Red Bow Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Red Bow sales on Amazon US totaled 23,350 units in July 2026 (▲ 12.8% vs. the prior month), generating an estimated $203,783 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.8% of unit volume and 71.6% of revenue, while a typical listing is priced at $8.03. The keyword itself pulled 13,581 Amazon queries over the same period (▼ 3.2% MoM).
Zooming out to the 12-month window ending July 2026, the red bow Top 50 moved 336,050 units and $2,911,378 in cumulative sales — an average of 28,004 units and $242,615 per month. Monthly throughput topped out at 68,950 units in December 2025 and dipped to 11,950 in May 2026, leaving the latest reading 4.3% lower than August 2025.
Red Bow Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
23.4K
▲ 12.8% MoM
Monthly Revenue 2026/07
$203.8K
▲ 12.2% MoM
Top 10 Market Share 2026/07
66.8%
Red Bow Market Share & Sales Concentration on Amazon US — July 2026
The most-sold red bow listing on Amazon US in July 2026 is ASIN B07CSM2T43 (Brand: CÉLLOT), which sold 5,000 units at $12.97 apiece — equal to 21.4% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 15,600 units and $146,009 in July 2026 — 66.8% of unit volume and 71.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Red Bow' on Amazon
July 2026









Is 66.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07CSM2T43
CÉLLOT 40PCS 4.5 Inch Hair Bows for Girls Toddler Hair Accessories in Pairs | Grosgrain Ribbon with Alligator Clips for Baby Girls Toddlers Kids | Back to School | Easy to Use Non-Slip
5K
▲ 25.0%vs. prior month
$50.4K
latest month
12-month trend

B06XJLXZRR
Zoe Deco Big Car Bow - 30" Red Giant Bow for Birthday, Christmas, Gift | Zoe Deco easy to assemble large butterfly pull-bow for huge décor, waterproof with no paint stripping, 2 strong suction cups
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend

B0FNWLYYV7
1 1/2 in 30 Yards Polyester Red Ribbon for Gift Wrapping Festival Decor | Texture Red Satin Ribbon, Smooth and Glossy, Strengthen Edge Stitching, Perfect for Christmas Day, Valentine's Day Crafts
2K
▲ 100.0%vs. prior month
$14K
latest month
12-month trend

B0892GT71R
jollybows 20pcs Baby Headbands Baby Girls Bows Stretch Nylon Headbands | Soft Elastics Nylon Hairbands Handmade Baby Bows Hair Accessories for Newborn Girls Toddlers Infants Newborn
2K
▲ 0.0%vs. prior month
$28K
latest month
12-month trend

B0BHZFHVFX
Hair Bows for Women Girls 8 PCS Hair Ribbon Bow Hair Clips with Long Tails Vintage Hair Accessories for Women Gifts
1K
▲ 0.0%vs. prior month
$9.9K
latest month
12-month trend

B0F32KYM8G
Red Ribbon 3/8", Ribbon for Gift Wrapping Flower Bouquet Crafts Bow Leis Hair, Satin Fabric Ribbons for Bridal Wedding Party Decoration Every Holiday 50 Yards
1K
▲ 0.0%vs. prior month
$4.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Red Bow Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CÉLLOT is the best-performing red bow brand in July 2026, moving 5,000 units across 1 ASIN for 32.1% of Top 10 volume. Zoe Deco follows with 2,000 units (12.8%), ahead of FULLIVE on 2,000 units (12.8%).
Volume is spread across 9 brands, with the top three holding 57.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.99 to $12.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CÉLLOT
1 ASIN in Top 10
32.1%
Units
5K
Revenue
$50.4K
Avg. price
$12.97

B07CSM2T43
$12.97·★4.8·12.2K revsCÉLLOT 40PCS 4.5 Inch Hair Bows for Girls Toddler Hair Accessories in Pairs | Grosgrain Ribbon with Alligator Clips for Baby Girls Toddlers Kids | Back to School | Easy to Use Non-Slip
Units sold5K
Zoe Deco
1 ASIN in Top 10
12.8%
Units
2K
Revenue
$20K
Avg. price
$9.99

B06XJLXZRR
$9.99·★3.8·3.2K revsZoe Deco Big Car Bow - 30" Red Giant Bow for Birthday, Christmas, Gift | Zoe Deco easy to assemble large butterfly pull-bow for huge décor, waterproof with no paint stripping, 2 strong suction cups
Units sold2K
FULLIVE
1 ASIN in Top 10
12.8%
Units
2K
Revenue
$14K
Avg. price
$6.99

B0FNWLYYV7
$6.99·★4.6·1K revs1 1/2 in 30 Yards Polyester Red Ribbon for Gift Wrapping Festival Decor | Texture Red Satin Ribbon, Smooth and Glossy, Strengthen Edge Stitching, Perfect for Christmas Day, Valentine's Day Crafts
Units sold2K
Trending Red Bow Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0FPX3J4M4 booked 500 units at $8.99, with ▲ 25.0% MoM change. On the growth side, B0CB51MMGG leads positive momentum with ▲ 300.0% MoM growth on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0FPX3J4M4
12 Inch Happy Birthday Big Red Bow, Big Bow for Present, Party Decorations, Christmas Events Bikes,Table Decorations and Party Events Decoration (Red, 12 Inch (Pack of 1))
Price
$8.99
Rating
4.1
Reviews
229
Latest month sales

B099N941BZ
Mata1-USA - Huge Car Bow - Red, 30 Inch - Big Gift Wrapping Bow | Scratch-free giant-size bow for large gift decoration with 12 loops and 2 suction cups, arrives rolled, assembles in seconds.
Price
$9.99
Rating
4.0
Reviews
2K
Latest month sales

B0CB51MMGG
trilece Bow Ties for Men - Men's Solid Pretied Bowties for Formal Wear - Adjustable Bow Tie - Bow ties for Woman
Unlock to view ASIN details and product titles
Price
$5.69
Rating
4.7
Reviews
2.1K
Latest month sales
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