic Lenses

    B0GYRFVMGR

    $99.99·3.9·273 revs

    AI Smart Glasses with Camera, 4K EIS, Real-Time Translation | AI Object Recognition, Open-Ear Speakers, AI Voice Assistant, Bluetooth Calling, IP66 Water Resistance, Photochromic Lenses

    Units sold2K

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