Raffia Bag Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Raffia Bag sales on Amazon US totaled 33,450 units in July 2026 (▼ 10.7% vs. the prior month), generating an estimated $828,333 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.8% of unit volume and 33.3% of revenue, while a typical listing is priced at $27.01. The keyword itself pulled 17,087 Amazon queries over the same period (▼ 43.0% MoM).
Zooming out to the 12-month window ending July 2026, the raffia bag Top 50 moved 185,050 units and $4,104,227 in cumulative sales — an average of 15,421 units and $342,019 per month. Monthly throughput topped out at 37,450 units in June 2026 and dipped to 4,250 in December 2025, leaving the latest reading 74.7% higher than August 2025.
Raffia Bag Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
33.5K
▼ 10.7% MoM
Monthly Revenue 2026/07
$828.3K
▼ 7.3% MoM
Top 10 Market Share 2026/07
44.8%
Raffia Bag Market Share & Sales Concentration on Amazon US — July 2026
The most-sold raffia bag listing on Amazon US in July 2026 is ASIN B09VT1FCYN (Brand: KALIDI), which sold 4,000 units at $8.99 apiece — equal to 12.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 15,000 units and $275,610 in July 2026 — 44.8% of unit volume and 33.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Raffia Bag' on Amazon
July 2026
Is 44.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09VT1FCYN
KALIDI Beach Mesh Tote Bag, Casual MAX 23L Summer Foldable Hobo Bag Women
4K
▲ 33.3%vs. prior month
$38.3K
latest month
12-month trend
B09TXL9ZGZ
COOKOOKY Straw Clutch Handbag Summer Beach Straw Purse for Women woven Envelope Bag
2K
▼ 33.3%vs. prior month
$34K
latest month
12-month trend
B0D425TKY7
ACLOKOO 4 Pairs Handmade Raffia Rattan Bohemian Round Drop Dangle Earrings for Women, Boho Statement Cute Fun Hoop Earrings Set
2K
▲ 100.0%vs. prior month
$25.1K
latest month
12-month trend
B07VRQSSN5
FENBEN Straw Hobo Bags for Women Small Crossbody Bag Beach Purse Weave Shoulder Handbag Rattan
1K
▲ 0.0%vs. prior month
$21K
latest month
12-month trend
B0CYCCFT58
COOKOOKY Crochet Beach Tote bag Summer Beach Bag for Women Aesthetic Mesh Tote Bag Hippie Bag Knit Bag
1K
▼ 50.0%vs. prior month
$11.9K
latest month
12-month trend
B0D31R7F6F
Kseymeir Top Handle Clutch Handbags for Women, Evening Handbag Shoulder Crossbody Purse with Gold Chain
1K
▼ 66.7%vs. prior month
$24K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Raffia Bag Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
KALIDI is the best-performing raffia bag brand in July 2026, moving 4,000 units across 1 ASIN for 26.7% of Top 10 volume. COOKOOKY follows with 3,000 units (20.0%), ahead of ACLOKOO on 2,000 units (13.3%).
With 8 brands splitting the Top 10 and 60.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $14.72, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
KALIDI
1 ASIN in Top 10
26.7%
Units
4K
Revenue
$38.3K
Avg. price
$8.99
B09VT1FCYN
$8.99·★4.6·2.6K revsKALIDI Beach Mesh Tote Bag, Casual MAX 23L Summer Foldable Hobo Bag Women
Units sold4K
COOKOOKY
2 ASINs in Top 10
20.0%
Units
3K
Revenue
$45.9K
Avg. price
$14.72
B09TXL9ZGZ
$16.99·★4.6·901 revsCOOKOOKY Straw Clutch Handbag Summer Beach Straw Purse for Women woven Envelope Bag
Units sold2KB0CYCCFT58
$12.45·★4.3·981 revsCOOKOOKY Crochet Beach Tote bag Summer Beach Bag for Women Aesthetic Mesh Tote Bag Hippie Bag Knit Bag
Units sold1K
ACLOKOO
1 ASIN in Top 10
13.3%
Units
2K
Revenue
$25.1K
Avg. price
$12.99
B0D425TKY7
$12.99·★4.3·646 revsACLOKOO 4 Pairs Handmade Raffia Rattan Bohemian Round Drop Dangle Earrings for Women, Boho Statement Cute Fun Hoop Earrings Set
Units sold2K
Trending Raffia Bag Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B094ZJXF7X booked 1K units at $24.99, with ▲ 0.0% MoM change. On the growth side, B0GXL4XP5D leads positive momentum with ▲ 700.0% MoM growth on 400 units, with B0GD888HGT close behind at ▲ 200.0% MoM on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B094ZJXF7X
JOLLQUE Straw Beach Bag for Women, Crochet Crossbody Bags Small Boho Purse,Top Handle Cute Woven Handbag Wicker Clutch 2026
Price
$24.99
Rating
4.4
Reviews
692
Latest month sales
B0GXL4XP5D
Crochet Beach Tote Bag for Women, Summer Woven Purse, Straw Style
Price
$26.59
Rating
4.2
Reviews
49
Latest month sales
B0GD888HGT
Coach Brooklyn Shoulder Bag 34 in Straw
Unlock to view ASIN details and product titles
Price
$147.50
Rating
4.1
Reviews
65
Latest month sales
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