Rave Fan Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Rave Fan sales on Amazon US totaled 201,650 units in July 2026 (▼ 3.9% vs. the prior month), generating an estimated $2,854,497 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 92.7% of unit volume and 94.2% of revenue, while a typical listing is priced at $14.57. The keyword itself pulled 23,694 Amazon queries over the same period (▲ 24.8% MoM).
Zooming out to the 12-month window ending July 2026, the rave fan Top 50 moved 894,550 units and $13,617,993 in cumulative sales — an average of 74,546 units and $1,134,833 per month. Monthly throughput topped out at 209,750 units in June 2026 and dipped to 19,900 in January 2026, leaving the latest reading 102.7% higher than August 2025.
Rave Fan Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
201.7K
▼ 3.9% MoM
Monthly Revenue 2026/07
$2.9M
▼ 9.1% MoM
Top 10 Market Share 2026/07
92.7%
Rave Fan Market Share & Sales Concentration on Amazon US — July 2026
The most-sold rave fan listing on Amazon US in July 2026 is ASIN B07QK9C9KT (Brand: JISULIFE), which sold 50,000 units at $12.33 apiece — equal to 24.8% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 187,000 units and $2,687,820 in July 2026 — 92.7% of unit volume and 94.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Rave Fan' on Amazon
July 2026
![Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige (ASIN B0DLFCN4J5), rank #2 by monthly sales volume for 'Rave Fan' on Amazon](https://m.media-amazon.com/images/I/61-gWIgUjpL._AC_UY512_.jpg)

![Aecooly Mighty Portable Fan, Powerful Handheld Fan, USB Rechargeable | [10H Max Cooling Time], Mini Personal Battery Powered, Pocket for Travel, Summer, Gifts for Women, Girls -Beige (ASIN B0FVLY9NGB), rank #4 by monthly sales volume for 'Rave Fan' on Amazon](https://m.media-amazon.com/images/I/61qpA7Cm4+L._AC_UY512_.jpg)






Is 92.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown

B07QK9C9KT
JISULIFE 3 IN 1 Portable Fan with Power Bank & Flashlight Featured | 19H Max Cooling, USB Rechargeable, Pocket-Sized Handheld Fan for Travel, Cruise, Concerts, Makeup, Summer Gifts for Women
50K
▼ 16.7%vs. prior month
$634.5K
latest month
12-month trend
![Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige](https://m.media-amazon.com/images/I/61-gWIgUjpL._AC_UY512_.jpg)
B0DLFCN4J5
Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige
40K
▲ 0.0%vs. prior month
$372.4K
latest month
12-month trend

B0GDDNRQ4M
SWEETFULL Portable Handheld Fan, Mini Rechargeable Personal Hand Fan | Strong Airflow, Pocket-Sized, Up to 12H, 5 Speeds, Quiet Cooling Travel Essentials, Cute Gifts for Women, Girls, Lash, Makeup
30K
▲ 50.0%vs. prior month
$374.7K
latest month
12-month trend
![Aecooly Mighty Portable Fan, Powerful Handheld Fan, USB Rechargeable | [10H Max Cooling Time], Mini Personal Battery Powered, Pocket for Travel, Summer, Gifts for Women, Girls -Beige](https://m.media-amazon.com/images/I/61qpA7Cm4+L._AC_UY512_.jpg)
B0FVLY9NGB
Aecooly Mighty Portable Fan, Powerful Handheld Fan, USB Rechargeable | [10H Max Cooling Time], Mini Personal Battery Powered, Pocket for Travel, Summer, Gifts for Women, Girls -Beige
20K
▲ 0.0%vs. prior month
$192K
latest month
12-month trend

B0CRDT715R
JISULIFE Portable Handheld Fan Life7: 3-in-1 Hand, Desk & Neck Fan-Black | 19.5H Max Cooling, 5-Speed, LED Display, 5000mAh Rechargeable,USB Foldable Fan for Travel/Concerts/Cruise/Sports Events/Gifts
10K
▲ 0.0%vs. prior month
$244.3K
latest month
12-month trend

B0GKMVTD6V
Mini Portable Handheld Turbo Fan – Small but Mighty, Whisper-Quiet, Long-Lasting, 5-Speed High-Velocity Rechargeable battery Fan, Personal Fan for Outdoor, Travel, Gifts for Women & Men(Black)
10K
▲ 0.0%vs. prior month
$199.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Rave Fan Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
JISULIFE is the best-performing rave fan brand in July 2026, moving 64,000 units across 3 ASINs for 34.2% of Top 10 volume. Aecooly follows with 60,000 units (32.1%), ahead of SWEETFULL on 30,000 units (16.0%).
With 6 brands splitting the Top 10 and 82.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.74 to $31.85, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
JISULIFE
3 ASINs in Top 10
34.2%
Units
64K
Revenue
$1.1M
Avg. price
$31.85

B07QK9C9KT
$12.33·★4.6·78.6K revsJISULIFE 3 IN 1 Portable Fan with Power Bank & Flashlight Featured | 19H Max Cooling, USB Rechargeable, Pocket-Sized Handheld Fan for Travel, Cruise, Concerts, Makeup, Summer Gifts for Women
Units sold50K
B0CRDT715R
$23.74·★4.5·5.2K revsJISULIFE Portable Handheld Fan Life7: 3-in-1 Hand, Desk & Neck Fan-Black | 19.5H Max Cooling, 5-Speed, LED Display, 5000mAh Rechargeable,USB Foldable Fan for Travel/Concerts/Cruise/Sports Events/Gifts
Units sold10K
B0C1SRTW9F
$59.49·★4.5·4.5K revsJISULIFE Handheld Fan Pro1S - Next-Gen Airflow: Up to 40H Runtime | Metal Body-Enduring Quality, 1-100 Speed Scroll Wheel, 5000mAh-Portable Fan for Travel, Gifts for Women Men(Starry Grey)
Units sold4K
Aecooly
2 ASINs in Top 10
32.1%
Units
60K
Revenue
$564.4K
Avg. price
$8.74
![Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige](https://m.media-amazon.com/images/I/61-gWIgUjpL._AC_UY512_.jpg)
B0DLFCN4J5
$8.49·★4.6·5.6K revsAecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige
Units sold40K![Aecooly Mighty Portable Fan, Powerful Handheld Fan, USB Rechargeable | [10H Max Cooling Time], Mini Personal Battery Powered, Pocket for Travel, Summer, Gifts for Women, Girls -Beige](https://m.media-amazon.com/images/I/61qpA7Cm4+L._AC_UY512_.jpg)
B0FVLY9NGB
$8.99·★4.6·1.9K revsAecooly Mighty Portable Fan, Powerful Handheld Fan, USB Rechargeable | [10H Max Cooling Time], Mini Personal Battery Powered, Pocket for Travel, Summer, Gifts for Women, Girls -Beige
Units sold20K
SWEETFULL
1 ASIN in Top 10
16.0%
Units
30K
Revenue
$374.7K
Avg. price
$13.99

B0GDDNRQ4M
$13.99·★4.6·1.3K revsSWEETFULL Portable Handheld Fan, Mini Rechargeable Personal Hand Fan | Strong Airflow, Pocket-Sized, Up to 12H, 5 Speeds, Quiet Cooling Travel Essentials, Cute Gifts for Women, Girls, Lash, Makeup
Units sold30K
Trending Rave Fan Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B077YDG873 booked 3K units at $35.49, with ▲ 0.0% MoM change. On the growth side, B0BZDMPY65 leads positive momentum with ▲ 300.0% MoM growth on 400 units, with B07XYS48DM close behind at ▲ 300.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B077YDG873
Sepwedd 50pcs White Paper Hand Fan Bamboo Folding Fan Handheld Paper Fan | Paper Folded Fan for Wedding Party and Home Decoration
Price
$35.49
Rating
4.3
Reviews
1.1K
Latest month sales

B0BZDMPY65
Fisura – Original folding fan with message “F*cking hot”. Black wooden handheld fan for women. Lightweight accessory for raves, weddings, birthdays, festivals, parties and fun gift ideas.
Price
$9.99
Rating
4.4
Reviews
2.4K
Latest month sales

B07XYS48DM
Large Folding Fans Rave Hand Clap Fan Popping Fan for Line Dancing, Big Foldable Clacking Fans for Dance Festival, Dancing, Performance (Black)
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.7
Reviews
521
Latest month sales
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