Red Top Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Red Top sales on Amazon US totaled 21,350 units in July 2026 (▼ 20.9% vs. the prior month), generating an estimated $319,501 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.7% of unit volume and 51.4% of revenue, while a typical listing is priced at $16.11. The keyword itself pulled 46,608 Amazon queries over the same period (▼ 67.0% MoM).
Zooming out to the 12-month window ending July 2026, the red top Top 50 moved 107,950 units and $1,722,029 in cumulative sales — an average of 8,996 units and $143,502 per month. Monthly throughput topped out at 27,000 units in June 2026 and dipped to 2,300 in November 2025, leaving the latest reading 281.3% higher than August 2025.
Red Top Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21.4K
▼ 20.9% MoM
Monthly Revenue 2026/07
$319.5K
▼ 24.2% MoM
Top 10 Market Share 2026/07
56.7%
Red Top Market Share & Sales Concentration on Amazon US — July 2026
The most-sold red top listing on Amazon US in July 2026 is ASIN B0G142VGZR (Brand: Trendy Queen), which sold 6,000 units at $9.99 apiece — equal to 28.1% of every unit tracked in this report and 6.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 12,100 units and $164,157 in July 2026 — 56.7% of unit volume and 51.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Red Top' on Amazon
July 2026
Is 56.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0G142VGZR
Trendy Queen Women's Double Lined Square Neck Tank Top
6K
▼ 14.3%vs. prior month
$71.6K
latest month
12-month trend
B0FR8ZSYFN
WIHOLL Womens Summer Tops Short Petal Sleeve Shirts Fashion V Neck Womens Clothing
1K
▼ 50.0%vs. prior month
$9.5K
latest month
12-month trend
B0G66S638S
Youtalia Womens V Neck 3/4 Sleeve Bohemian Casual Blouses Loose Fit Tunic Tops Shirt Boho Floral Vacation Clothes
800
▲ 14.3%vs. prior month
$15.8K
latest month
12-month trend
B0C788DBDH
MAGCOMSEN Women's T Shirts Cotton Short Sleeve Shirts Crew-Neck Summer Tops Classic-Fit Tees Breathable Casual Clothes
700
▼ 12.5%vs. prior month
$7K
latest month
12-month trend
B0GTQRBNW4
Zeagoo Women's Ribbed Short Sleeve Tops Crewneck Stretch Basic Tshirt S-2XL
700
▲ 250.0%vs. prior month
$8.4K
latest month
12-month trend
B0F4QG6TBK
CHICME Women Built-in Bra Tank Tops Sleeveless Casual Shirts Racerback Ribbed Fitted Tank Tops
700
▼ 30.0%vs. prior month
$13.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Red Top Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Trendy Queen is the best-performing red top brand in July 2026, moving 6,000 units across 1 ASIN for 49.6% of Top 10 volume. WIHOLL follows with 1,600 units (13.2%), ahead of Youtalia on 800 units (6.6%).
With 9 brands splitting the Top 10 and 69.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $17.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Trendy Queen
1 ASIN in Top 10
49.6%
Units
6K
Revenue
$71.6K
Avg. price
$9.99
B0G142VGZR
$9.99·★4.3·1.6K revsTrendy Queen Women's Double Lined Square Neck Tank Top
Units sold6K
WIHOLL
2 ASINs in Top 10
13.2%
Units
1.6K
Revenue
$16.5K
Avg. price
$8.99
B0FR8ZSYFN
$9.99·★4.2·3.1K revsWIHOLL Womens Summer Tops Short Petal Sleeve Shirts Fashion V Neck Womens Clothing
Units sold1KB0FR8P22MH
$7.99·★4.3·1.7K revsWIHOLL Womens Tops Dressy Casual Petal Sleeve Summer Spring Short Sleeve V Neck Shirts Work Business Vacation Clothes 2026
Units sold600
Youtalia
1 ASIN in Top 10
6.6%
Units
800
Revenue
$15.8K
Avg. price
$17.99
B0G66S638S
$17.99·★4.2·927 revsYoutalia Womens V Neck 3/4 Sleeve Bohemian Casual Blouses Loose Fit Tunic Tops Shirt Boho Floral Vacation Clothes
Units sold800
Trending Red Top Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GTQRBNW4 booked 700 units at $9.49, with ▲ 250.0% MoM change. On the growth side, B0GTQP35TM leads positive momentum with ▲ 300.0% MoM growth on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GTQRBNW4
Zeagoo Women's Ribbed Short Sleeve Tops Crewneck Stretch Basic Tshirt S-2XL
Price
$9.49
Rating
4.3
Reviews
899
Latest month sales
B0FR8P22MH
WIHOLL Womens Tops Dressy Casual Petal Sleeve Summer Spring Short Sleeve V Neck Shirts Work Business Vacation Clothes 2026
Price
$7.99
Rating
4.3
Reviews
1.7K
Latest month sales
B0GTQP35TM
Zeagoo Women's Ribbed Short Sleeve Tops Crewneck Stretch Basic Tshirt S-2XL
Unlock to view ASIN details and product titles
Price
$9.49
Rating
4.3
Reviews
884
Latest month sales
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