Red Clutch Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Red Clutch sales on Amazon US totaled 8,250 units in July 2026 (▼ 8.3% vs. the prior month), generating an estimated $167,804 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.5% of unit volume and 65.3% of revenue, while a typical listing is priced at $22.30. The keyword itself pulled 8,605 Amazon queries over the same period (▼ 17.0% MoM).
Zooming out to the 12-month window ending July 2026, the red clutch Top 50 moved 79,500 units and $1,682,712 in cumulative sales — an average of 6,625 units and $140,226 per month. Monthly throughput topped out at 9,000 units in June 2026 and dipped to 3,800 in May 2026, leaving the latest reading 54.2% higher than August 2025.
Red Clutch Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
8.3K
▼ 8.3% MoM
Monthly Revenue 2026/07
$167.8K
▼ 10.8% MoM
Top 10 Market Share 2026/07
65.5%
Red Clutch Market Share & Sales Concentration on Amazon US — July 2026
The most-sold red clutch listing on Amazon US in July 2026 is ASIN B0BYZ9JYF1 (Brand: BBjinronjy), which sold 2,000 units at $16.99 apiece — equal to 24.2% of every unit tracked in this report and 2.2× the volume of the No. 2 listing.
The Top 10 ASINs account for 5,400 units and $109,516 in July 2026 — 65.5% of unit volume and 65.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Red Clutch' on Amazon
July 2026
Is 65.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BYZ9JYF1
BBjinronjy Clutch Purse for Women Evening Bags Handbags for Wedding Party Cocktail Prom Faux Suede Crossbody Shoulder Bag
2K
▲ 0.0%vs. prior month
$34K
latest month
12-month trend
B0BN31ZTB3
Freie Liebe Clutch Purses for Women Evening Bag Pleated Clutch Bag with Chain for Wedding Party
900
▼ 10.0%vs. prior month
$22.1K
latest month
12-month trend
B0G5FMS3BR
Purse for Women Hobo Bags with Cherry Pendant Crossbody Shoulder Bag
500
▲ 0.0%vs. prior month
$11.5K
latest month
12-month trend
B0D5PL6RNQ
DIHKLCIO Clutch Purses for Women 2026 Summer Beach Woven Crochet Bag Dumpling Striped Ruched Cloud Purse Evening Handbag
400
▼ 42.9%vs. prior month
$9.7K
latest month
12-month trend
B094PXV9HB
SG SUGU Small Quilted Crossbody Bag, Trendy Designer Mini Shoulder Bag, Phone Wallet Purse for Women
300
▲ 50.0%vs. prior month
$6.3K
latest month
12-month trend
B0B2CZDTZC
JAMBHALA Women Evening Clutch Bag Floral Satin Small Purses with Detachable Strap for Wedding, Party, Prom
300
▲ 0.0%vs. prior month
$5.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Red Clutch Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BBjinronjy is the best-performing red clutch brand in July 2026, moving 2,000 units across 1 ASIN for 37.0% of Top 10 volume. Freie Liebe follows with 900 units (16.7%), ahead of AOIR on 500 units (9.3%).
With 9 brands splitting the Top 10 and 63.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $16.99 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BBjinronjy
1 ASIN in Top 10
37.0%
Units
2K
Revenue
$34K
Avg. price
$16.99
B0BYZ9JYF1
$16.99·★4.4·1.9K revsBBjinronjy Clutch Purse for Women Evening Bags Handbags for Wedding Party Cocktail Prom Faux Suede Crossbody Shoulder Bag
Units sold2K
Freie Liebe
1 ASIN in Top 10
16.7%
Units
900
Revenue
$22.1K
Avg. price
$24.99
B0BN31ZTB3
$24.99·★4.5·758 revsFreie Liebe Clutch Purses for Women Evening Bag Pleated Clutch Bag with Chain for Wedding Party
Units sold900
AOIR
1 ASIN in Top 10
9.3%
Units
500
Revenue
$11.5K
Avg. price
$22.99
B0G5FMS3BR
$22.99·★4.7·196 revsPurse for Women Hobo Bags with Cherry Pendant Crossbody Shoulder Bag
Units sold500
Trending Red Clutch Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DSRDH3M4 booked 200 units at $19.54, with ▲ 0.0% MoM change. On the growth side, B0916RLN1G leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B077XJ43FS close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DSRDH3M4
KKXIU Shoulder Bag for Women Small Hobo Handbags Cute Mini Clutch Purses
Price
$19.54
Rating
4.6
Reviews
1K
Latest month sales
B0916RLN1G
CATMICOO Mini Purse for Women, Mini Bag with Crocodile Pattern
Price
$17.86
Rating
4.4
Reviews
1.4K
Latest month sales
B077XJ43FS
Women Evening Bag Clutch Purse, Handbag With Detachable Chain Strap for Wedding Cocktail Party Velvet Solid Color
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.6
Reviews
2.8K
Latest month sales
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