Ring Security System Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Ring Security System sales on Amazon US totaled 130,350 units in July 2026 (▼ 42.9% vs. the prior month), generating an estimated $15,948,920 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.0% of unit volume and 58.3% of revenue, while a typical listing is priced at $170.65. The keyword itself pulled 19,652 Amazon queries over the same period (▼ 30.2% MoM).
Zooming out to the 12-month window ending July 2026, the ring security system Top 50 moved 1,565,300 units and $171,920,026 in cumulative sales — an average of 130,442 units and $14,326,669 per month. Monthly throughput topped out at 228,350 units in June 2026 and dipped to 88,650 in January 2026, leaving the latest reading 22.9% higher than August 2025.
Ring Security System Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
130.3K
▼ 42.9% MoM
Monthly Revenue 2026/07
$15.9M
▼ 42.3% MoM
Top 10 Market Share 2026/07
69.0%
Ring Security System Market Share & Sales Concentration on Amazon US — July 2026
The most-sold ring security system listing on Amazon US in July 2026 is ASIN B09JZ5BG26 (Brand: Ring), which sold 10,000 units at $149.99 apiece — equal to 7.7% of every unit tracked in this report.
The Top 10 ASINs account for 90,000 units and $9,291,700 in July 2026 — 69.0% of unit volume and 58.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Ring Security System' on Amazon
July 2026
Is 69.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B09JZ5BG26
Ring Spotlight Cam Plus, Battery, Home or business security with HD video, Two-Way Talk, Color Night Vision, and Security Siren, White
10K
▲ 0.0%vs. prior month
$1.5M
latest month
12-month trend
B0B6GLQJMV
Ring Indoor Cam (newest model) — Home or business security in 1080p HD video, White
10K
▲ 0.0%vs. prior month
$499.9K
latest month
12-month trend
B0C5QRZ47P
Ring Outdoor Cam (Stick Up Cam), Weather-resistant home or business HD security camera, Live View, Color Night Vision, Two-Way Talk, motion alerts, Works with Alexa, White
10K
▲ 0.0%vs. prior month
$722.5K
latest month
12-month trend
B0FBC8ZWDH
Ring Chime — Enhanced audio for real-time alerts you can hear from anywhere, easy plug-in setup, simple wifi & Bluetooth connectivity, sleek design, White
10K
▲ 0.0%vs. prior month
$349.9K
latest month
12-month trend
B0FHJ7TKZM
Ring Battery Doorbell 2K (newest model) Retinal 2K with wide-angle video, up to 6x Enhanced Zoom, Two-Way Talk, and Built-In Battery, Speckled Gray
10K
▲ 0.0%vs. prior month
$999.9K
latest month
12-month trend
B0G2D1R15Q
Ring Battery Doorbell 2K (newest model) Retinal 2K with wide-angle video, up to 6x Enhanced Zoom, Two-Way Talk, and Built-In Battery, Matte Mocha
10K
▲ 0.0%vs. prior month
$999.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Ring Security System Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B08PW1YFYF leads positive momentum with ▲ 1900.0% MoM growth on 1K units, with B0FWDS4W4V close behind at ▲ 100.0% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08PW1YFYF
Like-New Ring Alarm 8-Piece Kit (newest model), Home or business security system with optional 24/7 professional monitoring
Price
$212.99
Rating
4.7
Reviews
840
Latest month sales
B0FWDS4W4V
Ring Floodlight Cam 2K (newest model), Wired, Home or business security, Wide-Angle Retinal 2K Video, 6x Enhanced Zoom, Ultra-Bright Floodlights, Black
Price
$199.99
Rating
4.5
Reviews
223
Latest month sales
B0FWFJ5Q2Z
Ring Floodlight Cam 2K (newest model), Wired, Home or business security, Wide-Angle Retinal 2K Video, 6x Enhanced Zoom, Ultra-Bright Floodlights, White
Unlock to view ASIN details and product titles
Price
$199.99
Rating
4.5
Reviews
215
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this ring security system report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card