Queen Comforter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Queen Comforter sales on Amazon US totaled 119,700 units in July 2026 (▼ 4.8% vs. the prior month), generating an estimated $4,017,548 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.3% of unit volume and 38.2% of revenue, while a typical listing is priced at $37.51. The keyword itself pulled 119,220 Amazon queries over the same period (▲ 15.3% MoM).
Zooming out to the 12-month window ending July 2026, the queen comforter Top 50 moved 1,459,100 units and $49,056,004 in cumulative sales — an average of 121,592 units and $4,088,000 per month. Monthly throughput topped out at 178,200 units in November 2025 and dipped to 66,100 in May 2026, leaving the latest reading 2.7% higher than August 2025.
Queen Comforter Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
119.7K
▼ 4.8% MoM
Monthly Revenue 2026/07
$4M
▼ 7.5% MoM
Top 10 Market Share 2026/07
44.3%
Queen Comforter Market Share & Sales Concentration on Amazon US — July 2026
The most-sold queen comforter listing on Amazon US in July 2026 is ASIN B00S1TC442 (Brand: Utopia Bedding), which sold 10,000 units at $29.98 apiece — equal to 8.4% of every unit tracked in this report.
The Top 10 ASINs account for 53,000 units and $1,534,570 in July 2026 — 44.3% of unit volume and 38.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Queen Comforter' on Amazon
July 2026









Is 44.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown

B00S1TC442
Utopia Bedding Queen Comforter, Duvet Insert, White, 88 x 88 Inches | Soft and Fluffy Down Alternative Bed Comforter, All Season, Breathable, Corner Tabs, Box Stitched, Durable, Machine Washable
10K
▲ 0.0%vs. prior month
$265.8K
latest month
12-month trend

B07YKLSMFM
Bedsure Comforter Duvet Insert - Quilted Comforters Queen Size, All Season Duvet, GentleSoft Down Alternative Bedding Blanket, with 8 Tabs, Gifts for Women/Men, White, Queen 88 x 88 Inches
10K
▲ 0.0%vs. prior month
$316.6K
latest month
12-month trend

B08CRJYM55
CozyLux Queen Comforter Set with Sheets Dark Grey - 7 Pieces Bed in a Bag | OEKO-TEX Certified, All Season, 240GSM Down-Alternative Comforter, Sheets, Pillowcases & Shams, 14" Deep Pocket, Easy Care
7K
▲ 0.0%vs. prior month
$216.2K
latest month
12-month trend

B0BNJDPSF7
HYMOKEGE Queen Comforter Set Seersucker 7 Pieces, All Season Luxury Bed in a Bag for Bedroom, Bedding Set with Comforters, Sheets, Pillowcases & Shams, Dark Grey
5K
▼ 16.7%vs. prior month
$159.9K
latest month
12-month trend

B07PCQKTCN
Bedsure White Duvet Cover Queen Size - 3 Pieces Prewashed Cotton-Like Polyester Extra Soft Bedding Set, Includes 1 Duvet Cover 90x90 Inches with Zipper Closure & 2 Pillow Shams, Comforter Not Included
5K
▲ 0.0%vs. prior month
$119.1K
latest month
12-month trend

B0BLVH5YX3
HEVUMYI 7-Piece Queen Comforter Set, Dark Gray | Reversible, All-Season, Soft, 7 Piece Set, All-Season Reversible Bed in a Bag, Flat Sheet, Fitted Sheet, Pillowcases
4K
▲ 100.0%vs. prior month
$120.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Queen Comforter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CozyLux is the best-performing queen comforter brand in July 2026, moving 16,000 units across 4 ASINs for 30.2% of Top 10 volume. Bedsure follows with 15,000 units (28.3%), ahead of Utopia Bedding on 13,000 units (24.5%).
With 5 brands splitting the Top 10 and 83.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $28.04 to $29.36, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CozyLux
4 ASINs in Top 10
30.2%
Units
16K
Revenue
$479.9K
Avg. price
$29.36

B08CRJYM55
$29.98·★4.5·29.2K revsCozyLux Queen Comforter Set with Sheets Dark Grey - 7 Pieces Bed in a Bag | OEKO-TEX Certified, All Season, 240GSM Down-Alternative Comforter, Sheets, Pillowcases & Shams, 14" Deep Pocket, Easy Care
Units sold7K
B0C5398TC4
$21.99·★4.4·5.6K revsCozyLux Queen Comforter Set, 3 Pieces Down Alternative Bedding, Black | 270 GSM All Season Comforter with 4 Corner Ties for Use as a Duvet Insert, OEKO-TEX Certified, 2 Pillowcases, 88 x 88 in
Units sold3K
B0C4GJSJ9M
$28.49·★4.6·8.4K revsCozyLux Queen Comforter Set Black - 7 Pieces Bed in a Bag | OEKO-TEX Certified, All-Season, Bedroom, Guest Room, Down-Alternative Comforter + Flat & Fitted Sheets + 4 Pillowcases
Units sold3K
B08CRNCJFC
$36.98·★4.4·10.9K revsCozyLux Queen Comforter Set, 7 Pieces White Seersucker Bed in a Bag | OEKO-TEX Certified, All Season Bedding Set with 240 GSM Down Alternative Comforter, Flat & Fitted Sheets, Pillowcases & Shams
Units sold3K
Bedsure
2 ASINs in Top 10
28.3%
Units
15K
Revenue
$435.8K
Avg. price
$28.37

B07YKLSMFM
$29.75·★4.7·77.2K revsBedsure Comforter Duvet Insert - Quilted Comforters Queen Size, All Season Duvet, GentleSoft Down Alternative Bedding Blanket, with 8 Tabs, Gifts for Women/Men, White, Queen 88 x 88 Inches
Units sold10K
B07PCQKTCN
$26.99·★4.5·38.4K revsBedsure White Duvet Cover Queen Size - 3 Pieces Prewashed Cotton-Like Polyester Extra Soft Bedding Set, Includes 1 Duvet Cover 90x90 Inches with Zipper Closure & 2 Pillow Shams, Comforter Not Included
Units sold5K
Utopia Bedding
2 ASINs in Top 10
24.5%
Units
13K
Revenue
$338.8K
Avg. price
$28.04

B00S1TC442
$29.98·★4.6·156.2K revsUtopia Bedding Queen Comforter, Duvet Insert, White, 88 x 88 Inches | Soft and Fluffy Down Alternative Bed Comforter, All Season, Breathable, Corner Tabs, Box Stitched, Durable, Machine Washable
Units sold10K
B01JPECQBM
$26.09·★4.6·127K revsUtopia Bedding Duvet Insert, Comforters Queen Size 88 x 88 Inches, White | Cozy All Season Comforter for Kids, Boys, Girls, and Teens, Down Alternative Fill, Soft Microfiber Shell, Machine Washable
Units sold3K
Trending Queen Comforter Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0BLVH5YX3 booked 4K units at $31.99, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0BLVH5YX3
HEVUMYI 7-Piece Queen Comforter Set, Dark Gray | Reversible, All-Season, Soft, 7 Piece Set, All-Season Reversible Bed in a Bag, Flat Sheet, Fitted Sheet, Pillowcases
Price
$31.99
Rating
4.6
Reviews
11.7K
Latest month sales

B01JPECQBM
Utopia Bedding Duvet Insert, Comforters Queen Size 88 x 88 Inches, White | Cozy All Season Comforter for Kids, Boys, Girls, and Teens, Down Alternative Fill, Soft Microfiber Shell, Machine Washable
Price
$26.09
Rating
4.6
Reviews
127K
Latest month sales

B0C4GJSJ9M
CozyLux Queen Comforter Set Black - 7 Pieces Bed in a Bag | OEKO-TEX Certified, All-Season, Bedroom, Guest Room, Down-Alternative Comforter + Flat & Fitted Sheets + 4 Pillowcases
Unlock to view ASIN details and product titles
Price
$28.49
Rating
4.6
Reviews
8.4K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this queen comforter report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card