Rog Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Rog sales on Amazon US totaled 8,450 units in July 2026 (▼ 31.0% vs. the prior month), generating an estimated $7,199,876 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.4% of unit volume and 37.0% of revenue, while a typical listing is priced at $1438.35. The keyword itself pulled 55,248 Amazon queries over the same period (▲ 90.8% MoM).
Zooming out to the 12-month window ending July 2026, the rog Top 50 moved 112,450 units and $87,281,095 in cumulative sales — an average of 9,371 units and $7,273,425 per month. Monthly throughput topped out at 20,850 units in November 2025 and dipped to 4,500 in May 2026, leaving the latest reading 36.3% higher than August 2025.
Rog Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
8.4K
▼ 31.0% MoM
Monthly Revenue 2026/07
$7.2M
▼ 33.1% MoM
Top 10 Market Share 2026/07
60.4%
Rog Market Share & Sales Concentration on Amazon US — July 2026
The most-sold rog listing on Amazon US in July 2026 is ASIN B09GP7P1XS (Brand: ASUS), which sold 1,000 units at $160.00 apiece — equal to 11.8% of every unit tracked in this report.
The Top 10 ASINs account for 5,100 units and $2,666,248 in July 2026 — 60.4% of unit volume and 37.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Rog' on Amazon
July 2026









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Top 5 Volume Share breakdown

B09GP7P1XS
Asus ROG Strix B550-F Gaming WiFi II AMD AM4 (3rd Gen Ryzen) ATX Gaming Motherboard (PCIe 4.0,WiFi 6E, 2.5Gb LAN, BIOS Flashback, HDMI 2.1, Addressable Gen 2 RGB Header and Aura Sync)
1K
▲ 0.0%vs. prior month
$161.2K
latest month
12-month trend

B0DZZWMB2L
ASUS ROG Strix G16 (2025) Gaming Laptop, 16” FHD+ 16:10 165Hz/3ms, NVIDIA® GeForce RTX™ 5060, Intel® Core™ i7 Processor 14650HX, 16GB DDR5, 1TB Gen 4 SSD, Wi-Fi 7, Windows 11 Home, G615JMR-AS74
1K
▼ 50.0%vs. prior month
$1.4M
latest month
12-month trend

B0DDZNZF76
ASUS ROG Strix X870E-E Gaming WiFi AMD AM5 X870 ATX Motherboard 18+2+2 Power Stages, Dynamic OC Switcher, Core Flex, DDR5 AEMP, WiFi 7, 5X M.2, PCIe® 5.0, Q-Release Slim, USB4®, AI OCing & Networking | GAMING WIFI
500
▲ 0.0%vs. prior month
$199.5K
latest month
12-month trend

B0DNTLYK6Z
ASUS ROG Pelta Wireless Gaming Headset with Detachable Mic - Black | Tri-Mode (BT, 2.4GHz, USB-C) 50mm Titanium-Plated Drivers, 70H Battery, Ergonomic, Lightweight, for PC, PS4/5, Switch, Mobile
500
▲ 0.0%vs. prior month
$49.7K
latest month
12-month trend

B0CV24GQ9W
ASUS ROG XG27ACS 27 Inch 1440p 180Hz USB-C G-SYNC HDR Gaming Monitor | DisplayHDR 400, sRGB 133%, 1ms (GTG), Fast IPS, ELMB Sync, AI Gaming, Free Sync, for PS5 and Xbox
400
▼ 60.0%vs. prior month
$89.8K
latest month
12-month trend

B0GMYLH4BG
ASUS ROG Cetra Open Wireless Open Ear Earbuds, Dual-Mode Bluetooth/2.4GHz, | Open-Ear Design, 16H Playtime, IPX5 Water Resistant, Quad AI Noise-Canceling Mic, for Daily/Workout/Outdoor/Gaming Use
400
▲ 33.3%vs. prior month
$91.9K
latest month
12-month trend
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Trending Rog Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GMYLH4BG booked 400 units at $229.99, with ▲ 33.3% MoM change. On the growth side, B0DS2WQZ2M leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0GMYLH4BG
ASUS ROG Cetra Open Wireless Open Ear Earbuds, Dual-Mode Bluetooth/2.4GHz, | Open-Ear Design, 16H Playtime, IPX5 Water Resistant, Quad AI Noise-Canceling Mic, for Daily/Workout/Outdoor/Gaming Use
Price
$229.99
Rating
4.0
Reviews
93
Latest month sales

B0GG53SPJC
ASUS ROG Kithara Gaming/Audiophile Open-Back Wired Headphones with Mic – ROG-Tuned HIFIMAN Planar Magnetic Drivers, Adjustable Headband, Extra Ear Pads, Compatible with DACs, Amps, PC, Console, Mobile
Price
$229.99
Rating
4.2
Reviews
133
Latest month sales

B0DS2WQZ2M
ASUS ROG Astral GeForce RTX 5090 32GB GDDR7 OC Edition Gaming Graphics Card | PCIe 5.0, HDMI/DP 2.1, 3.8-slot, 4-fan, Axial-tech Fans, Vapor Chamber, Phase-change GPU Thermal Pad
Unlock to view ASIN details and product titles
Price
$4829.99
Rating
4.4
Reviews
253
Latest month sales
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