Rog Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Rog sales on Amazon US totaled 7,850 units in July 2026 (▼ 30.8% vs. the prior month), generating an estimated $7,015,234 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.0% of unit volume and 40.2% of revenue, while a typical listing is priced at $1470.63. The keyword itself pulled 72,202 Amazon queries over the same period (▲ 151.8% MoM).
Zooming out to the 12-month window ending July 2026, the rog Top 50 moved 96,400 units and $78,354,156 in cumulative sales — an average of 8,033 units and $6,529,513 per month. Monthly throughput topped out at 16,750 units in November 2025 and dipped to 4,000 in May 2026, leaving the latest reading 45.4% higher than August 2025.
Rog Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
7.8K
▼ 30.8% MoM
Monthly Revenue 2026/07
$7M
▼ 31.3% MoM
Top 10 Market Share 2026/07
65.0%
Rog Market Share & Sales Concentration on Amazon US — July 2026
The most-sold rog listing on Amazon US in July 2026 is ASIN B09GP7P1XS (Brand: ASUS), which sold 1,000 units at $159.40 apiece — equal to 12.7% of every unit tracked in this report.
The Top 10 ASINs account for 5,100 units and $2,821,210 in July 2026 — 65.0% of unit volume and 40.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Rog' on Amazon
July 2026
Is 65.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09GP7P1XS
ASUS ROG Strix B550-F Gaming WiFi II AMD AM4 (3rd Gen Ryzen) ATX Gaming Motherboard (PCIe 4.0,WiFi 6E, 2.5Gb LAN, BIOS Flashback, HDMI 2.1, Addressable Gen 2 RGB Header and Aura Sync)
1K
▲ 0.0%vs. prior month
$161.2K
latest month
12-month trend
B0DZZWMB2L
ASUS ROG Strix G16 (2025) Gaming Laptop, 16” FHD+ 16:10 165Hz/3ms, NVIDIA® GeForce RTX™ 5060, Intel® Core™ i7 Processor 14650HX, 16GB DDR5, 1TB Gen 4 SSD, Wi-Fi 7, Windows 11 Home, G615JMR-AS74
1K
▼ 50.0%vs. prior month
$1.4M
latest month
12-month trend
B0DDZNZF76
ASUS ROG Strix X870E-E Gaming WiFi AMD AM5 X870 ATX Motherboard 18+2+2 Power Stages, Dynamic OC Switcher, Core Flex, DDR5 AEMP, WiFi 7, 5X M.2, PCIe® 5.0, Q-Release Slim, USB4®, AI OCing & Networking
500
▲ 0.0%vs. prior month
$199.5K
latest month
12-month trend
B0DNTLYK6Z
ASUS ROG Pelta Wireless Gaming Headset with Detachable Mic - Black | Tri-Mode (BT, 2.4GHz, USB-C) 50mm Titanium-Plated Drivers, 70H Battery, Ergonomic, Lightweight, for PC, PS4/5, Switch, Mobile
500
▲ 0.0%vs. prior month
$49.7K
latest month
12-month trend
B0CV24GQ9W
ASUS ROG XG27ACS 27 Inch 1440p 180Hz USB-C G-SYNC HDR Gaming Monitor | DisplayHDR 400, sRGB 133%, 1ms (GTG), Fast IPS, ELMB Sync, AI Gaming, Free Sync, for PS5 and Xbox
400
▼ 60.0%vs. prior month
$89.8K
latest month
12-month trend
B0G36827DR
ASUS ROG Raikiri II Xbox Wireless Gaming Controller, TMR Joysticks - Black | 2.4GHz/BT/3.5mm, Anti-Slip Grip, Travel Case, 50H Battery, ultra-low latency and Anti-Drift, for Xbox Series X|S, Ally, PC
400
▼ 20.0%vs. prior month
$67.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Rog Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0GMYLH4BG booked 400 units at $229.99, with ▲ 33.3% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GMYLH4BG
ASUS ROG Cetra Open Wireless Open Ear Earbuds, Dual-Mode Bluetooth/2.4GHz, | Open-Ear Design, 16H Playtime, IPX5 Water Resistant, Quad AI Noise-Canceling Mic, for Daily/Workout/Outdoor/Gaming Use
Price
$229.99
Rating
3.9
Reviews
97
Latest month sales
B0GG53SPJC
ASUS ROG Kithara Gaming/Audiophile Open-Back Wired Headphones with Mic – ROG-Tuned HIFIMAN Planar Magnetic Drivers, Adjustable Headband, Extra Ear Pads, Compatible with DACs, Amps, PC, Console, Mobile
Price
$228.37
Rating
4.2
Reviews
135
Latest month sales
B0FX8FD62M
ASUS ROG PG27AQWP-W 27 Inch 1440p 540Hz Tandem OLED Gaming Monitor | Dual Mode FHD 720Hz, TrueBlack Glossy, Neo Proximity Sensor, 0.02ms, G-SYNC Compatible, DisplayPort 2.1, for PS5 and Xbox
Unlock to view ASIN details and product titles
Price
$1099.00
Rating
4.2
Reviews
64
Latest month sales
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