Refillable Water Balloons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Refillable Water Balloons sales on Amazon US totaled 77,900 units in July 2026 (▼ 30.3% vs. the prior month), generating an estimated $1,620,387 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.9% of unit volume and 70.3% of revenue, while a typical listing is priced at $20.35. The keyword itself pulled 12,410 Amazon queries over the same period (▼ 49.6% MoM).

Zooming out to the 12-month window ending July 2026, the refillable water balloons Top 50 moved 296,300 units and $6,422,001 in cumulative sales — an average of 24,692 units and $535,167 per month. Monthly throughput topped out at 111,750 units in June 2026 and dipped to 2,000 in December 2025, leaving the latest reading 264.0% higher than August 2025.

296.3KTotal units sold · Last 12 months
$6.4MTotal revenue · Last 12 months
12.4K▼ 49.6% MoM
Monthly search volume
$20.35Avg. price · July 2026

Refillable Water Balloons Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales21.4K
Revenue$476K

2025/09

Sales5.3K
Revenue$106K

2025/10

Sales3K
Revenue$53.1K

2025/11

Sales3K
Revenue$55K

2025/12

Sales2K
Revenue$30.7K

2026/01

Sales2.2K
Revenue$39.9K

2026/02

Sales3.7K
Revenue$72.9K

2026/03

Sales22.1K
Revenue$509.1K

2026/04

Sales22.5K
Revenue$502.3K

2026/05

Sales21.6K
Revenue$476.2K

2026/06

Sales111.8K
Revenue$2.5M
77.9K

2026/07

Sales77.9K
Revenue$1.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

77.9K

▼ 30.3% MoM

Monthly Revenue 2026/07

$1.6M

▼ 34.7% MoM

Top 10 Market Share 2026/07

71.9%

See the Top 10 ASINs driving 71.9% of sales

Refillable Water Balloons Market Share & Sales Concentration on Amazon US — July 2026

The most-sold refillable water balloons listing on Amazon US in July 2026 is ASIN B0BRZXJFHM (Brand: Smirodi), which sold 10,000 units at $22.99 apiece — equal to 12.8% of every unit tracked in this report.

The Top 10 ASINs account for 56,000 units and $1,139,760 in July 2026 — 71.9% of unit volume and 70.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Refillable Water Balloons' on Amazon

July 2026
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71.9% Volume Share 56K units sold
70.3% Revenue Share $1.1M estimated
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Top 5 Volume Share breakdown

B0BRZXJFHM 12.8%
B07XYQY7SV 12.8%
B0B44PDCLC 12.8%
B0BR7TS7P6 11.6%
B08CVRCFX3 5.1%
Others 44.8%
#1
12Pcs Reusable Water Balloons, Pool Beach water Toys for Boys and Girls, Outdoor Summer Toys for Kids Ages 3-12

B0BRZXJFHM

12Pcs Reusable Water Balloons, Pool Beach water Toys for Boys and Girls, Outdoor Summer Toys for Kids Ages 3-12

$22.99· 4.7·3.5K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$257.2K

latest month

Monthly Trend

12-month trend

#2
ZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive

B07XYQY7SV

ZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive

$23.35· 4.6·19.7K reviews
Monthly Sales

10K

▲ 150.0%

vs. prior month

Revenue

$249K

latest month

Monthly Trend

12-month trend

#3
Bunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)

B0B44PDCLC

Bunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)

$17.99· 4.6·2.4K reviews
Monthly Sales

10K

▼ 66.7%

vs. prior month

Revenue

$155.4K

latest month

Monthly Trend

12-month trend

#4
Reusable Water Balloons 12PCS - Summer Water Toys for Pool Beach & Outdoor, Self-Sealing Refillable Water Bombs for Kids Ages 3-14, Magnetic Splash Balls for Kids Fun Games & Activities

B0BR7TS7P6

Reusable Water Balloons 12PCS - Summer Water Toys for Pool Beach & Outdoor, Self-Sealing Refillable Water Bombs for Kids Ages 3-14, Magnetic Splash Balls for Kids Fun Games & Activities

$19.99· 4.7·2K reviews
Monthly Sales

9K

▲ 28.6%

vs. prior month

Revenue

$227.9K

latest month

Monthly Trend

12-month trend

#5
Bunch O Balloons Crazy Color by ZURU, 200+ Rapid-Filling Self-Sealing Water Balloons for Outdoor Family, Friends, Children Summer Fun, Amazon Exclusive (6 Pack)

B08CVRCFX3

Bunch O Balloons Crazy Color by ZURU, 200+ Rapid-Filling Self-Sealing Water Balloons for Outdoor Family, Friends, Children Summer Fun, Amazon Exclusive (6 Pack)

$17.99· 4.6·6.3K reviews
Monthly Sales

4K

▼ 20.0%

vs. prior month

Revenue

$72K

latest month

Monthly Trend

12-month trend

#6
Reusable Water Balloons,12 Pcs Magnetic Splash Refillable Balls,Summer Water Toys for Kids Pool Beach & Outdoor (12pcs)

B0GTQ1ZDD1

Reusable Water Balloons,12 Pcs Magnetic Splash Refillable Balls,Summer Water Toys for Kids Pool Beach & Outdoor (12pcs)

$19.99· 4.8·126 reviews
Monthly Sales

4K

▲ 300.0%

vs. prior month

Revenue

$71.5K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Refillable Water Balloons Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Bunch O Balloons is the best-performing refillable water balloons brand in July 2026, moving 24,000 units across 3 ASINs for 42.9% of Top 10 volume. Smirodi follows with 10,000 units (17.9%), ahead of KOKODI on 9,000 units (16.1%).

With 8 brands splitting the Top 10 and 76.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.78 to $22.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

42.9%
17.9%
16.1%
23.2%
Bunch O Balloons
Smirodi
KOKODI
Other brands
1

Bunch O Balloons

3 ASINs in Top 10

42.9%

Units

24K

Revenue

$476.4K

Avg. price

$19.78

  • ZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive

    B07XYQY7SV

    $23.35·4.6·19.7K revs

    ZURU BUNCH O BALLOONS - 350 Rapid-Fill Crazy Color Water Balloons (10 Pack) Amazon Exclusive

    Units sold10K
  • Bunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)

    B0B44PDCLC

    $17.99·4.6·2.4K revs

    Bunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)

    Units sold10K
  • Bunch O Balloons Crazy Color by ZURU, 200+ Rapid-Filling Self-Sealing Water Balloons for Outdoor Family, Friends, Children Summer Fun, Amazon Exclusive (6 Pack)

    B08CVRCFX3

    $17.99·4.6·6.3K revs

    Bunch O Balloons Crazy Color by ZURU, 200+ Rapid-Filling Self-Sealing Water Balloons for Outdoor Family, Friends, Children Summer Fun, Amazon Exclusive (6 Pack)

    Units sold4K
2

Smirodi

1 ASIN in Top 10

17.9%

Units

10K

Revenue

$257.2K

Avg. price

$22.99

  • 12Pcs Reusable Water Balloons, Pool Beach water Toys for Boys and Girls, Outdoor Summer Toys for Kids Ages 3-12

    B0BRZXJFHM

    $22.99·4.7·3.5K revs

    12Pcs Reusable Water Balloons, Pool Beach water Toys for Boys and Girls, Outdoor Summer Toys for Kids Ages 3-12

    Units sold10K
3

KOKODI

1 ASIN in Top 10

16.1%

Units

9K

Revenue

$227.9K

Avg. price

$19.99

  • Reusable Water Balloons 12PCS - Summer Water Toys for Pool Beach & Outdoor, Self-Sealing Refillable Water Bombs for Kids Ages 3-14, Magnetic Splash Balls for Kids Fun Games & Activities

    B0BR7TS7P6

    $19.99·4.7·2K revs

    Reusable Water Balloons 12PCS - Summer Water Toys for Pool Beach & Outdoor, Self-Sealing Refillable Water Bombs for Kids Ages 3-14, Magnetic Splash Balls for Kids Fun Games & Activities

    Units sold9K

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