Red Bow Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Red Bow sales on Amazon US totaled 15,800 units in July 2026 (▲ 9.0% vs. the prior month), generating an estimated $121,257 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.1% of unit volume and 61.1% of revenue, while a typical listing is priced at $7.85. The keyword itself pulled 13,205 Amazon queries over the same period (▼ 9.1% MoM).
Zooming out to the 12-month window ending July 2026, the red bow Top 50 moved 269,350 units and $2,188,852 in cumulative sales — an average of 22,446 units and $182,404 per month. Monthly throughput topped out at 61,750 units in December 2025 and dipped to 8,900 in May 2026, leaving the latest reading 3.1% lower than August 2025.
Red Bow Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
15.8K
▲ 9.0% MoM
Monthly Revenue 2026/07
$121.3K
▲ 5.9% MoM
Top 10 Market Share 2026/07
60.1%
Red Bow Market Share & Sales Concentration on Amazon US — July 2026
The most-sold red bow listing on Amazon US in July 2026 is ASIN B06XJLXZRR (Brand: Zoe Deco), which sold 2,000 units at $9.99 apiece — equal to 12.7% of every unit tracked in this report.
The Top 10 ASINs account for 9,500 units and $74,102 in July 2026 — 60.1% of unit volume and 61.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Red Bow' on Amazon
July 2026
Is 60.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B06XJLXZRR
Zoe Deco Big Car Bow - 30" Red Giant Bow for Birthday, Christmas, Gift | Zoe Deco easy to assemble large butterfly pull-bow for huge décor, waterproof with no paint stripping, 2 strong suction cups
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
B0FNWLYYV7
1 1/2 in 30 Yards Polyester Red Ribbon for Gift Wrapping Festival Decor | Texture Red Satin Ribbon, Smooth and Glossy, Strengthen Edge Stitching, Perfect for Christmas Day, Valentine's Day Crafts
2K
▲ 100.0%vs. prior month
$14K
latest month
12-month trend
B0BHZFHVFX
Hair Bows for Women Girls 8 PCS Hair Ribbon Bow Hair Clips with Long Tails Vintage Hair Accessories for Women Gifts
1K
▲ 0.0%vs. prior month
$9.9K
latest month
12-month trend
B0F32KYM8G
Red Ribbon 3/8", Ribbon for Gift Wrapping Flower Bouquet Crafts Bow Leis Hair, Satin Fabric Ribbons for Bridal Wedding Party Decoration Every Holiday 50 Yards
1K
▲ 0.0%vs. prior month
$4.5K
latest month
12-month trend
B0FN7653JR
30 Pack Red Ribbon Bows for Cake Bow Cake Toppers | Bow Birthday Decorations for Baby Shower, Wedding, Engagement, Bachelorette Party, Back to School Decorations
1K
▲ 0.0%vs. prior month
$5.8K
latest month
12-month trend
B0DSZXK8QM
12" Large Gift Bow,1pcs Glitter Big Gift Bow Big Bow for Bike Bow for Present Bow for Large appliances,Bikes,Table Decorations and Party Events Decoration (Red)
600
▼ 14.3%vs. prior month
$4.2K
latest month
12-month trend
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Best Red Bow Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Zoe Deco is the best-performing red bow brand in July 2026, moving 2,000 units across 1 ASIN for 21.1% of Top 10 volume. FULLIVE follows with 2,000 units (21.1%), ahead of NatNarr on 1,400 units (14.7%).
Volume is spread across 8 brands, with the top three holding 56.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.49 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Zoe Deco
1 ASIN in Top 10
21.1%
Units
2K
Revenue
$20K
Avg. price
$9.99
B06XJLXZRR
$9.99·★3.8·3.2K revsZoe Deco Big Car Bow - 30" Red Giant Bow for Birthday, Christmas, Gift | Zoe Deco easy to assemble large butterfly pull-bow for huge décor, waterproof with no paint stripping, 2 strong suction cups
Units sold2K
FULLIVE
1 ASIN in Top 10
21.1%
Units
2K
Revenue
$14K
Avg. price
$6.99
B0FNWLYYV7
$6.99·★4.6·991 revs1 1/2 in 30 Yards Polyester Red Ribbon for Gift Wrapping Festival Decor | Texture Red Satin Ribbon, Smooth and Glossy, Strengthen Edge Stitching, Perfect for Christmas Day, Valentine's Day Crafts
Units sold2K
NatNarr
2 ASINs in Top 10
14.7%
Units
1.4K
Revenue
$8.3K
Avg. price
$6.49
B0FN7653JR
$5.99·★4.7·1.1K revs30 Pack Red Ribbon Bows for Cake Bow Cake Toppers | Bow Birthday Decorations for Baby Shower, Wedding, Engagement, Bachelorette Party, Back to School Decorations
Units sold1KB0GL8BHCCB
$6.99·★4.7·1.1K revs30 Pack Bow Cake Toppers Wine Red Ribbon Bows for Cake Back to School Decor | Burgundy Bow Birthday Decorations for Wedding, Baby Shower, Bachelorette Party, Bridal Shower
Units sold400
Trending Red Bow Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0FPX3J4M4 booked 500 units at $8.99, with ▲ 25.0% MoM change. On the growth side, B0CB51MMGG leads positive momentum with ▲ 300.0% MoM growth on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FPX3J4M4
12 Inch Happy Birthday Big Red Bow, Big Bow for Present, Party Decorations, Christmas Events Bikes,Table Decorations and Party Events Decoration (Red, 12 Inch (Pack of 1))
Price
$8.99
Rating
4.1
Reviews
226
Latest month sales
B0DLL35DZZ
4th of July Hair Bows Classic Bow Clips Red Ribbon Bow Barrettes Large Easter Bowknot Clip Satin Bowknot French Barrette Long Tail Cute Easter Basket Stuffers for Girls Hair Accessories Gifts
Price
$7.99
Rating
4.6
Reviews
272
Latest month sales
B0CB51MMGG
trilece Bow Ties for Men - Men's Solid Pretied Bowties for Formal Wear - Adjustable Bow Tie - Bow ties for Woman
Unlock to view ASIN details and product titles
Price
$5.69
Rating
4.7
Reviews
2.1K
Latest month sales
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